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Market Research Report

The World Market for Dairy Products

Published by Euromonitor International
Published August, 2007 Product code 56950
Content info Chapters: 7 / Tables: 3
Price
Not Available

This publication has been discontinued on July 19, 2011.

Introduction

Abstract

Why buy this report

  • Get insight into trends in market performance
  • Pinpoint growth sectors and identify factors driving change
  • Identify market and brand leaders and understand the competitive environment

Regional coverage

Western Europe; Eastern Europe; North America; Latin America; Asia-Pacific; Oceania; Africa and the Middle East

Companies profiled

Abbott Laboratories Inc; Arla Foods Amba; Associated British Foods Plc (ABF); Barilla Holding SpA; Bimbo SA de CV, Grupo; Bristol-Myers Squibb Co; Cadbury Schweppes Plc; Calbee Foods Co Ltd; Campbell Soup Co; Campina Melkunie BV, Zuivelcoöperatie; Chocoladefabriken Lindt & Sprüngli AG; Chupa Chups (Grupo) SA; ConAgra Foods Inc; CSM NV; Danone, Groupe; Dean Foods Co; Del Monte Foods Co; Ferrero SpA; Fonterra Co-operative Group; General Mills Inc; Heinz Co, HJ; Hershey Foods Corp; Hormel Foods Corp; Interstate Bakeries Corp; Kellogg Co; Kraft Foods Inc; Lactalis, Groupe; Lotte Group; Mars Inc; McCain Foods Ltd; McCormick & Co Inc; Meiji Dairies Corp; Meiji Seika Kaisha Ltd; Nestlé SA; Nissin Food Products Co Ltd; Novartis AG; Orkla Group; Parmalat Finanziaria SpA; PepsiCo Inc; Perfetti Van Melle Group; Procter & Gamble Co, The; Royal Numico NV; Sara Lee Corp; Sodiaal SA (Société de Diffusion Internationale Agro-alimentaire); Storck KG, August; Unilever Group; Uni-President Enterprises Corp; Wrigley Jr Co, William; Yakult Honsha Co Ltd; Yamazaki Baking Co Ltd

