Market Research Report: Enterprise Mobile Email and Messaging Market in China published by Asia Pacific Research Group (APRG) in January, 2010. This report consists of 24 pages and the price starts from US $ 1600.
Abstract
New market research with analysis and forecast for mobile email & messaging in
China's enterprise market. Small and mid-sized businesses, or
“SMBs,” continue to be a key and growing segment within the
enterprise communications market in China.
The number of enterprise mobile email subscribers in China will see triple
digit growth over the next five years as the mobile email movement gains firm
ground within Chinese enterprises. At present, the enterprise market for
mobile messaging remains under-penetrated and there are significant
opportunities in the PRC for this technology.
China is already the largest mobile communications market in the world, and as
China ascends into becoming the largest economy, many enterprise managers are
depending on mobile email messaging. Whilst the market may not be dominated
anytime soon by RIM's Blackberry devices, there is already significant take-up
of enterprise messaging solutions. Expect Microsoft, China Mobile, and others
to play a leadership role in the market's growth.
This strategic report offers analysis and forecasts on the market opportunity
for enterprise mobile email in China for 2008 - 2012, as well as recent market
developments, key players to watch, and a SWOT analysis of this opaque market.
Table of Contents
Chapter 1. Introduction and Research Objectives
Chapter 2. Forecast and Outllok
- Subscriber Growth
- Market Segmentation
- SWOT Analysis
Chapter 3. Key Statistics and Demographics of the China Mobile Market
Chapter 4. Initiatives and Key Players
- China Mobile Communications Corporation
- China Unicom Ltd.
- Microsoft
- Research In Motion
- SEVEN
- Visto Mobile
Chapter 5. Methodology and Research Notes
Table of Figures
- Figure 1. Mobile Enterprise Email Subscribers in China, 2007 - 2012 (,000)
- Figure 2. Enterprise Usage of Mobile Instant Messaging in China
- Figure 3. Enterprise Interest in Mobile Instant Messaging in China
- Figure 4. China Demographics
- Figure 5. China's Wireless ARPU - Past, Present and Future
