Global Information Inc. is pleased to present a new market research report, "2010 Automotive Aftermarket Semiconductors" by Databeans, Inc..
Databeans new study finds that more consumers are bringing it upon themselves to get the most out of their vehicle with do-it-yourself repairs or aftermarket customization, particularly with entertainment and information options. Consumers are holding onto their vehicles for longer than ever. "The average age of the automobile on the road in the U.S. reaching a record of 10.6 years in September 2009, up from 2008s 9.2-year average," reports Databeans.
The automotive aftermarket is primarily a consumer retail segment. This segment features a range of automotive electronics such as aftermarket audio, aftermarket security products, consumer navigation devices, and aftermarket electronic control products.
"This segment is projected to reach more than $3 billion in global semiconductor revenue in 2010," says Databeans. "However, this is considered a slower-growing consumer of automotive semiconductors, due to increased global competition coming from original equipment manufacturers, and the long term trend of vehicle replacement cycles."
Both unit shipments and sales in the automotive aftermarket will experience growth at a modest rate averaging 5 percent per annum.