Table of Contents

  • EXECUTIVE BRIEFING
    • Chart 1 Global Presentation Slide (1)
    • Chart 2 Global Presentation Slide (2)
    • Chart 3 Global Presentation Slide (3)
    • Chart 4 Global Presentation Slide (4)
    • Chart 5 Global Presentation Slide (5)
    • Chart 6 Global Presentation Slide (6)
    • Chart 7 Global Presentation Slide (7)
    • Chart 8 Global Presentation Slide (8)
    • Chart 9 Global Presentation Slide (9)
    • Chart 10 Global Presentation Slide (10)
    • Chart 11 Global Presentation Slide (11)
    • Chart 12 Global Presentation Slide (12)
    • Chart 13 Global Presentation Slide (13)
    • Chart 14 Global Presentation Slide (14)
    • Chart 15 Global Presentation Slide (15)
    • Chart 16 Global Presentation Slide (16)
    • Chart 17 Global Presentation Slide (17)
    • Chart 18 Global Presentation Slide (18)
    • Chart 19 Global Presentation Slide (19)
    • Chart 20 Global Presentation Slide (20)
    • Chart 21 Global Presentation Slide (21)
    • Chart 22 Global Presentation Slide (22)
    • Chart 23 Global Presentation Slide (23)
  • KEY CONSUMER TRENDS
  • DEVELOPED MARKETS
  • Health issues come to the fore
  • Is dairy really good for you?
  • Product innovation focuses on perceived health benefits
  • Organic dairy products continue to rise
  • Need for convenience prompts innovative packaging and product formats
  • Changing retailing landscape for dairy products
  • DEVELOPING MARKETS
  • Maturation of demand
  • Urbanisation and deepening distribution drive sales
  • Deepening penetration through better market segmentation
  • Soy products
  • TRANSLATING INSIGHT INTO ACTION
  • DANONE RIDES THE HEALTH AND WELLNESS WAVE IN YOGHURT
  • Assumption of market leadership in drinking yoghurt from Yakult Honsha particularly impressive
  • Research and development produces innovative new brands and new twists on existing ones
  • Seizing the first mover advantage helps to prevent the emergence of strong rivals
  • A positive and proactive response to health concerns
  • Experience in bottled water a help, as is strong goodwill
  • Outlook
  • BRAND EXTENSIONS DRIVE DEAN FOODS FORWARD IN US MILK MARKET
  • Higher margins and improved distribution are major gains
  • Economies of scale in production crucial but marketing functions remain separate
  • "Chinese Walls" help to preserve brand equity
  • Outlook
  • MENGNIU DEEPENS ITS DISTRIBUTION AND RAISES ITS PROFILE IN CHINA
  • Alliances will smaller, regional players are key
  • High profile TV sponsorship pays dividends
  • Outlook
  • NEW PRODUCT DEVELOPMENTS
  • LEADING INNOVATIONS IN THE MARKETPLACE 2005/2007
  • Functional ingredients becoming more specialised
  • Co-branding augments brand equity
  • Kraft focuses on convenient meal solutions
  • Servicing developing markets through enhanced consumer segmentation
    • Summary 1 Dairy Products: Leading Innovations 2005-2006
  • INNOVATIONS THAT FAILED TO MAKE AN IMPACT
  • Yoplait Healthy Heart discontinued in the US
  • Over ambitious claims lead to disaster
    • Summary 2 Dairy Products: Notable Recent Failures 2005-2006
  • INSIGHTS INTO MARKET PERFORMANCE
  • HEADLINES
  • FASTEST GROWING MARKETS: ARE YOU THERE YET?
  • Global overview
  • Soy milk emerges as an alternative to dairy
  • Drinking yoghurt thrives on healthfulness and convenience
  • Regional overview
  • Time-poor, cash-rich consumers seek convenience
  • Premiumisation trend accelerates
  • Consumers seek indulgence as a payoff for "virtue"
  • Sector market data
    • Chart 24 Global Sales of Dairy Products by Region: 1998-2006
    • Chart 25 Global Sales of Dairy Products Sales by Sector: 2006 Value Breakdown
    • Chart 26 Global Sales of Dairy Products by Sector: % Value Growth
    • Chart 27 Regional Value Sales of Drinking Milk Products by Type 2006
    • Chart 28 Regional Sales of Drinking Milk Products: Per Capita Expenditure and Growth 1998-2006
    • Chart 29 Regional Sales of Spoonable Fermented Products by Type 2006
    • Chart 30 Regional Sales of Spoonable Fermented Products: Per Capita Expenditure and Growth 1998-2006
    • Chart 31 Regional Sales of Drinking Fermented Products by Type 2006
    • Chart 32 Regional Sales of Drinking Fermented Products : Per Capita Expenditure and Growth 1998-2006
    • Chart 33 Regional Sales of Cheese by Type 2006
    • Chart 34 Regional Sales of Cheese: Per Capita Expenditure and Growth 1998-2006 (Value)
    • Chart 35 Regional Sales of Cream and Coffee Whiteners 2006
    • Chart 36 Cream and Coffee Whiteners: Regional Per Capita Expenditure and Value Growth 1998-2006
