This publication has been discontinued on September 29, 2011.
Below is the updated product.
Published: September, 2011
Product code: 215603
Abstract
The global economic downturn had a significant impact on health and wellness
in Finland in 2009, with value sales entering negative territory. However, in
general, health and wellness performed better than standard packaged food and
non-alcoholic drinks. The biggest loser was health and wellness soft drinks
which performed significantly worse than standard soft drinks. There were also
large differences within health and wellness, with health and wellness
beverages recording a large decline.
Euromonitor International' s Health and Wellness in Finland report tracks the
developments of health-associated product types and the healthy-option
positioning of competing brands across different food sectors. It provides the
latest retail sales data 2005-2009, allowing you to compare health and
wellness categories with each other or in the context of the total market for
a sector. It identifies the leading companies, the leading brands and offers
strategic analysis of key factors influencing the market- be they new product
developments, legislative context or lifestyle influences. Forecasts to 2014
illustrate how the market is set to change.
Product coverage: Health and Wellness by Category, Health and Wellness by
Type.
Data coverage: market sizes (historic and forecasts), company shares, brand
shares and distribution data.
Why buy this report?
* Get a detailed picture of the Health and Wellness
industry;
* Pinpoint growth sectors and identify factors driving
change;
* Understand the competitive environment, the market’s major
players and leading brands;
* Use five-year forecasts to assess how the
market is predicted to develop.
Euromonitor International has over 30 years experience of publishing market
research reports, business reference books and online information systems.
With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape
Town, Santiago and Sydney and a network of over 600 analysts worldwide,
Euromonitor International has a unique capability to develop reliable
information resources to help drive informed strategic planning.
Table of Contents
Health and Wellness in Finland
Euromonitor International
July 2010
List of Contents and Tables
Executive Summary
Health and Wellness Less
Affected by Economic Downturn Than Other Areas
Changing Consumer
Preferences Within Health and Wellness
Innovation Increasingly Important
Within Health and Wellness
Increasing Number of New Players
Sales
Projected To Recover During Forecast Period
Key Trends
Economy in
Decline Following Global Financial Crisis
Conceptions of Healthy Products
Are Changing
Multi Health and Wellness Trends
Health and Wellness
Opportunities for Nordic Producers
Market Data
Table 1 Sales of Health
and Wellness by Type: Value 2004-2009
Table 2 Sales of Health and Wellness
by Type: % Value Growth 2004-2009
Table 3 Sales of Health and Wellness by
Category: Value 2004-2009
Table 4 Sales of Health and Wellness by
Category: % Value Growth 2004-2009
Table 5 Fortified/functional Food and
Beverages by Positioning: % Breakdown 2006-2009
Table 6 Health and
Wellness GBO Company Shares 2005-2009
Table 7 Health and Wellness NBO
Company Shares 2005-2009
Table 8 Health and Wellness Brand Shares
2006-2009
Table 9 Forecast Sales of Health and Wellness by Type: Value
2009-2014
Table 10 Forecast Sales of Health and Wellness by Type: % Value
Growth 2009-2014
Table 11 Forecast Sales of Health and Wellness by
Category: Value 2009-2014
Table 12 Forecast Sales of Health and Wellness
by Category: % Value Growth 2009-2014
