Bottled Water - A World Market Review

Bottled Water - A World Market Review published by BizAcumen, Inc. in November, 2009. This report consists of Pages: 386 and the price starts from US $ 2995.

Introduction

Abstract

Bottled water represents a key segment of the global beverage market. Market stimulants for bottled water include rising population, consumer spending patterns, lifestyle trends, and growing levels of health consciousness, among others. Bottled water also is gaining prominence due to growing consumer concerns about fitness, water quality and health. The major challenge for most companies is product innovation and differentiation as water is still just water. Even look, weight and price of the product are as significant as the water itself.

These and other market data and trends are presented in "Bottled Water: World Market Review" by BizAcumen, Inc. Our reports are designed to be most comprehensive in geographic coverage and vertical market analyses.

Table of Contents

1. METHODOLOGY 1

• Study Reliability and Reporting Limitations 1
• Disclaimers 2
• Quantitative Techniques & Reporting Level 3

2. GLOBAL MARKET OVERVIEW AND OUTLOOK 4

• Water Water Everywhere 4
• Water Becoming More Precious 4
• Grabbing Market Share from Other Beverages and Thirst Quenchers 5

3. MARKET SNAPSHOTS 5

4. BOTTLED WATER CONSUMPTION TRENDS 6

• Bottled Water Hype Surpasses Fashion Elements 6
• Changing Perceptions 6
• Importance of Water Source 6
• Factors Driving Growth in Bottled Water Consumption 6
• General Factors Driving the Global Bottled Water Market 7
  • On Consumer Front 7
  • On Manufacturer Front 7
• Primary Water Consuming Regions 7

5. MARKET STRUCTURE 8

• Consolidation - A Continuing Trend 9
  • Acquisition by Major Market Players (2007-2008) 10
• Attracting New Players 10
• Survival Strategies 11

6. OUTLOOK 11

• More Room to Grow 11

7. TRENDS SHAPING THE MARKET 12

• Low-Calorie Waters Gaining More Attention 12
• Taking the Fizz off Other Beverages 12
• Bottled Water in Designer Varieties 12
• Major Companies Penetrate Flavored Water Sector 12
• Chain Drug Retailers Devote Additional Space for Bottled Water 13
• Soft Drink Players Make a Foray into the Market 13
• Smaller Sizes - Hitting Big 13
• Restaurateurs Mull Entry 13
• New Found Panacea for the Upscale Segment 14
• Beverage Companies Battle Out for the Magic Number 14
• Waters for Teething Troubles 14
• Sizzling Teen Market Cools Off With Bottled Water 14
• Mineral Water to Displace Distilled Water 14
• New Additions to the Aisle 14
• Private Labels Strengthen Growth 15
• Bottled Water - No Fluoride Content 15
• Bottled Water Companies Enhance their Sales 15

8. PRODUCT FACTS 16

• Sparkling Water 16
• Non-Sparkling Water 16

9. COMPETITION 16

• Great Fishing in Troubled Waters 16
• Competitive factors identified in bottled water include 17
• More Choices Translate to More Sales 17
• Bottled Water Move Towards Being a Beverage Option 17
• Highly Price Competitive 17
• A Perfect Product for Marketing 18
• Promotional Strategies Abound 18
• Packaging 19
• Key Packaging Trends 19
  • The Material of Choice 19
  • Single-Serve Packaging Trigger New Sales 19
  • Custom Packaging Gets Popular 20
  • Other Packaging Innovations 20

