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Market Research Report

China Internet Gaming Market - MMORPGs and Casual Gaming Market Remains Under Penetrated

Published by Asia Pacific Research Group (APRG)
Published January, 2010 Product code 113275
Content info 24 pages
Price
US $ 900 PDF by email Format (enterprise license)


China Internet Gaming Market - MMORPGs and Casual Gaming Market Remains Under Penetrated published by Asia Pacific Research Group (APRG) in January, 2010. This report consists of 24 pages and the price starts from US $ 900.

Introduction

Abstract

China's online Internet gaming market is still experiencing solid growth. MMORPG revenue saw CAGR of 100% over the last five years, yet this is still an under-penetrated market.

This research provides the only independent market insight that highlights the strengths and weaknesses of the China Internet Gaming Market, provides hard-to-find financial statistics such as online gaming ARPU, revenue market share, impact of casual games, and outlines the direction the industry is heading and why. Understand the upcoming Tier 2 game companies that are attracting the Chinese youth market.

Report Statistics

  • Number of Pages: 24
  • Delivery: By email, in PDF format, within 24 hours.
  • Number of Exhibits: 8

Table of Contents

Chapter 1. China's Online Gaming

  • China Internet Gaming Penetration - Current and Outlook to 2011
  • Markey Dynamics
  • Regulatory
  • Broadband Penetration
  • Impact of the Free-to-Play Model

Chapter 2. Profiles of the Leading Gaming and Content Providers in China

  • NetEase
  • Giant Interactive Group
  • Shanda
  • SOHU
  • Tencent
  • The9

Chapter 3. KPIs and Market Statistics

  • Online vs Console Games (US$ M)
  • Male vs Female Gamers
  • Online Gaming Population
  • Online Gaming Revenue Market Share
  • Monthly ARPU of Online Gamers
  • Leading Game Developers in China

Chapter 4. Conclusions

  • Why the China internet gaming market is under-penetrated
  • Why Online Games are more popular than console games
  • Online vs Console Games (US$ M) Outlook
  • Why Free to Play has changed the market
  • Outline of the Difficulties the Korean game developers have experienced in China.

Key Metrics in this Publication:

  • Outlook China online gaming revenue, growth from 2001 - 2011E
  • Outlook for Broadband connections, growth from 2001 - 2011E
  • Outlook for Internet Cafes, growth from 2001 - 2011E
  • Why Online gaming is so popular in China
  • Why Sony and Nintendo had not had much success
  • Online Gamers and their ARPUs (Casual vs Platform Games)
  • How Shanda has changed the industry
  • Profiles of the Market Leaders Shanda, Netease, The9, Sohu, Tencent
  • Outline of Tier 2 gaming companies are the upcoming strong competitors
  • Current Top 10 Most Popular Online Games in China
  • Online Gaming Revenue Market Share
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