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Value Chain Analysis of Enterprise VAS Market

Abstract

The research service focuses on the participants in the Enterprise VAS value chain in India. The study examines the drivers, restraints and market challenges for the growth in the Enterprise VAS markets and their impact on market. The study covers the states of different participants in the ecosystem detailing the offerings and the strategic intent of the participants. Further, various business models that are prevalent in the market are discussed along with an in-depth analysis of revenue models followed by various participants. After explanation of revenue models, a strategic roadmap and future strategic outlook for the participants is derived based on the business model and revenue model.

Table of Contents

Executive Summary

Market Definition

Enterprise VAS Market

  • Value Chain
  • Evolution
  • Segmentation by Application

Market Overview

  • Market Engineering Measurement Analysis
  • Industry Challenges
  • Key Market Drivers and Restraints
  • Market Drivers
  • Market Restraints
  • Market Impact of Drivers and Restraints
  • Revenue Forecast
  • Global VAS Revenue
  • Segment-wise Revenues

Participant Analysis

  • Telecom Service Providers
  • Application Service Provider/System Integrators
  • Mobile Middleware Providers

Business Models

  • Front Ended by Telecom Service Provider: Introduction
  • Front Ended by ASP/SI: Introduction

Revenue Models

  • CAPEX Model
  • OPEX Model
  • Transactional Model
  • Subscription Model
  • Preferred Revenue Model
  • Revenue Models: Telecom Service Provider Front-ended Business Model
  • Revenue Models: ASP/SI Front-ended Business Model
  • Future Roadmap

Future Outlook

Conclusions

List of Figures

  • Enterprise VAS Market: Impact of Top Three Industry Challenges (India), 2011-2016
  • Enterprise VAS Market: Market Drivers Ranked in Order of Impact (India), 2011-2016
  • Enterprise VAS Market: Market Restraints Ranked in Order of Impact (India), 2011-2016
  • Enterprise VAS Market: Telecom Service Provider Offerings and Strategic Intent (India), 2010
  • Enterprise VAS Market: Application Service Provider/ System Integrators Offerings and Strategic Intent (India), 2010
  • Enterprise VAS Market: Mobile Middleware Provider Offerings and Strategic Intent (India), 2010
  • Enterprise VAS Market: Preferred Revenue Model Across the Value Chain Between the Participants (India), 2010

List of Charts

  • Enterprise VAS Market: Value Chain (India), 2010
  • Enterprise VAS Market: Evolution (India), 2010-2016
  • Enterprise VAS Market: Segmentation by Application (India), 2010
  • Enterprise VAS Market: Market Engineering Measurements (India), 2010
  • Enterprise VAS Market: Key Market Drivers and Restraints (India), 2011-2016
  • Enterprise VAS Market: Market Impact of Drivers and Restraints (India), 2011-2016
  • Enterprise VAS Market: Revenue Forecast (India), 2010-2016
  • Enterprise VAS Market: VAS Revenues Across the Countries as a Percentage of Overall Mobile Revenue (Global), 2010
  • Enterprise VAS Market: Percent of Revenues by Application Segment (India), 2010
  • Enterprise VAS Market: SMS Market CY2010 (India), 2010
  • Enterprise VAS Market: Enterprise Mobility Market CY2010 (India), 2010
  • Enterprise VAS Market: Market Share by Telecom Service Provider (India), 2010
  • Enterprise VAS Market: Different Types of Business Models (India), 2010
  • Enterprise VAS Market: Front Ended by Telecom Service Provider Business Model - Process (India), 2010
  • Enterprise VAS Market: Front Ended by Telecom Service Provider Business Model - Perspective of TSP (India), 2010
  • Enterprise VAS Market: Front Ended by Telecom Service Provider Business Model - Perspective of ASP/SI (India), 2010
  • Enterprise VAS Market: Front Ended by Telecom Service Provider Business Model - Revenue Split (India), 2010
  • Enterprise VAS Market: Front Ended by ASP/SI Business Model - Process (India), 2010
  • Enterprise VAS Market: Front Ended by ASP/SI Business Model - Perspective of Telecom Service Provider (India), 2010
  • Enterprise VAS Market: Front Ended by ASP/SI Business Model - Perspective of ASP/SI (India), 2010
  • Enterprise VAS Market: Front Ended by ASP/SI Business Model - Revenue Split (India), 2010
  • Enterprise VAS Market: Revenue Models (India), 2010
  • Enterprise VAS Market: Revenue Models in Telecom Service Provider Front-ended Business Model (India), 2010
  • Enterprise VAS Market: Revenue Models in ASP/SI Front-ended Business Model (India), 2010
  • Enterprise VAS Market: Future Outlook (India), 2010
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