Picture
SEARCH
What are you looking for?
Need help finding what you are looking for? Contact Us
Compare

PUBLISHER: Euromonitor International | PRODUCT CODE: 1358337

Cover Image

PUBLISHER: Euromonitor International | PRODUCT CODE: 1358337

Luxury Goods in Thailand

PUBLISHED:
PAGES: 43 Pages
DELIVERY TIME: 1-2 business days
SELECT AN OPTION
PDF (Single User License)
USD 1210

Add to Cart

In 2023, luxury goods in Thailand continued to see an impressive recovery from the declines it recorded during the pandemic. This resurgence can be attributed to both the increase in spending among local consumers as well as the return of international visitors. A clear example of this can be seen at IconSiam, one of the biggest luxury shopping centres in Bangkok, where foot traffic and sales volume have notably increased. During the first quarter of 2023, IconSiam recorded a remarkable surge of...

Euromonitor International's Luxury Goods in Thailand report offers a comprehensive guide to the size and shape of the Luxury Goods market at a national level. It provides the latest retail sales data, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market and their effects on Luxury Goods retailing along with the development of consumers' shopping patterns. Forecasts to 2027 illustrate how the market is set to change

Product coverage: Experiential Luxury, Fine Wines/Champagne and Spirits, Personal Luxury, Premium and Luxury Cars.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Luxury Goods market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market's major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Product Code: LUXTH

TABLE OF CONTENTS

List Of Contents And Tables

EXECUTIVE SUMMARY

  • Luxury goods in 2023: The big picture
  • 2023 key trends
  • Competitive landscape
  • Retailing developments
  • What next for luxury goods?

MARKET DATA

  • Table 1 Sales of Luxury Goods by Category: Value 2018-2023
  • Table 2 Sales of Luxury Goods by Category: % Value Growth 2018-2023
  • Table 3 Inbound Receipts for Luxury Goods by Country of Origin: Value 2018-2023
  • Table 4 NBO Company Shares of Luxury Goods: % Value 2018-2023
  • Table 5 LBN Brand Shares of Luxury Goods: % Value 2019-2023
  • Table 6 Distribution of Luxury Goods by Format and Category: % Value 2023
  • Table 7 Forecast Sales of Luxury Goods by Category: Value 2023-2028
  • Table 8 Forecast Sales of Luxury Goods by Category: % Value Growth 2023-2028

DISCLAIMER

SOURCES

  • Summary 1 Research Sources

EXPERIENTIAL LUXURY IN THAILAND

KEY DATA FINDINGS

2023 DEVELOPMENTS

  • Current value sales of experiential luxury on the rise in 2023
  • Luxury hotels records highest value increase within overall category in 2023
  • Marriott International Inc is the leading player in experiential luxury in 2022

PROSPECTS AND OPPORTUNITIES

  • Continued recovery expected for experiential luxury over 2023-2028
  • Luxury hotels will record the best performance in experiential luxury over the forecast period
  • Government efforts to help drive tourism in Thailand

CATEGORY DATA

  • Table 9 Sales of Experiential Luxury by Category: Value 2018-2023
  • Table 10 Sales of Experiential Luxury by Category: % Value Growth 2018-2023
  • Table 11 NBO Company Shares of Experiential Luxury: % Value 2018-2023
  • Table 12 LBN Brand Shares of Experiential Luxury: % Value 2019-2022
  • Table 13 Forecast Sales of Experiential Luxury by Category: Value 2023-2028
  • Table 14 Forecast Sales of Experiential Luxury by Category: % Value Growth 2023-2028

FINE WINES/CHAMPAGNE AND SPIRITS IN THAILAND

KEY DATA FINDINGS

2023 DEVELOPMENTS

  • Fine wines/champagne and spirits continues its recovery in 2023
  • Fine wines the biggest category, luxury spirits most dynamic in 2023
  • Diageo Moet Henessy (Thailand) Ltd is the number one player in fine wines/champagne and spirits in 2022

