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Market Research Report

Business Strategy: 2010 Retail Mobile Banking Vendor Survey -- Mobile Strategies Begin to Take Hold

Published by IDC Financial Insights
Published August, 2010 Product code 127224
Content info Pages: 45
Price
US $ 4500 PDF by E-mail (Single user license)


Business Strategy: 2010 Retail Mobile Banking Vendor Survey -- Mobile Strategies Begin to Take Hold published by IDC Financial Insights in August, 2010. This report consists of Pages: 45 and the price starts from US $ 4500.

Introduction

Abstract

This IDC Financial Insights report of 13 U.S. retail mobile banking solution providers once again provides some interesting insight into the current mobile banking landscape. Some of the more interesting trends that have emerged are the growth of downloadable applications and the decrease in the perceived threat of the mobile providers.

"It appears that the teams have been picked, and that financial institutions for now are in the driver' s seat when it comes to the future for mobile banking. Carriers are content selling data plans as opposed to generating revenue from banking transactions," says Marc DeCastro, research manager, Consumer Banking, IDC Financial Insights. "What is more pressing is that many financial institutions continue to view mobile as a defensive strategy or they are pairing it with online banking and bill pay. While defense can certainly be a strategy, it can quickly become a liability if the channel is not properly marketed and maintained."

Table of Contents

  • IDC Financial Insights Opinion
  • In This Study
    • Brief Description of the Survey
  • Situation Overview
  • The Approach
  • Future Outlook
  • Essential Guidance
    • Actions for Financial Institutions
    • Actions for Vendors
  • Learn More
    • Related Research
    • Synopsis
    • Appendix: 2009 Survey Figures
  • Table: Currently Supported Mobile Banking Platforms by Vendor, 2010
  • Table: Currently Supported Account Information Features by Vendor, 2010
  • Table: Currently Supported Fund Movement Features by Vendor, 2010
  • Table: Currently Supported General Mobile Activity by Vendor, 2010
  • Table: Number of Vendors Launching U.S. Mobile Banking Product, 2001–2009
  • Figure: Respondents by Target Bank Size, 2010
  • Figure: Installed Mobile Solution by Region, 2010
  • Figure: Future Development/R&D Share by Mobile Banking Platform, 2010
  • Figure: Mobile Banking Initiatives, 2010
  • Figure: Status of U.S. and Global Mobile Banking Adoption Rates, 2010
  • Figure: Carriers' Impact on Mobile Banking, 2010
  • Figure: Reported Growth of SMS/Text from 2009 to 2010
  • Figure: Reported Growth of Web/Browser Based Access from 2009 to 2010
  • Figure: Reported Growth of Downloadable Applications from 2009 to 2010
  • Figure: Status of iPhone Application Development, 2010
  • Figure: Status of Google Android Smartphone Application Development, 2010
  • Figure: Status of Symbian Platform Application Development, 2010
  • Figure: Status of BlackBerry/RIM Application Development, 2010
  • Figure: Status of Windows Phone 7 Platform Application Development, 2010
  • Figure: Method of Support for Handling Mobile Banking, 2010
  • Figure: Agree or Disagree: Carriers as a Barrier to Mobile Banking
  • Figure: Agree or Disagree: Impact of Economic Conditions on Mobile Banking Growth
  • Figure: Agree or Disagree: Standards in Mobile Banking as an Issue
  • Figure: Agree or Disagree: Multifactor Authentication for Mobile Banking
  • Figure: Agree or Disagree: Marketing of Mobile Banking
  • Figure: Agree or Disagree: Mobile Banking Customer Adoption
  • Figure: Agree or Disagree: Nontraditional Players in the Mobile Market
  • Figure: Agree or Disagree: Charging for Mobile Banking
  • Figure: Agree or Disagree: Global Versus U.S. Mobil Banking Strategy
  • Figure: Agree or Disagree: Mobile Banking as a Defensive Strategy
  • Figure: Installed Mobile Banking Solutions by Vendor, 2010
  • Figure: Status of New Client Acquisitions as of May 1, 2010
  • Figure: Most Frequent Transaction Types Conducted, 2010
  • Figure: Installation of iPhone Mobile Banking Applications, 2010
  • Figure: Mobil Versus Online Banking Authentication Schemes, 2010
  • Figure: Respondents by Target Bank Size, 2009
  • Figure: Installed Mobile Solution by Region, 2009
  • Figure: Installed Mobile Banking Solutions by Vendor, 2009
  • Figure: Status of New Client Acquisitions, 2009
  • Figure: Most Frequent Transaction Types Conducted, 2009
  • Figure: Installation of iPhone Mobile Banking Applications, 2009
  • Figure: Mobile Versus Online Banking Authentication Schemes, 2009
  • Figure: Future Development/R&D Share by Mobile Banking Platform, 2009
  • Figure: Mobile Banking Initiatives, 2009
  • Figure: Status of U.S. and Global Mobile Banking Adoption Rates, 2009
  • Figure: Carriers' Impact on Mobile Banking, 2009
  • Figure: Reported Growth of SMS/Text from 2008 to 2009
  • Figure: Reported Growth of Web/Browser Based Access from 2008 to 2009
  • Figure: Reported Growth of Downloadable Applications from 2008 to 2009
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