The SaaS deployment model has been the key to success for third-generation platforms for mobile content management and delivery to date.
The focus of this report is the mobile content management and delivery (MCMD)
systems that CSPs use to support the lifecycle of digital media from the
collection of content from the content provider to its delivery to the
customer. MCMD includes the content provider portal, the customer portal, the
transcoding and adaptation of content for different device types, and digital
The report identifies the current generation of MCMD platforms as the third
generation, which are focused on supporting application stores, developer
ecosystems, network APIs and are offered by vendors as SaaS. This contrasts
with the first-generation platform, which focused on supporting a particular
type of simple content, and the second-generation platform, which focused on
unifying these separate stovepipe solutions.
This Report provides:
- 2011 MCMD market share
- a five-year forecast (2011 - 2016) of spending in the SDP market, split
into four regions (Asia - Pacific, Caribbean and Latin America, North America,
and Western Europe)
- an evolved architecture of MCMD
- key drivers and inhibitors affecting MCMD profitability both from a CSP's
and vendor's perspective
- a landscape of the MCMD market and key dynamics moulding it
- summaries on key vendors in MCMD.