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Market Research Report

The Market for Antibodies: Keys to Success for Commercial Suppliers, Vol. III

Published by BioInformatics, LLC
Published May, 2009 Product code 89828
Content info 200 pages
Price
US $ 1600 Hard Copy
US $ 2600 PDF by E-mail (Corporate License) & Hard Copy


The Market for Antibodies: Keys to Success for Commercial Suppliers, Vol. III published by BioInformatics, LLC in May, 2009. This report consists of 200 pages and the price starts from US $ 1600.

Introduction

Abstract

Overview

Suppliers of antibodies continue to seek ways to differentiate their offerings from that of the competition. Responding to the specific- and unique- requirements of scientists using antibodies for research entails an in-depth knowledge of scientists' expectations and preferences as regards to selection, availability, delivery time, pricing and supplier/brand. The Market for Antibodies: Keys to Success for Commercial Suppliers, Volume III was designed to provide insight as to what types of antibody-based techniques scientists are using in their research, and specifically, what attributes of the customer' s experience with an antibody product line most influence purchasing behaviors in the lab.

Readily quantifiable, this study reveals actual purchases- product type, packaging, amount spent and preferred supplier- over the past 12 months. Respondents also project future expenditures for the next 12 months.

The Market for Antibodies: Keys to Success for Commercial Suppliers, Volume III will help suppliers better understand how antibodies are used and how demand is impacted by scientific application. In addition, segmentation analysis and trend comparisons will allow suppliers to adapt to preferences by type of customer, and to modify product offerings to accurately reflect changes in the antibodies market. This report can be used to assess a supplier' s competitive position and to validate internal market share/size calculations. This information will also help suppliers better understand their strengths and weaknesses as compared to their competitors and gauge their brand' s overall performance in the antibody market.

Report Objectives

From the perspective of researchers who use commercial, pre-made catalog antibodies, the primary objectives of this report are as follows:

  • Reveal market specific differences in usage of antibody-based techniques by segmentation analysis
  • Determine market share by usage rates for different market segments and geographic regions
  • Assess market growth potential
  • Identify leading suppliers of commercial, pre-made catalog antibodies and those suppliers that differentiate themselves through product quality and customer service
  • Highlight market factor(s) that influence a customer' s decision to purchase one brand of pre-made catalog antibodies over another
  • Provide insights into which product attributes contribute to customer satisfaction and customer dissatisfaction
  • Measure customer loyalty via respondents' willingness to promote a particular brand
  • Calculate a customer value scores for suppliers
  • Evaluate brand health of the top suppliers based upon key performance metrics related to product promotion, product attractiveness, product price, product placement and supplier customer service and technical support

Methodology

1,000 scientists completed a 35-question survey conducted by BioInformatics, LLC (Arlington, Virginia, USA) between April 28 and May 6, 2009 - making this the most current information available on the antibody market.

The electronic questionnaire was fielded to registered members of The Science Advisory Board. BioInformatics sponsors The Science Advisory Board, an online community of more than 43,000 scientists, physicians and healthcare professionals from around the world. The Science Advisory Board is divided into two panels (Research and Clinical) and “convenes” regularly via the World Wide Web to voice their opinions on a wide variety of issues relating to biomedical research and clinical technologies. These experts- representing all aspects of the life sciences and medicine- have agreed to make themselves available to participate in our online research activities. The Science Advisory Board members who participated in this study were drawn from the Board' s Research Panel.

Customers were asked to indicate the supplier providing the best overall experience in terms of product quality and service for pre-made catalog antibodies. These scientists were then asked to rate their best supplier on key measures of performance and allows for side-by-side comparisons of the market' s leading companies.

Table of Contents

Section 1. Analysis and Interpretation of Survey Results

  • Executive Overview
  • Study Objectives
  • Antibody Sources
  • Antibody Usage
  • Antibody Suppliers
  • Market Share Estimations
  • Market Growth Potential
  • Purchasing Influences
  • Customer Satisfaction with Antibody Product Features
  • Customer Loyalty
  • Customer Value Assessment
  • Brand Share Index
  • Conclusion

Section 2. Study Methodology and Demographics

  • Methodology
  • Demographics
  • Questionnaire

Section 3. Presentation of Survey Data

Antibody Uses and Applications

  • Antibody-based techniques used in research
  • Sources of antibodies
  • Number of primary & secondary antibodies used in the past 12 months
  • Protein families used in antibody research

Antibody Ordering Information

  • Number of primary and secondary pre-made catalog antibodies from commercial suppliers used in the past 12 months
  • Use and types of conjugated secondary antibodies
  • Unit sizes typically ordered for pre-made catalog antibodies
  • Number of vials or tubes of pre-made catalog antibodies typically ordered at a time
  • Number of orders for pre-made catalog antibodies placed in the past 12 months
  • Expected number of vials or tubes of pre-made catalog antibodies from commercial suppliers over the next 12 months
  • Average amount of money spent per order of pre-made catalog antibodies
  • Date of last order for pre-made catalog antibodies placed

Commercial Suppliers

  • Suppliers used for orders in the past 12 months
  • Percentage of budget for pre-made catalog antibodies spent on each brand

Satisfaction with Commercial Antibody Suppliers

  • Satisfaction with product features
  • Overall satisfaction with value for money for pre-made catalog antibodies from commercial suppliers
  • Supplier who has provided the best overall experience in terms of product quality and customer service

Purchasing Influences for Commercial Antibody Suppliers

  • Factors influencing decision to purchase from best supplier
  • Relative influence of factors in decision to purchase from best supplier
  • Likelihood of purchasing from best supplier again in the next 12 months
  • Likelihood of recommending best supplier to a colleague
  • Number of orders for pre-made catalog antibodies placed with best supplier in the past 12 months
  • Length of time purchasing antibodies from best supplier

Brand Experience with Commercial Antibody Suppliers

  • Overall rating of experience in obtaining pre-made catalog antibodies from best supplier
  • Familiarity with pre-made catalog antibodies available from best supplier
  • Acceptability of prices of pre-made catalog antibodies from best supplier
  • Ease of obtaining pre-made catalog antibodies from best supplier
  • Helpfulness of customer service from best supplier
  • Helpfulness of technical support from best supplier
  • Attribute most closely identified with best supplier

Demographics

Leading Antibody Supplier Profiles

Section 4. Appendices

  • Insights and Perspectives
  • Cross-Tabulations of Survey Data
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