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Health and Wellness in Japan

Health and wellness saw current value growth of 1% in 2014, which was a similar trend to 2013. This stable growth was mainly due to strong awareness of health, and wholesome diets in general. The metabolic syndrome checking system introduced in 2008 impacted consumers' attitudes to maintaining their health. Due to the ageing population, more consumers are aware of the need for regular exercise and a healthy diet in order to extend their healthy life expectancy.

Euromonitor International's Health and Wellness in Japan report tracks the developments of health-associated product types and the healthy-option positioning of competing brands across different food sectors. It provides the latest retail sales data 2010-2014, allowing you to compare health and wellness categories with each other or in the context of the total market for a sector. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market- be they new product developments, legislative context or lifestyle influences. Forecasts to 2019 illustrate how the market is set to change.

Product coverage: Health and Wellness by Category, Health and Wellness by Prime Positioning, Health and Wellness by Type.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Health and Wellness market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market's major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

Executive Summary

  • Strong Awareness of Health and Wellbeing Drives Sales of Health and Wellness Products
  • Fortified/functional Dairy-based Yoghurt Drives Growth in 2014
  • the Leading Players Maintain Their Positions in Both Packaged Food and Beverages
  • Non-store Retailing Gains Share
  • Growth Potential in Health and Wellness

Key Trends and Developments

  • Demographic Changes Impact Health and Wellness Innovation
  • Weight Management Is A Key Area for Product Development
  • Manufacturers Take Advantage of the Boom in Superfruits

Market Data

  • Table 1. Sales of Health and Wellness by Type: Value 2009-2014
  • Table 2. Sales of Health and Wellness by Type: % Value Growth 2009-2014
  • Table 3. Sales of Health and Wellness by Category: Value 2009-2014
  • Table 4. Sales of Health and Wellness by Category: % Value Growth 2009-2014
  • Table 5. Sales of Health and Wellness by Prime Positioning: Value 2009-2014
  • Table 6. Sales of Health and Wellness by Prime Positioning: % Value Growth 2009-2014
  • Table 7. NBO Company Shares of Health and Wellness: % Value 2010-2014
  • Table 8. LBN Brand Shares of Health and Wellness: % Value 2011-2014
  • Table 9. Distribution of Health and Wellness by Format: % Value 2009-2014
  • Table 10. Distribution of Health and Wellness by Format and Category: % Value 2014
  • Table 11. Forecast Sales of Health and Wellness by Type: Value 2014-2019
  • Table 12. Forecast Sales of Health and Wellness by Type: % Value Growth 2014-2019
  • Table 13. Forecast Sales of Health and Wellness by Category: Value 2014-2019
  • Table 14. Forecast Sales of Health and Wellness by Category: % Value Growth 2014-2019
  • Table 15. Forecast Sales of Health and Wellness by Prime Positioning: Value 2014-2019
  • Table 16. Forecast Sales of Health and Wellness by Prime Positioning: % Value Growth 2014-2019

Appendix

  • National Legislation
  • Organic Certification
  • Foshu (foods for Specified Health Uses)

Definitions

Sources

  • Summary 1. Research Sources

Asahi Food & Healthcare Co Ltd in Health and Wellness (japan)

  • Strategic Direction
  • Key Facts
    • Summary 2. Asahi Food & Healthcare Co Ltd: Key Facts
    • Summary 3. Asahi Food & Healthcare Co Ltd: Operational Indicators
  • Company Background
  • Competitive Positioning
    • Summary 4. Asahi Food & Healthcare Co Ltd: Competitive Position 2014

Meiji Co Ltd in Health and Wellness (japan)

  • Strategic Direction
  • Key Facts
    • Summary 5. Meiji Co Ltd: Key Facts
    • Summary 6. Meiji Co Ltd: Operational Indicators 2012-2014
  • Company Background
  • Competitive Positioning
    • Summary 7. Meiji Co Ltd: Competitive Position 2014

Suntory Beverage & Food Ltd in Health and Wellness (japan)

  • Strategic Direction
  • Key Facts
    • Summary 8. Suntory Beverage & Food Ltd: Key Facts
    • Summary 9. Suntory Beverage & Food Ltd: Operational Indicators
  • Company Background
  • Competitive Positioning
    • Summary 10. Suntory Beverage & Food Ltd: Competitive Position 2014