    • Chart 37 Regional Sales of Chilled and Shelf-stable Desserts 2006
    • Chart 38 Regional Sales of Chilled and Shelf-stable Desserts: Per Capita Expenditure and Growth 1998-2006
  • MAGIC COMBINATIONS: FASTEST-GROWING MARKETS AND PRODUCTS
  • Turkish dairy sector expanding
  • Chinese dairy doubles in value
  • Economic upswing lifts dairy in Eastern Europe
  • Fastest growing markets data
    • Chart 39 Fastest Growing Markets: 2006 Per Capita Expenditure and 2005-2006 Value Growth
    • Chart 40 Largest Market Growth 2005-2006 Value Growth (actual)
    • Chart 41 Fastest Growing Markets: 2006 % Value Breakdown by Sector
    • Chart 42 Largest Market Growth (actual): 2006% Value Breakdown by Sector
  • SLOW GROWTH COMBINATIONS
  • A saturated market in Western Europe and North America
  • Japan cools on dairy
  • COMPETITIVE ENVIRONMENT
  • GLOBAL PLAYERS -- PERFORMANCE ASSESSMENT
  • Headlines
  • Danone expands through focus on health and wellness
  • Nestlé Flirtation with market leadership proves short-lived
  • Kraft Foods overreliant on North America and processed cheese
  • Dean Foods' s strength built on US dominance
  • REGIONAL PLAYERS PERFORMANCE ASSESSMENT
  • Arla strong in Scandinavia and UK
  • Lactalis grows through acquisitions but France remains its main market
  • Sodiaal strong in yoghurt and fromage frais
  • Saputo surpasses Parmalat to become market leader in Canadian dairy
  • Agropur second to Dean Foods in North American fresh/pasteurised milk
  • Meiji Dairies too dependent on Japan' s slow growing dairy market
  • Yakult continues to dominate the Asia-Pacific yoghurt market
  • Grupo Industrial Lala overhauls Parmalat to assume market leadership
  • Ganaderos Productores de Leche Pura becomes
  • second-largest indigenous player in Latin America
  • Wimm-Bill-Dann benefits from rampant growth in Russia and Ukraine
  • Hochland Reich, Summer leads Eastern European cheese
  • Domestic dominance makes Israel' s Tnuva largest indigenous player in region
  • Giplait and Al Marai also hold firm in Africa and the Middle East
  • San Miguel enters Australasian dairy with National Foods acquisition
  • Fonterra usurped by San Miguel in Australasia
  • EMERGING COMPANIES TO WATCH
  • HP Hood increases its presence in fresh/pasteurised milk via acquisition
  • Unimilk takes on Wimm-Bill-Dann in Russia
  • Alliances drive growth of Inner Mongolia Mengniu Group
  • Domestic acquisitions and international brands drive Sigma Alimentos
  • KEY HURDLES EXPERIENCED IN 2005/2006
  • Slowdown in health and wellness
  • Black foods could be the next big thing to revitalise health and wellness
  • Value more important than volume in established markets
  • KEY LEARNINGS FROM SUCCESSES 2005/2006
  • Non-core spin-offs and strategic acquisitions help Dean Foods to thrive
  • Danone leads the way in health and wellness
  • Indigenous Chinese players reap the rewards of growth
  • Companies in Russia and Turkey leverage artisanal players
  • MERGERS AND ACQUISITIONS ACTIVITY: IMPACT ASSESSMENT
  • Nestlé appears disinterested
  • French politics makes a takeover of Danone difficult
  • Yakult Honsha looks vulnerable to a takeover
  • Collapse of Danone takeover talks with Wimm-Bill-Dann a harbinger in Russia
  • Established players seek growth in emerging categories
  • Parmalat attempts to spin off its woes
    • Summary 3 Sector Ranking of Major Players by Region: Sector 2005 Value Sales
  • THE GLOBAL MARKET FOR DAIRY PRODUCTS IN 2011
  • FORECAST MARKET PERFORMANCE AND PREDICTIONS
  • Functional and health-minded products to drive growth
  • Milk marketing to become even more nuanced
  • Health fads shorten future product life cycle
  • Full-fat milk should continue to decline
  • Natural image boosts dairy
  • Organic milk will grow in spite of supply constraints
  • Retail consolidation should continue to squeeze margins
  • Volume growth key in developing markets
  • Expansion of formal market creates new growth opportunities
  • Sector market data forecasts
    • Chart 43 Global Sales of Dairy Products by Region (Constant US$) 2006-2011
    • Chart 44 Global Sales of Dairy Products by Sector: % Value Growth 2006-2011 (Constant US$)
    • Chart 45 Global Dairy Sales of Dairy Products: Forecast Value Increase (constant US$) 2006-2011
    • Chart 46 Fastest Growing Markets and Per Capita Expenditure for Dairy Products 2006-2011
  • PRODUCTS FOR THE FUTURE
  • Promotion of wellness
  • Probiotic yoghurt
  • Organic
  • Soy-based
  • Low-fat
  • Indulgence
  • Targeted marketing
  • Innovative packaging
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