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Health and Wellness in Hong Kong, China

HW products registered stronger current value growth in 2013 in comparison to the previous year, owing to consumers' ever-rising health consciousness. During 2013, the Hong Kong government continued to push through campaigns such as EatSmart@school.hk to drive home the importance of healthy living among consumers. This heightened consumers' willingness to purchase HW products to boost their overall wellbeing, including minimising any nutritional gaps that might stem from their daily diets and for better weight management. Manufacturers actively launched new HW products in 2013 to capitalise on consumers' health consciousness. This also spurred consumer interest in trying out these new products, which further contributed to the performance of HW products in 2013.

Euromonitor International's Health and Wellness in Hong Kong, China report tracks the developments of health-associated product types and the healthy-option positioning of competing brands across different food sectors. It provides the latest retail sales data 2009-2013, allowing you to compare health and wellness categories with each other or in the context of the total market for a sector. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market- be they new product developments, legislative context or lifestyle influences. Forecasts to 2018 illustrate how the market is set to change.

Product coverage: Health and Wellness by Category, Health and Wellness by Prime Positioning, Health and Wellness by Type.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report

  • Get a detailed picture of the Health and Wellness market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market's major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

Executive Summary

  • Health and Wellness Products Record Stronger Current Value Growth
  • Growing Consumer Awareness of the Benefits of Various Ingredients
  • Competition Intensifies During 2013
  • Supermarkets Remain the Leading Distribution Channel
  • Hw Products Are Expected To Perform Positively Over the Forecast Period

Key Trends and Developments

  • Hw Products Thrive Alongside Positive Economic Conditions
  • Ageing Population in Hong Kong Boosts Hw Products
  • Fiercer Competition in Hw Products

Market Data

  • Table 1. Sales of Health and Wellness by Type: Value 2008-2013
  • Table 2. Sales of Health and Wellness by Type: % Value Growth 2008-2013
  • Table 3. Sales of Health and Wellness by Category: Value 2008-2013
  • Table 4. Sales of Health and Wellness by Category: % Value Growth 2008-2013
  • Table 5. Sales of Health and Wellness by Prime Positioning: Value 2008-2013
  • Table 6. Sales of Health and Wellness by Prime Positioning: % Value Growth 2008-2013
  • Table 7. NBO Company Shares of Health and Wellness: % Value 2009-2013
  • Table 8. LBN Brand Shares of Health and Wellness: % Value 2010-2013
  • Table 9. Distribution of Health and Wellness by Format: % Value 2008-2013
  • Table 10. Distribution of Health and Wellness by Format and Category: % Value 2013
  • Table 11. Forecast Sales of Health and Wellness by Type: Value 2013-2018
  • Table 12. Forecast Sales of Health and Wellness by Type: % Value Growth 2013-2018
  • Table 13. Forecast Sales of Health and Wellness by Category: Value 2013-2018
  • Table 14. Forecast Sales of Health and Wellness by Category: % Value Growth 2013-2018
  • Table 15. Forecast Sales of Health and Wellness by Prime Positioning: Value 2013-2018
  • Table 16. Forecast Sales of Health and Wellness by Prime Positioning: % Value Growth 2013-2018

Appendix

  • National Legislation
  • Sources
    • Summary 1. Research Sources
  • Hung Fook Tong Holdings Ltd in Health and Wellness (hong Kong, China)
  • Strategic Direction
  • Key Facts
    • Summary 2. Hung Fook Tong Holdings Ltd: Key Facts
  • Company Background
  • Competitive Positioning
    • Summary 3. Hung Fook Tong Holdings Ltd: Competitive Position 2013
  • Kowloon Dairy Ltd in Health and Wellness (hong Kong, China)
  • Strategic Direction
  • Key Facts
    • Summary 4. Kowloon Dairy Ltd: Key Facts
    • Summary 5. Kowloon Dairy Ltd: Operational Indicators 2011-2013
  • Company Background

