This publication has been discontinued on July 19, 2011.
Abstract
Introduction
This databook from the Technology Trends service helps vendors to understand
medium-sized enterprises' current and forthcoming investment in business
intelligence solutions. The data has been drawn from interviews with over 173
IT managers conducted in H2 2007.
Scope
Datamonitor has interviewed 500 IT decision makers about their investment in 8
core enterprise technologies. Interviews have been conducted with IT decision
makers to gain an understanding of their attitudes to, and adoption of,
various technologies. The interviews have been spread evenly across 8
geographical markets and span 10 vertical markets and 5 enterprise size
bands.
Highlights
Over the course of 2007, Datamonitor is publishing over 100 databooks with
Technology Trends data cut by technology, vertical market, geography and size
band.
Reasons to Purchase
Gain insight into key technology investment patterns and trends in target
markets. Understand evolving customer IT budgets, attitudes to technology
adoption, technology decision-making processes, and perception of technology
vendors. Enable your sales, marketing and product teams to address your IT
audience.
Table of Contents
TABLE OF CONTENTS
OVERVIEW 1
Catalyst 1
Summary 1
BUSINESS
INTELLIGENCE INVESTMENT IN MEDIUM-SIZED ENTERPRISES 5
Extent to which
medium-sized enterprises currently have or use business intelligence solutions
5
Medium-sized enterprises that are considering investment in business
intelligence solutions in the next 6 months 7
Medium-sized enterprises
that are considering investment in business intelligence solutions in 6 months
to 2 years time 9
Medium-sized enterprises' preferred approach to buying
business intelligence solutions 11
Most influential positions within
medium-sized enterprises when making investment decisions regarding business
intelligence solutions 13
Vendors that medium-sized enterprises believe to
be leaders in the field of business intelligence solutions 15
APPENDIX
17
Breakdown of the Technology Trends sample by geography 17
Breakdown
of the Technology Trends sample by company size 19
Breakdown of the
Technology Trends sample by company revenue 20
Further reading 22
Ask
the analyst 22
LIST OF FIGURES
Figure 1: Extent to which
medium-sized enterprises currently have or use business intelligence solutions
5
Figure 2: Medium-sized enterprises that are considering investment in
business intelligence solutions in the next 6 months 7
Figure 3:
Medium-sized enterprises that are considering investment in business
intelligence solutions in 6 months to 2 years time 9
Figure 4:
Medium-sized enterprises' preferred approach to buying business intelligence
solutions 11
Figure 5: Most influential positions within medium-sized
enterprises when making investment decisions regarding business intelligence
solutions 13
Figure 6: Vendors that medium-sized enterprises believe to be
leaders in the field of business intelligence solutions 15
Figure 7:
Breakdown of the Technology Trends sample by geography 17
Figure 8:
Breakdown of Technology Trends sample by company revenue 20
LIST OF
TABLES
Table 1: Extent to which medium-sized enterprises currently have or
use business intelligence solutions 6
Table 2: Medium-sized enterprises
that are considering investment in business intelligence solutions in the next
6 months 8
Table 3: Medium-sized enterprises that are considering
investment in business intelligence solutions in 6 months to 2 years time
10
Table 4: Medium-sized enterprises' preferred approach to buying
business intelligence solutions 12
Table 5: Most influential positions
within medium-sized enterprises when making investment decisions regarding
business intelligence solutions 14
Table 6: Vendors that medium-sized
enterprises believe to be leaders in the field of business intelligence
solutions 16
Table 7: Breakdown of the Technology Trends sample by
geography 18
Table 8: Breakdown of the Technology Trends sample by company
size 20
Table 8: Breakdown of Technology Trends sample by company revenue
22
