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Health and Wellness in Hong Kong, China

Increasing health consciousness among consumers drove the performance of health and wellness in 2012, with consumers continuing to embrace various categories of health and wellness products. While consumers were generally unfazed by the unstable economy and slowdown in 2012, in terms of their demands for health and wellness products, some consumers still limited their intake of health and wellness beverages and chose packaged food variants instead.

Euromonitor International's Health and Wellness in Hong Kong, China report tracks the developments of health-associated product types and the healthy-option positioning of competing brands across different food sectors. It provides the latest retail sales data 2008-2012, allowing you to compare health and wellness categories with each other or in the context of the total market for a sector. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market- be they new product developments, legislative context or lifestyle influences. Forecasts to 2017 illustrate how the market is set to change.

Product coverage: Health and Wellness by Category, Health and Wellness by Prime Positioning, Health and Wellness by Type.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Health and Wellness market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market's major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

Executive Summary

  • Health and Wellness Registers Positive Performance in 2012
  • Consumers Turn To Health and Wellness Products To Enhance Wellbeing
  • Domestic and International Players Account for A Fairly Equal Presence
  • Supermarkets Gains Ground in Health and Wellness
  • Health and Wellness Expects Positive Performance

Key Trends and Developments

  • Minimal Impact From Unstable Economic Conditions in 2012
  • Consumers Become Increasingly Health Conscious
  • Fast-paced Consumer Lifestyles Benefit Health and Wellness Products
  • New Ban on Baby Milk Formula Advertising
  • Domestic Players Increase Their Marketing Campaigns

Market Data

  • Table 1. Sales of Health and Wellness by Type: Value 2007-2012
  • Table 2. Sales of Health and Wellness by Type: % Value Growth 2007-2012
  • Table 3. Sales of Health and Wellness by Category: Value 2007-2012
  • Table 4. Sales of Health and Wellness by Category: % Value Growth 2007-2012
  • Table 5. Sales of Health and Wellness by Prime Positioning: Value 2007-2012
  • Table 6. Sales of Health and Wellness by Prime Positioning: % Value Growth 2007-2012
  • Table 7. Health and Wellness GBO Company Shares 2008-2012
  • Table 8. Health and Wellness NBO Company Shares 2008-2012
  • Table 9. Health and Wellness NBO Brand Shares 2009-2012
  • Table 10. Forecast Sales of Health and Wellness by Type: Value 2012-2017
  • Table 11. Forecast Sales of Health and Wellness by Type: % Value Growth 2012-2017
  • Table 12. Forecast Sales of Health and Wellness by Category: Value 2012-2017
  • Table 13. Forecast Sales of Health and Wellness by Category: % Value Growth 2012-2017
  • Table 14. Forecast Sales of Health and Wellness by Prime Positioning: Value 2012-2017
  • Table 15. Forecast Sales of Health and Wellness by Prime Positioning: % Value Growth 2012-2017

Appendix

  • National Legislation
  • Sources
    • Summary 1. Research Sources
  • Greendotdot.com Ltd in Health and Wellness (hong Kong, China)
  • Strategic Direction
  • Key Facts
    • Summary 2. Greendotdot.com Ltd: Key Facts
  • Company Background
  • Competitive Positioning
  • Kowloon Dairy Ltd in Health and Wellness (hong Kong, China)
  • Strategic Direction
  • Key Facts
    • Summary 3. Kowloon Dairy Ltd: Key Facts
  • Company Background
  • Competitive Positioning
    • Summary 4. Kowloon Dairy Ltd: Competitive Position 2012

Headlines

Trends

Competitive Landscape

Prospects

Category Data

  • Table 16. Sales of BFY Beverages by Category: Value 2007-2012
  • Table 17. Sales of BFY Beverages by Category: % Value Growth 2007-2012
  • Table 18. BFY Beverages NBO Company Shares 2008-2012
  • Table 19. BFY Beverages NBO Brand Shares 2009-2012
  • Table 20. Forecast Sales of BFY Beverages by Category: Value 2012-2017
  • Table 21. Forecast Sales of BFY Beverages by Category: % Value Growth 2012-2017

Headlines

Trends

Competitive Landscape

Prospects

Category Data

  • Table 22. Sales of BFY Packaged Food by Category: Value 2007-2012
  • Table 23. Sales of BFY Packaged Food by Category: % Value Growth 2007-2012
  • Table 24. BFY Packaged Food NBO Company Shares 2008-2012
  • Table 25. BFY Packaged Food NBO Brand Shares 2009-2012
  • Table 26. Forecast Sales of BFY Packaged Food by Category: Value 2012-2017
  • Table 27. Forecast Sales of BFY Packaged Food by Category: % Value Growth 2012-2017

Headlines

Trends

Competitive Landscape

Prospects

Category Data

  • Table 28. Sales of Food Intolerance by Category: Value 2007-2012
  • Table 29. Sales of Food Intolerance by Category: % Value Growth 2007-2012
  • Table 30. Food Intolerance NBO Company Shares 2008-2012
  • Table 31. Food Intolerance NBO Brand Shares 2009-2012
  • Table 32. Forecast Sales of Food Intolerance by Category: Value 2012-2017
  • Table 33. Forecast Sales of Food Intolerance by Category: % Value Growth 2012-2017