Headlines

Trends

Competitive Landscape

Prospects

Category Data

  • Table 17. Sales of BFY Beverages by Category: Value 2008-2013
  • Table 18. Sales of BFY Beverages by Category: % Value Growth 2008-2013
  • Table 19. NBO Company Shares of BFY Beverages: % Value 2009-2013
  • Table 20. LBN Brand Shares of BFY Beverages: % Value 2010-2013
  • Table 21. Distribution of BFY Beverages by Format: % Value 2008-2013
  • Table 22. Forecast Sales of BFY Beverages by Category: Value 2013-2018
  • Table 23. Forecast Sales of BFY Beverages by Category: % Value Growth 2013-2018

Headlines

Trends

Competitive Landscape

Prospects

Category Data

  • Table 24. Sales of BFY Packaged Food by Category: Value 2008-2013
  • Table 25. Sales of BFY Packaged Food by Category: % Value Growth 2008-2013
  • Table 26. NBO Company Shares of BFY Packaged Food: % Value 2009-2013
  • Table 27. LBN Brand Shares of BFY Packaged Food: % Value 2010-2013
  • Table 28. Distribution of BFY Packaged Food by Format: % Value 2008-2013
  • Table 29. Forecast Sales of BFY Packaged Food by Category: Value 2013-2018
  • Table 30. Forecast Sales of BFY Packaged Food by Category: % Value Growth 2013-2018

Headlines

Trends

Competitive Landscape

Prospects

Category Data

  • Table 31. Sales of Food Intolerance by Category: Value 2008-2013
  • Table 32. Sales of Food Intolerance by Category: % Value Growth 2008-2013
  • Table 33. NBO Company Shares of Food Intolerance: % Value 2009-2013
  • Table 34. LBN Brand Shares of Food Intolerance: % Value 2010-2013
  • Table 35. Distribution of Food Intolerance by Format: % Value 2008-2013
  • Table 36. Forecast Sales of Food Intolerance by Category: Value 2013-2018
  • Table 37. Forecast Sales of Food Intolerance by Category: % Value Growth 2013-2018

Headlines

Trends

Competitive Landscape

Prospects

Category Data

  • Table 38. Sales of Fortified/Functional Beverages by Category: Value 2008-2013
  • Table 39. Sales of Fortified/Functional Beverages by Category: % Value Growth 2008-2013
  • Table 40. Key Functional Ingredients in Fortified/Functional Bottled Water: % Breakdown 2008-2013
  • Table 41. Key Functional Ingredients in Fortified/Functional Non-Cola Carbonates: % Breakdown 2008-2013
  • Table 42. Key Functional Ingredients in Fortified/Functional 100% Juice: % Breakdown 2008-2013
  • Table 43. Key Functional Ingredients in Fortified/Functional Juice Drinks (up to 24% juice): % Breakdown 2008-2013
  • Table 44. Key Functional Ingredients in Fortified/Functional Nectars (25-99% juice): % Breakdown 2008-2013
  • Table 45. NBO Company Shares of Fortified/Functional Beverages: % Value 2009-2013
  • Table 46. LBN Brand Shares of Fortified/Functional Beverages: % Value 2010-2013
  • Table 47. Distribution of Fortified/Functional Beverages by Format: % Value 2008-2013
  • Table 48. Forecast Sales of Fortified/Functional Beverages by Category: Value 2013-2018
  • Table 49. Forecast Sales of Fortified/Functional Beverages by Category: % Value Growth 2013-2018

