The obesity epidemic is placing a financial burden on governments, employers, health practitioners and individuals. As unhealthy foods and beverages increase sales, people find it harder to fight cravings and control their weight. Finding a cure to obesity is not simple. While pharmaceutical companies rush to develop new diet drugs, weight management products face increased regulation. Selling the hope of weight loss will see new sales opportunities beyond traditional drugs and supplements.
Euromonitor International's Understanding Weight Management in 2011 and Beyond global briefing examines the size, growth trends and potential opportunities in the Consumer Health market. The strategic analyses include assessing the impacts of changing regulations, research breakthroughs and public health concerns on both the market and leading companies. Consumer attitudes towards the products and their personal healthcare needs are also explored.
Product coverage: Allergy Care, Child-Specific Consumer Health, Herbal/Traditional Products, OTC, Sports Nutrition, Vitamins and Dietary Supplements, Weight Management.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.