Appendix
National
Legislation
EU Legislation
Advertising
Retail Distribution
Definitions
Summary 1 Research Sources
Hartwall Oy Ab
Strategic
Direction
Key Facts
Summary 2 Hartwall Oy Ab: Key Facts
Summary 3
Hartwall Oy Ab: Operational Indicators
Company Background
Production
Competitive Positioning
Summary 4 Hartwall Oy Ab
Competitive Position 2009
Moilasen Leipomo Oy
Strategic Direction
Key Facts
Summary 5 Moilasen Leipomo Oy: Key Facts
Summary 6 Moilasen
Leipomo Oy: Operational Indicators
Company Background
Competitive
Positioning
Summary 7 Moilas Oy: Competitive Position 2009
Raisio
Oyj
Strategic Direction
Key Facts
Summary 8 Raisio Oyj: Key
Facts
Summary 9 Raisio Oyj: Operational Indicators
Company
Background
Competitive Positioning
Summary 10 Raisio Oyj: Competitive
Position 2009
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 13 Sales of BFY Beverages by Subsector:
Value 2004-2009
Table 14 Sales of BFY Beverages by Subsector: % Value
Growth 2004-2009
Table 15 BFY Beverages Company Shares 2005-2009
Table
16 BFY Beverages Brand Shares 2006-2009
Table 17 Forecast Sales of BFY
Beverages by Subsector: Value 2009-2014
Table 18 Forecast Sales of BFY
Beverages by Subsector: % Value Growth 2009-2014
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 19 Sales of
BFY Packaged Food by Subsector: Value 2004-2009
Table 20 Sales of BFY
Packaged Food by Subsector: % Value Growth 2004-2009
Table 21 BFY Packaged
Food Company Shares 2005-2009
Table 22 BFY Packaged Food Brand Shares
2006-2009
Table 23 Forecast Sales of BFY Packaged Food by Subsector: Value
2009-2014
Table 24 Forecast Sales of BFY Packaged Food by Subsector: %
Value Growth 2009-2014
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 25 Sales of Food Intolerance Products by
Subsector: Value 2004-2009
Table 26 Sales of Food Intolerance Products by
Subsector: % Value Growth 2004-2009
Table 27 Lactose-free Dairy Products
by Type: % Value Breakdown 2006-2009
Table 28 Food Intolerance Products
Company Shares 2005-2009
Table 29 Food Intolerance Products Brand Shares
2006-2009
Table 30 Forecast Sales of Food Intolerance Products by
Subsector: Value 2009-2014
Table 31 Forecast Sales of Food Intolerance
Products by Subsector: % Value Growth 2009-2014
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 32
Fortified/functional Nectars (25-99% Juice) by Prime Positioning 2005-2009
Table 33 Fortified/functional Nectars (25-99% Juice) by Claim Types
2005-2009
Table 34 Sales of Fortified/functional Beverages by Subsector:
Value 2004-2009
Table 35 Sales of Fortified/functional Beverages by
Subsector: % Value Growth 2004-2009
Table 36 Key Functional Ingredients in
Fortified/functional 100% Juice: % Breakdown 2006-2009
Table 38 Key
Functional Ingredients in Fortified/functional Juice Drinks (up to 24% juice):
% Breakdown 2006-2009
Table 39 Key Functional Ingredients in
Fortified/functional Bottled Water: % Breakdown 2006-2009
Table 40
Fortified/functional Beverages Company Shares 2005-2009
Table 41
Fortified/functional Beverages Brand Shares 2006-2009
Table 42 Forecast
Sales of Fortified/functional Beverages by Subsector: Value 2009-2014
Table 43 Forecast Sales of Fortified/functional Beverages by Subsector: %
Value Growth 2009-2014
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 44 Pro/Pre Biotic Yoghurt by Prime
Positioning 2005-2009
Table 45 Pro/Pre Biotic Yoghurt by Claim Types
2005-2009
Table 46 Other Functional Yoghurt by Prime Positioning
2005-2009
Table 47 Other Functional Yoghurt by Claim Types 2005-2009
Table 48 Functional Spreadable Oils and Fats by Prime Positioning
2005-2009
