Given the implementation of the free trade agreements between South Korea and the EU, and subsequently between South Korea and the US, what do the economic and demographic fundamentals mean for the South Korean vehicle market? And, in particular, where are the best opportunities for import brands?
Euromonitor International's new Automotive reports are designed specifically for stakeholders in the automotive industry and are compiled from Euromonitor's unrivalled range of global macro-economic and consumer intelligence. This innovative approach assesses myriad 'pull' factors that help shape the future of vehicle demand: from consumer lifestyles to income and expenditure; from demographics and household profiles to social technologies. Automotive also draws upon perspectives from Euromonitor's coverage of other industries, including Consumer Electronics, Consumer Finance and Travel and Tourism.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
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Table of Contents
Opportunities for Foreign Vehicle OEMS in South Korea
The Outlook for the South Korean Auto Market
Opportunities for Foreign Brands