PROSPECTS AND OPPORTUNITIES

  • Value sales of fine wines/champagne and spirits to continue increasing over the forecast period
  • Luxury spirits will be most dynamic over 2023-2028

CATEGORY DATA

  • Table 15 Sales of Fine Wines/Champagne and Spirits by Category: Value 2018-2023
  • Table 16 Sales of Fine Wines/Champagne and Spirits by Category: % Value Growth 2018-2023
  • Table 17 NBO Company Shares of Fine Wines/Champagne and Spirits: % Value 2018-2022
  • Table 18 Distribution of Fine Wines/Champagne and Spirits by Format: % Value 2018-2023
  • Table 19 Forecast Sales of Fine Wines/Champagne and Spirits by Category: Value 2023-2028
  • Table 20 Forecast Sales of Fine Wines/Champagne and Spirits by Category: % Value Growth 2023-2028

PREMIUM AND LUXURY CARS IN THAILAND

KEY DATA FINDINGS

2023 DEVELOPMENTS

  • Premium and luxury cars continues to record strong growth in 2023
  • Premium and luxury cars is led by Mercedes-Benz (Thailand) Ltd in 2022
  • BMW launches i7 in Thailand as Tesla establishes its first Supercharger Station

PROSPECTS AND OPPORTUNITIES

  • Value sales of premium and luxury cars expected to continue growing over the forecast period
  • Growing employment of omnichannel strategies over the forecast period
  • Major potential for luxury electric vehicles

CATEGORY DATA

  • Table 21 Sales of Premium and Luxury Cars: Value 2018-2023
  • Table 22 Sales of Premium and Luxury Cars by Category: % Value Growth 2018-2023
  • Table 23 NBO Company Shares of Premium and Luxury Cars: % Value 2018-2023
  • Table 24 LBN Brand Shares of Premium and Luxury Cars: % Value 2019-2023
  • Table 25 Forecast Sales of Premium and Luxury Cars: Value 2023-2028
  • Table 26 Forecast Sales of Premium and Luxury Cars: % Value Growth 2023-2028

PERSONAL LUXURY IN THAILAND

KEY DATA FINDINGS

2023 DEVELOPMENTS

  • Personal luxury sees increasing value sales in 2023
  • Designer apparel (ready-to-wear) dominates designer apparel and footwear (ready-to-wear)
  • Luxury eyewear continues its recovery from the losses seen in 2020
  • Strong growth in retail value sales of luxury jewellery in 2023
  • Luxury leather goods sees positive value growth in 2023
  • Strong growth for luxury timepieces in 2023
  • Value sales of luxury writing instruments and stationery declining in 2023
  • Strong value growth for super-premium beauty and personal care in 2023
  • Kering SA holds the leading position in personal luxury in 2022

PROSPECTS AND OPPORTUNITIES

  • Value sales will continue growing in personal luxury over the forecast period
  • Luxury jewellery to see the strongest growth over the forecast period
  • Personalisation and sustainability to be key themes in super-premium beauty and personal care

CATEGORY DATA

  • Table 27 Sales of Personal Luxury by Category: Value 2018-2023
  • Table 28 Sales of Personal Luxury by Category: % Value Growth 2018-2023
  • Table 29 NBO Company Shares of Personal Luxury: % Value 2018-2023
  • Table 30 LBN Brand Shares of Personal Luxury: % Value 2019-2023
  • Table 31 Distribution of Personal Luxury by Format: % Value 2018-2023
  • Table 32 Forecast Sales of Personal Luxury by Category: Value 2023-2028
  • Table 33 Forecast Sales of Personal Luxury by Category: % Value Growth 2023-2028
Have a question?
Picture

Jeroen Van Heghe

Manager - EMEA

+32-2-535-7543

Picture

Christine Sirois

Manager - Americas

+1-860-674-8796

Questions? Please give us a call or visit the contact form.
Hi, how can we help?
Contact us!