Table 49 Functional Spreadable Oils and Fats by Claim Types
2005-2009
Table 50 Functional Gum by Prime Positioning 2005-2009
Table
51 Functional Gum by Claim Types 2005-2009
Table 52 Sales of
Fortified/functional Packaged Food by Subsector: Value 2004-2009
Table 53
Sales of Fortified/functional Packaged Food by Subsector: % Value Growth
2004-2009
Table 54 Sugarised Vs Sugar-free Fortified/functional Sugar
Confectionery: % Breakdown 2009
Table 55 Sugarised Vs Sugar-free
Fortified/functional Gum: % Breakdown 2009
Table 56 Standard Fat Vs
Reduced Fat Fortified/functional Yoghurt: % Breakdown 2009
Table 57 Other
Fortified/functional Food by Type: % Value Breakdown 2004-2009
Table 58
Key Functional Ingredients in Fortified/functional Sugar Confectionery: %
Breakdown 2006-2009
Table 59 Key Functional Ingredients in
Fortified/functional Gum: % Breakdown 2006-2009
Table 60 Key Functional
Ingredients in Fortified/functional Biscuits: % Breakdown 2006-2009
Table
61 Key Functional Ingredients in Fortified/functional Breakfast Cereals: %
Breakdown 2006-2009
Table 62 Key Functional Ingredients in
Fortified/functional Milk: % Breakdown 2006-2009
Table 63 Key Functional
Ingredients in Fortified/functional Yoghurt: % Breakdown 2006-2009
Table
64 Key Functional Ingredients in Fortified/functional Snack Bars: % Breakdown
2006-2009
Table 65 Key Functional Ingredients in Fortified/functional
Spreadable Oils and Fats: % Breakdown 2006-2009
Table 66
Fortified/functional Packaged Food Company Shares 2005-2009
Table 67
Fortified/functional Packaged Food Brand Shares 2006-2009
Table 68
Forecast Sales of Fortified/functional Packaged Food by Subsector: Value
2009-2014
Table 69 Forecast Sales of Fortified/functional Packaged Food by
Subsector: % Value Growth 2009-2014
Headlines
Trends
Competitive
Landscape
Prospects
Category Data
Table 70 Sales of NH Beverages
by Subsector: Value 2004-2009
Table 71 Sales of NH Beverages by Subsector:
% Value Growth 2004-2009
Table 72 NH Beverages Company Shares
2005-2009
Table 73 NH Beverages Brand Shares 2006-2009
Table 74
Forecast Sales of NH Beverages by Subsector: Value 2009-2014
Table 75
Forecast Sales of NH Beverages by Subsector: % Value Growth 2009-2014
Headlines
Trends
Competitive Landscape
Prospects
Category
Data
Table 76 Sales of NH Packaged Food by Subsector: Value 2004-2009
Table 77 Sales of NH Packaged Food by Subsector: % Value Growth 2004-2009
Table 78 NH Packaged Food Company Shares 2005-2009
Table 79 NH Packaged
Food Brand Shares 2006-2009
Table 80 Forecast Sales of NH Packaged Food by
Subsector: Value 2009-2014
Table 81 Forecast Sales of NH Packaged Food by
Subsector: % Value Growth 2009-2014
Headlines
Trends
Competitive
Landscape
Prospects
Category Data
Table 82 Sales of Organic
Beverages by Subsector: Value 2004-2009
Table 83 Sales of Organic
Beverages by Subsector: % Value Growth 2004-2009
Table 84 Organic
Beverages Company Shares 2005-2009
Table 85 Organic Beverages Brand Shares
2006-2009
Table 86 Forecast Sales of Organic Beverages by Subsector: Value
2009-2014
Table 87 Forecast Sales of Organic Beverages by Subsector: %
Value Growth 2009-2014
Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 88 Sales of Organic Packaged Food by
Subsector: Value 2004-2009
Table 89 Sales of Organic Packaged Food by
Subsector: % Value Growth 2004-2009
Table 90 Other Organic Food by Type: %
Value Breakdown 2004-2009
Table 91 Organic Packaged Food Company Shares
2005-2009
Table 92 Organic Packaged Food Brand Shares 2006-2009
Table
93 Forecast Sales of Organic Packaged Food by Subsector: Value 2009-2014
Table 94 Forecast Sales of Organic Packaged Food by Subsector: % Value Growth
2009-2014
