Press Release

Pet market to rise over $70 billion by 2014

March 5th, 2010

Global Information would to present a new market research report, "U.S. Pet Market Outlook 2010-2011: Tapping into Post-Recession Pet Parent Spending" by Packaged Facts.

The US pet market valued at approximately $53 billion in 2009 will experience strong growth to reach over $70 billion in 2014. As the US economy eases out of recession and into recovery, pet owners will continue to demand greater value in pet products and services they purchase as well as from the channels they shop. There will be considerable demand for products and services that both enhance pet health and pamper, which will start kicking in during the year 2010.

This report by Packaged Facts not only provides vital insight into the overall US pet market, but also in four central categories: pet food, non-food pet supplies, non-medical pet services (e.g. grooming, boarding, training, etc.), and veterinary services. The report also includes extended discussions of the pet markets competitive structure and of media trends and new products. There is also discussion on the retail channel trends, which includes the increasingly aggressive distinction between pet specialty and mass-market suppliers and retailers, the growing role of non-traditional channels including the Internet, and cross-channel shopping vs. shopper loyalty.

Global Information Inc.(GII) - specializing in market research provision for the vertical industries, GII offers expert independent recommendations of publications from hundreds of the globe's leading market research firms.

Product Code : 115092