10. DISTRIBUTION SNAPSHOTS 20

11. CORPORATE DEVELOPMENTS 21

• Bisleri International to Construct 15 Bottled Water Plants 21
• Akva-Eko Merges with IDS Group 21
• Amul to Make Foray into Bottled Water Segment 21
• Coca-Cola to Make Foray into Indian Juice, Water and Energy Sports Drink Segments 21
• Liberty Diversified Acquires Assets of XND Technologies 22
• Lonrho Springs Acquires Water Use Rights from Aquamine 22
• Aguas Minerais to Re-launch Bottled Waters Brands 22
• Coca-Cola Acquires Energy Brands 22
• Coca-Cola Acquires Soft Drink Operations of Efes Breweries 22
• Coca-Cola HBC Acquires New Production Plant in Russia 22
• Refresh Group Acquires Blackwood Gully 23
• Fine Lake Acquires Pilpol 23
• DS Waters Acquires Abita Springs 23
• HM Capital Acquires Advanced H20, LLC 23
• Britvic Acquires Soft Drink Business of C&C 23
• Cott Mexico Acquires Assets of El Riego 23
• Patriot Energy Acquires Aden Ha Urden Industry & Marketing Co 24
• Global Beverage Acquires Aqua Maestro 24
• Anheuser-Busch Acquires 20% Stake in Icelandic Water Holdings 24
• China Water & Drink Acquires 66.7% Stake in Shenyang Aixin 24
• Crystal Rock Acquires Assets of Stone Hills 24
• China Water and Drinks Acquires 48% Stake in Hutton 24
• Coca-Cola to Acquire Highland Spring 24
• Nestle to Acquire Majority Stake in Henniez 24
• Lonrho to Acquire Swissta Holdings 25
• Omninet Inks Merger Agreement with Aqua Gold 25
• S2C Global Inks LOI with GB Support Services 25
• ECU Collaborates with Nestle Waters 25
• Nestle Waters Forms Strategic Alliance with Modelo 25
• Isbre Inks Bulk and Bottled Water Sales Agreement with Glacier 25
• Isbre Inks Exclusive Distribution Agreement with Capitol 26
• Bisleri to Export Mineral Water 26
• PepsiCo to Reformulate Aquafina Alive and SoBe Life Water 26
• Arca to Build Bottled Water Plant in Monterrey 26
• Tata Tea to Rebrand Himalayan Mineral Water 26
• Coca-Cola and USAID to Enlarge Water Partnership in Africa 26
• Kraft to Sell Fruit2O Water and Veryfine Sunny Delight 27
• EAU Technologies Divests Perfect Empowered Water Division 27
• Reddy Ice Completes Divestiture of Bottled Water Business 27
• Canadian Blue Launches New Bottled Water 27
• Integrated to Launch New Bottled Water Product 27

12. MAJOR PLAYERS 27

• Aqua Gold International, Inc. (Canada) 27
• Boreal Water Collection Inc. (Canada) 27
• China Water & Drinks, Inc. (China) 28
• Groupe Danone (France) 28
  • Danone Naya Waters Inc. (Canada) 28
• Isbre Holding Corp. (USA) 28
• Nestle SA (Switzerland) 28
• PepsiCo Inc (USA) 29
• Quilmes Industrials Sa-Adr (Argentina) 29
• Saint Elie (Canada) 29
• San Miguel Corporation (Philippines) 29
• The Coca-Cola Company (USA) 30

13. MARKET ANALYTICS 30

14. THE UNITED STATES 36

• Market Overview 36
• Growing Importance of Bottled Water Against Soft Drinks 37
• Market Snapshots 38
• Market Forecasts 38
• Growth of Bottled Water Industry in the US 39
• Factors Driving the Growth of US Bottled Water Market 39
• Consumption Pattern 39
• Consumption Facts 40
• Environmental Issues: A Major Cause of Concern 41
• Players and Competition 41
• Exports & Imports 43
• M&A Strategy 44
  • Competitors and Their Strategies 44
    • Price War 45
    • Snob Appeal 45
• A Statistical Overview 46
  • Leading Brands 46
• Trends in the Industry 47
  • Niche Products Gain Attention 47
  • Size Variations Become the Order of Day 47
  • Single Serve Packages Pick-Up Share 47
  • Changing Lifestyles Permeate into Student Community 48
  • Trends in Packaged Water 48
  • Trends in Enhanced Water 48
  • Influence of Nutraceuticals on Enhanced Water 49
• Bottled Water Prospects 49

15. CANADA 51

• An Overview 51
• Prospects 52
  • Leading Brands in the Canadian Market for Bottled Water (Still & Carbonated) 52
• Exports & Imports 53

16. JAPAN 55

• Niche Segments Experience Market Growth 55
• Leading Players 55
• Key Trends 57
• Overview of Mineral Water Market 57
  • Consumption 57
  • Production Locales 57
  • Hardness 57
  • New Trends in the Market 58

17. EUROPE 59

• a. France 64
• b. Germany 68
• c. Italy 71
• d. The United Kingdom 76
• e. Spain 84
• f. Rest of Europe 88

18. ASIA-PACIFIC 95

• a. China 99
• b. Indonesia 103
• c. Thailand 105
• d. Rest of Asia-Pacific 107

19. LATIN AMERICA 115

• a. Brazil 118
• b. Mexico 121
• c. Rest of Latin America 124

20. THE REST OF WORLD 126

• Middle East 126
• Competitive Scenario 127
• Saudi Arabia 127
  • Market Overview 127
• South Africa 127
  • Key Trends 128

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