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Germany Telecoms Market Report 2013

Notes

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Abstract

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This country report and accompanying data annex provide a comprehensive overview of Germany's telecoms market, including KPIs and data on subscribers, penetration, revenue and ARPU. The Report analyses the strategies of major players in the country's fixed and mobile telecoms markets, and includes market share data and operators' infrastructure status. It also includes an analysis of the market outlook, focusing on the following trends and emerging opportunities.


  • Operators are investing in high-speed networks.
  • Consolidation is taking place in the German market.
  • Operators are competing for LTE subscribers.

Company coverage

This report includes information on the following companies.

  • Deutsche Telekom
  • E-Plus Service
  • Kabel Deutschland
  • M-net
  • NetCologne
  • Telefónica Germany (O2)
  • United Internet
  • Unitymedia KabelBW
  • Vodafone

Data coverage

The data annex was updated on 5 April 2013 with 4Q 2012 data.

Analysys Mason's country report data annexes provide a range of key metrics for each country's telecoms market. Full-year historical figures are supplied for the past 10 years, alongside quarterly figures for the current calendar year. Metrics include the following.

Fixed telecoms market Mobile telecoms market
Connections
  • PSTN
  • ISDN
  • VoBB
  • broadband (split by access technology: DSL, cable modem, FTTH/B, FWA and other)
  • households with voice
  • household penetration (for voice and broadband)
  • population penetration (broadband)
  • unbundled local loops
  • main lines digitalised (as a percentage of total narrowband lines).
  • Connections
  • total connections (handset and mobile broadband)
  • prepaid/contract split of total connections
  • population penetration rates for total, prepaid and contract connections
  • activity rates for total, prepaid and contract connections
  • 3G and above generations' share of total, prepaid and contract connections
  • mobile broadband connections
  • mobile broadband population penetration rate.
  • Revenue
  • service revenue, including nominal growth, revenue per connection per month, and the incumbent's share of revenue
  • retail revenue ('spend') - defined as service revenue minus wholesale revenue -- as a percentage of GDP, per capita per year and per connection per month.
  • Revenue
  • service revenue (total and split by prepaid and contract)
  • ARPU (total, prepaid and contract)
  • data revenue (as a percentage of service revenue)
  • retail revenue ('spend'), also as a percentage of GDP and per capita per year.
  • Traffic
  • fixed-originated minutes.
  • Traffic
  • mobile-originated minutes.
  • Operator-level metrics/market share
  • broadband subscribers by major broadband operator (and associated market shares and year-on-year changes)
  • DSL connections (total and the incumbent's share).
  • Operator-level metrics/market share
  • active subscribers (and associated market share)
  • proportion of prepaid accounts
  • ARPU (total, prepaid and contract)
  • service revenue
  • data revenue (as a percentage of service revenue).
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