Headlines

Trends

Competitive Landscape

Prospects

Category Data

  • Table 34. Sales of Fortified/Functional Beverages by Category: Value 2007-2012
  • Table 35. Sales of Fortified/Functional Beverages by Category: % Value Growth 2007-2012
  • Table 36. Key Functional Ingredients in Fortified/Functional Asian Speciality Drinks: % Breakdown 2007-2012
  • Table 37. Key Functional Ingredients in Fortified/Functional Bottled Water: % Breakdown 2007-2012
  • Table 38. Key Functional Ingredients in Fortified/Functional Non-Cola Carbonates: % Breakdown 2007-2012
  • Table 39. Key Functional Ingredients in Fortified/Functional 100% Juice: % Breakdown 2007-2012
  • Table 40. Key Functional Ingredients in Fortified/Functional Juice Drinks (up to 24% juice): % Breakdown 2007-2012
  • Table 41. Key Functional Ingredients in Fortified/Functional Nectars (25-99% juice): % Breakdown 2007-2012
  • Table 42. Fortified/Functional Beverages NBO Company Shares 2008-2012
  • Table 43. Fortified/Functional Beverages NBO Brand Shares 2009-2012
  • Table 44. Forecast Sales of Fortified/Functional Beverages by Category: Value 2012-2017
  • Table 45. Forecast Sales of Fortified/Functional Beverages by Category: % Value Growth 2012-2017

Headlines

Trends

Competitive Landscape

Prospects

Category Data

  • Table 46. Sales of Fortified/Functional Packaged Food by Category: Value 2007-2012
  • Table 47. Sales of Fortified/Functional Packaged Food by Category: % Value Growth 2007-2012
  • Table 48. Key Functional Ingredients in Fortified/Functional Biscuits: % Breakdown 2007-2012
  • Table 49. Key Functional Ingredients in Fortified/Functional Breakfast Cereals: % Breakdown 2007-2012
  • Table 50. Key Functional Ingredients in Fortified/Functional Bread: % Breakdown 2007-2012
  • Table 51. Key Functional Ingredients in Fortified/Functional Chewing Gum: % Breakdown 2007-2012
  • Table 52. Key Functional Ingredients in Fortified/Functional Sugar Confectionery: % Breakdown 2007-2012
  • Table 53. Key Functional Ingredients in Flavoured Milk Drinks: % Breakdown 2007-2012
  • Table 54. Key Functional Ingredients in Fortified/Functional Milk: % Breakdown 2007-2012
  • Table 55. Key Functional Ingredients in Fortified/Functional Dairy-based Yoghurt: % Breakdown 2007-2012
  • Table 56. Fortified/Functional Packaged Food NBO Company Shares 2008-2012
  • Table 57. Fortified/Functional Packaged Food NBO Brand Shares 2009-2012
  • Table 58. Fortified/Functional Bread NBO Brand Shares 2009-2012
  • Table 59. Forecast Sales of Fortified/Functional Packaged Food by Category: Value 2012-2017
  • Table 60. Forecast Sales of Fortified/Functional Packaged Food by Category: % Value Growth 2012-2017

Headlines

Trends

Competitive Landscape

Prospects

Category Data

  • Table 61. Sales of NH Beverages by Category: Value 2007-2012
  • Table 62. Sales of NH Beverages by Category: % Value Growth 2007-2012
  • Table 63. NH Beverages NBO Company Shares 2008-2012
  • Table 64. NH Beverages NBO Brand Shares 2009-2012
  • Table 65. Forecast Sales of NH Beverages by Category: Value 2012-2017
  • Table 66. Forecast Sales of NH Beverages by Category: % Value Growth 2012-2017

Headlines

Trends

Competitive Landscape

Prospects

Category Data

  • Table 67. Sales of NH Packaged Food by Category: Value 2007-2012
  • Table 68. Sales of NH Packaged Food by Category: % Value Growth 2007-2012
  • Table 69. NH Packaged Food NBO Company Shares 2008-2012
  • Table 70. NH Packaged Food NBO Brand Shares 2009-2012
  • Table 71. Forecast Sales of NH Packaged Food by Category: Value 2012-2017
  • Table 72. Forecast Sales of NH Packaged Food by Category: % Value Growth 2012-2017

Headlines

Trends

Competitive Landscape

Prospects

Category Data

  • Table 73. Sales of Organic Beverages by Category: Value 2007-2012
  • Table 74. Sales of Organic Beverages by Category: % Value Growth 2007-2012
  • Table 75. Organic Beverages NBO Company Shares 2008-2012
  • Table 76. Organic Beverages NBO Brand Shares 2009-2012
  • Table 77. Forecast Sales of Organic Beverages by Category: Value 2012-2017
  • Table 78. Forecast Sales of Organic Beverages by Category: % Value Growth 2012-2017

Headlines

Trends

Competitive Landscape

Prospects

Category Data

  • Table 79. Sales of Organic Packaged Food by Category: Value 2007-2012
  • Table 80. Sales of Organic Packaged Food by Category: % Value Growth 2007-2012
  • Table 81. Organic Packaged Food NBO Company Shares 2008-2012
  • Table 82. Organic Packaged Food NBO Brand Shares 2009-2012
  • Table 83. Forecast Sales of Organic Packaged Food by Category: Value 2012-2017
  • Table 84. Forecast Sales of Organic Packaged Food by Category: % Value Growth 2012-2017
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