Headlines

Competitive Landscape

Prospects

Category Data

  • Table 50. Sales of Fortified/Functional Packaged Food by Category: Value 2008-2013
  • Table 51. Sales of Fortified/Functional Packaged Food by Category: % Value Growth 2008-2013
  • Table 52. Key Functional Ingredients in Fortified/Functional Biscuits: % Breakdown 2008-2013
  • Table 53. Key Functional Ingredients in Fortified/Functional Breakfast Cereals: % Breakdown 2008-2013
  • Table 54. Key Functional Ingredients in Fortified/Functional Bread: % Breakdown 2008-2013
  • Table 55. Key Functional Ingredients in Fortified/Functional Chewing Gum: % Breakdown 2008-2013
  • Table 56. Key Functional Ingredients in Fortified/Functional Sugar Confectionery: % Breakdown 2008-2013
  • Table 57. Key Functional Ingredients in Flavoured Milk Drinks: % Breakdown 2008-2013
  • Table 58. Key Functional Ingredients in Fortified/Functional Milk: % Breakdown 2008-2013
  • Table 59. Key Functional Ingredients in Fortified/Functional Dairy-based Yoghurt: % Breakdown 2008-2013
  • Table 60. NBO Company Shares of Fortified/Functional Packaged Food: % Value 2009-2013
  • Table 61. LBN Brand Shares of Fortified/Functional Packaged Food: % Value 2010-2013
  • Table 62. LBN Brand Shares of Fortified/Functional Bread: % Value 2010-2013
  • Table 63. Distribution of Fortified/Functional Packaged Food by Format: % Value 2008-2013
  • Table 64. Forecast Sales of Fortified/Functional Packaged Food by Category: Value 2013-2018
  • Table 65. Forecast Sales of Fortified/Functional Packaged Food by Category: % Value Growth 2013-2018

Headlines

Trends

Competitive Landscape

Prospects

Category Data

  • Table 66. Sales of NH Beverages by Category: Value 2008-2013
  • Table 67. Sales of NH Beverages by Category: % Value Growth 2008-2013
  • Table 68. NBO Company Shares of NH Beverages: % Value 2009-2013
  • Table 69. LBN Brand Shares of NH Beverages: % Value 2010-2013
  • Table 70. Distribution of NH Beverages by Format: % Value 2008-2013
  • Table 71. Forecast Sales of NH Beverages by Category: Value 2013-2018
  • Table 72. Forecast Sales of NH Beverages by Category: % Value Growth 2013-2018

Headlines

Trends

Competitive Landscape

Prospects

Category Data

  • Table 73. Sales of NH Packaged Food by Category: Value 2008-2013
  • Table 74. Sales of NH Packaged Food by Category: % Value Growth 2008-2013
  • Table 75. NBO Company Shares of NH Packaged Food: % Value 2009-2013
  • Table 76. LBN Brand Shares of NH Packaged Food: % Value 2010-2013
  • Table 77. Distribution of NH Packaged Food by Format: % Value 2008-2013
  • Table 78. Forecast Sales of NH Packaged Food by Category: Value 2013-2018
  • Table 79. Forecast Sales of NH Packaged Food by Category: % Value Growth 2013-2018

Headlines

Trends

Competitive Landscape

Prospects

Category Data

  • Table 80. Sales of Organic Beverages by Category: Value 2008-2013
  • Table 81. Sales of Organic Beverages by Category: % Value Growth 2008-2013
  • Table 82. NBO Company Shares of Organic Beverages: % Value 2009-2013
  • Table 83. LBN Brand Shares of Organic Beverages: % Value 2010-2013
  • Table 84. Distribution of Organic Beverages by Format: % Value 2008-2013
  • Table 85. Forecast Sales of Organic Beverages by Category: Value 2013-2018
  • Table 86. Forecast Sales of Organic Beverages by Category: % Value Growth 2013-2018

Headlines

Trends

Competitive Landscape

Prospects

Category Data

  • Table 87. Sales of Organic Packaged Food by Category: Value 2008-2013
  • Table 88. Sales of Organic Packaged Food by Category: % Value Growth 2008-2013
  • Table 89. NBO Company Shares of Organic Packaged Food: % Value 2009-2013
  • Table 90. LBN Brand Shares of Organic Packaged Food: % Value 2010-2013
  • Table 91. Distribution of Organic Packaged Food by Format: % Value 2008-2013
  • Table 92. Forecast Sales of Organic Packaged Food by Category: Value 2013-2018
  • Table 93. Forecast Sales of Organic Packaged Food by Category: % Value Growth 2013-2018
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