Headlines

Trends

Competitive Landscape

Prospects

Category Data

  • Table 17. Sales of BFY Beverages by Category: Value 2009-2014
  • Table 18. Sales of BFY Beverages by Category: % Value Growth 2009-2014
  • Table 19. NBO Company Shares of BFY Beverages: % Value 2010-2014
  • Table 20. LBN Brand Shares of BFY Beverages: % Value 2011-2014
  • Table 21. Distribution of BFY Beverages by Format: % Value 2009-2014
  • Table 22. Forecast Sales of BFY Beverages by Category: Value 2014-2019
  • Table 23. Forecast Sales of BFY Beverages by Category: % Value Growth 2014-2019

Headlines

Trends

Competitive Landscape

Prospects

Category Data

  • Table 24. Sales of BFY Packaged Food by Category: Value 2009-2014
  • Table 25. Sales of BFY Packaged Food by Category: % Value Growth 2009-2014
  • Table 26. NBO Company Shares of BFY Packaged Food: % Value 2010-2014
  • Table 27. LBN Brand Shares of BFY Packaged Food: % Value 2011-2014
  • Table 28. Distribution of BFY Packaged Food by Format: % Value 2009-2014
  • Table 29. Forecast Sales of BFY Packaged Food by Category: Value 2014-2019
  • Table 30. Forecast Sales of BFY Packaged Food by Category: % Value Growth 2014-2019

Headlines

Trends

Competitive Landscape

Prospects

Category Data

  • Table 31. Sales of Food Intolerance by Category: Value 2009-2014
  • Table 32. Sales of Food Intolerance by Category: % Value Growth 2009-2014
  • Table 33. NBO Company Shares of Food Intolerance: % Value 2010-2014
  • Table 34. LBN Brand Shares of Food Intolerance: % Value 2011-2014
  • Table 35. Distribution of Food Intolerance by Format: % Value 2009-2014
  • Table 36. Forecast Sales of Food Intolerance by Category: Value 2014-2019
  • Table 37. Forecast Sales of Food Intolerance by Category: % Value Growth 2014-2019

Headlines

Trends

Competitive Landscape

Prospects

Category Data

  • Table 38. Sales of Fortified/Functional Beverages by Category: Value 2009-2014
  • Table 39. Sales of Fortified/Functional Beverages by Category: % Value Growth 2009-2014
  • Table 40. Key Functional Ingredients in Fortified/Functional Asian Speciality Drinks: % Breakdown 2009-2014
  • Table 41. Key Functional Ingredients in Fortified/Functional Bottled Water: % Breakdown 2009-2014
  • Table 42. Key Functional Ingredients in Fortified/Functional Non-Cola Carbonates: % Breakdown 2009-2014
  • Table 43. Key Functional Ingredients in Fortified/Functional 100% Juice: % Breakdown 2009-2014
  • Table 44. Key Functional Ingredients in Fortified/Functional Juice Drinks (up to 24% juice): % Breakdown 2009-2014
  • Table 45. Key Functional Ingredients in Fortified/Functional Nectars (25-99% juice): % Breakdown 2009-2014
  • Table 46. Key Functional Ingredients in Fortified/Functional RTD Tea: % Breakdown 2009-2014
  • Table 47. NBO Company Shares of Fortified/Functional Beverages: % Value 2010-2014
  • Table 48. LBN Brand Shares of Fortified/Functional Beverages: % Value 2011-2014
  • Table 49. Distribution of Fortified/Functional Beverages by Format: % Value 2009-2014
  • Table 50. Forecast Sales of Fortified/Functional Beverages by Category: Value 2014-2019
  • Table 51. Forecast Sales of Fortified/Functional Beverages by Category: % Value Growth 2014-2019

