GPS Navigation Market - Portable Navigation Devices published by Bishop & Associates, Inc. in January, 2010. This report price starts from US $ 2500.
Abstract
Bishop & Associates has just released a new 5 chapter research report focusing
on the GPS navigation market. The key objective of this report is to predict
GPS product Bill-of-Materials (BOM) design and trends over the next 3 years,
starting with bench marketing present BOM teardown data. The challenge is to
forecast the next generation BOM designs requirements, future market trends
and emerging GPS markets segments that will impact to connector and cable
requirements.
The new report provides a market snapshot analysis (present and future) market
value and volumes from 2010 to 2014.
In defining market and product characteristic of the GPS market, this report
will focus on consumer mobile GPS devices that make up the major market share
of the global GPS products in 2010.
Key Definitions of terms:
- GPS: Global Position System
- PND: Portable Navigation Device
- LCD: Liquid Crystal Display
- LBS: Location Based Services
- PCB: Printed Circuit Board
- TAM Total Available Market
A key market factor is the GPS market is growing through mobile phone
companies adding GPS mapping/direction into smart cellular phones to get
additional monthly fees from the consumer. At the same time Portable
Navigation Device (PND) market is becoming mature but will not be crushed by
the trend of smart phones having GPS features.
For instance new PND growth will come from the Asia Pacific region driven by
more disposable consumer income becoming available in China and India.
PNDs for automobile and motorcycle applications make up the major percent of
GPS devices (non smart mobile phone) purchased today.
The Basic PND (low-end) priced at $100 to $250 offers the no frills navigation
map and direction systems and have LCD screen size of 3.5-inch but the
high-end PND is in the price range of $250 to $400 with the larger 4.3-inch
and 5.0 LCD screens and many more consumer features besides just using the PND
for directions. The new high-end PNDs are priced at $400 to $500 offerings a
5.0 LCD screen in some applications. These models have more features than the
basic PND for example spoken street names helping keep the drivers eyes on the
road.
Values by Connector And Cables
Connector and Cable TAM value forecast based on teardowns and market
predictions.
TAM $ values based on average market pricing per connectors and cables.
Special contract pricing could be much lower than shown in charts and would
change these top BOM $ values.
Table of Contents
Chapter 1 - Introduction
- PND and GPS Smart Phones Industry - Worldwide Shipment Forecasts
- PND Worldwide Market Value Forecast
- PND Worldwide Connector and Cable TAM Forecasts
- Portable Consumer GPS devices
- Top CE Growth Sectors - U.S. Household Penetration Rates
- Automotive Aftermarket In Dash GPS Units
- Handheld GPS Devices
- GPS Smart Phones and PDA' s
- Market Trends and Key Business Dynamics
- Future Market Trends to Help PND Compete with GPS Smart Phones
- Global GPS Satellite Concerns
- Bandwidth Concerns with Smart Phone
Chapter 2 - Top Global GPS PND Companies
Chapter 3 - PND Teardowns and BOM Analysis
- The Garmin Nuvi 7765t
- Key Features of the Nuvi 7765t
- Garmin Nuvi 7765 T (Teardown)
- Car Docking Cradle Unit
- Car Charging Cradle Components
- Main PCB for PND Device
- LCD 4.3 Touch Screen Panel and Connections
- Battery and Speaker Components
- PCB Wire to Board SMT Headers.
- Memory Storage Connector
- RF Connector for FM Antenna
- Antenna and Switch Applications
- Garmin Nuvi 765t High-End PND BOM Connector and Cable Details
- The Tom-Tom Model GO 740 Live
- USB I/O Cables For Charging and Data Downloads
- The PCB Assembly Inside The Tom-Tom Docking Cradle
- PND PCB views
- LCD Panel Connections
- Micro Wire to Board Connectors For Speaker And Battery Applications.
- Memory Socket Storage Applications
- Antenna and Switch Applications
- Tom Tom GO 740 Live High-End PND BOM Connector and Cable Details
Chapter 4 - Total World Forecasted TAM Values by Connector/Cables
- Garmin 765t PND Teardown Values
- Tom Tom GO 740 Live PND Teardown Values
- PND Worldwide Connector and Cable TAM Forecasts
Chapter 5 - Three-Year Connector and Cable Roadmaps Based on Future BOM Design Predictions
- Power Docking Cradle Units (Rectangular Connectors And Cable Applications)
- Some Present designs:
- Future design predictions:
- Three Year Connector and Cable Roadmaps/Trends
- USB connectors and cables
- Charging cradles
- LCD Panels (Flex Circuit Connector applications)
- Some Present designs:
- Future design predictions:
- Three Year Connector Roadmaps/Trends:
- Main PCB Designs - Memory Modules And Micro Board To Board Connectors And
Application
- Specific Applications
- Future design predictions:
- Three Year Connector Roadmaps/Trends:
- Consumer Data and Charging Ports on the PND unit - Rectangular I/O USB and
Custom BTB
- Connectors, Memory Modules and Application Specific Applications
- Some Present designs:
- Future design predictions:
- Three Year Connector Roadmaps/Trends
- Battery designs (Printed Circuit Board micro wire to board connectors)
- Future design predictions:
- Three Year Connector Roadmaps/Trends:
- Speaker Designs - PCB Micro Wire to Board Connector Applications
- Future design predictions:
- Three Year Connector Roadmaps/Trends
- The Green Impact on future designs:
Chapter 6 - Market Summary and Recommendations
- Closing Comments
- Market Research Methodology Process Used