Headlines

Trends

Competitive Landscape

Prospects

Category Data

  • Table 52. Sales of Fortified/Functional Packaged Food by Category: Value 2009-2014
  • Table 53. Sales of Fortified/Functional Packaged Food by Category: % Value Growth 2009-2014
  • Table 54. Key Functional Ingredients in Fortified/Functional Biscuits: % Breakdown 2009-2014
  • Table 55. Key Functional Ingredients in Fortified/Functional Breakfast Cereals: % Breakdown 2009-2014
  • Table 56. Key Functional Ingredients in Fortified/Functional Bread: % Breakdown 2009-2014
  • Table 57. Key Functional Ingredients in Fortified/Functional Chocolate Confectionery: % Breakdown 2009-2014
  • Table 58. Key Functional Ingredients in Fortified/Functional Chewing Gum: % Breakdown 2009-2014
  • Table 59. Key Functional Ingredients in Fortified/Functional Sugar Confectionery: % Breakdown 2009-2014
  • Table 60. Key Functional Ingredients in Flavoured Milk Drinks: % Breakdown 2009-2014
  • Table 61. Key Functional Ingredients in Fortified/Functional Milk: % Breakdown 2009-2014
  • Table 62. Key Functional Ingredients in Fortified/Functional Dairy-based Yoghurt: % Breakdown 2009-2014
  • Table 63. Key Functional Ingredients in Fortified/Functional Spreadable Oils and Fats: % Breakdown 2009-2014
  • Table 64. Key Functional Ingredients in Fortified/Functional Breakfast Bars: % Breakdown 2009-2014
  • Table 65. NBO Company Shares of Fortified/Functional Packaged Food: % Value 2010-2014
  • Table 66. LBN Brand Shares of Fortified/Functional Packaged Food: % Value 2011-2014
  • Table 67. Distribution of Fortified/Functional Packaged Food by Format: % Value 2009-2014
  • Table 68. Forecast Sales of Fortified/Functional Packaged Food by Category: Value 2014-2019
  • Table 69. Forecast Sales of Fortified/Functional Packaged Food by Category: % Value Growth 2014-2019

Headlines

Trends

Competitive Landscape

Prospects

Category Data

  • Table 70. Sales of NH Beverages by Category: Value 2009-2014
  • Table 71. Sales of NH Beverages by Category: % Value Growth 2009-2014
  • Table 72. NBO Company Shares of NH Beverages: % Value 2010-2014
  • Table 73. LBN Brand Shares of NH Beverages: % Value 2011-2014
  • Table 74. Distribution of NH Beverages by Format: % Value 2009-2014
  • Table 75. Forecast Sales of NH Beverages by Category: Value 2014-2019
  • Table 76. Forecast Sales of NH Beverages by Category: % Value Growth 2014-2019

Headlines

Trends

Competitive Landscape

Prospects

Category Data

  • Table 77. Sales of NH Packaged Food by Category: Value 2009-2014
  • Table 78. Sales of NH Packaged Food by Category: % Value Growth 2009-2014
  • Table 79. NBO Company Shares of NH Packaged Food: % Value 2010-2014
  • Table 80. LBN Brand Shares of NH Packaged Food: % Value 2011-2014
  • Table 81. Distribution of NH Packaged Food by Format: % Value 2009-2014
  • Table 82. Forecast Sales of NH Packaged Food by Category: Value 2014-2019
  • Table 83. Forecast Sales of NH Packaged Food by Category: % Value Growth 2014-2019

Headlines

Trends

Competitive Landscape

Prospects

Category Data

  • Table 84. Sales of Organic Beverages by Category: Value 2009-2014
  • Table 85. Sales of Organic Beverages by Category: % Value Growth 2009-2014
  • Table 86. NBO Company Shares of Organic Beverages: % Value 2010-2014
  • Table 87. LBN Brand Shares of Organic Beverages: % Value 2011-2014
  • Table 88. Distribution of Organic Beverages by Format: % Value 2009-2014
  • Table 89. Forecast Sales of Organic Beverages by Category: Value 2014-2019
  • Table 90. Forecast Sales of Organic Beverages by Category: % Value Growth 2014-2019

Headlines

Trends

Competitive Landscape

Prospects

Category Data

  • Table 91. Sales of Organic Packaged Food by Category: Value 2009-2014
  • Table 92. Sales of Organic Packaged Food by Category: % Value Growth 2009-2014
  • Table 93. NBO Company Shares of Organic Packaged Food: % Value 2010-2014
  • Table 94. LBN Brand Shares of Organic Packaged Food: % Value 2011-2014
  • Table 95. Distribution of Organic Packaged Food by Format: % Value 2009-2014
  • Table 96. Forecast Sales of Organic Packaged Food by Category: Value 2014-2019
  • Table 97. Forecast Sales of Organic Packaged Food by Category: % Value Growth 2014-2019
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