A Third IDC QuickPoll Reveals Ongoing Darker Mood About the Economy's Impact on the Hardcopy Market

This publication has been discontinued on June 28, 2011.

Introduction

Abstract

This IDC study discusses the QuickPoll survey that was used to gauge the possible impact of the declining U.S. economy on near-term hardcopy spending and to analyze these results as soon as possible. The assumption behind this study is that U.S. businesses are expected to more carefully scrutinize all IT-related expenses and spending during a time of economic weakness. This cautious approach to IT spending has ramifications that could hinder growth across many product/market segments, including the U.S. hardcopy market. The concern of many hardcopy vendors is that growth in the U.S. hardcopy market is already very challenging, even during recent periods of solid economic growth. With the U.S. economy' s growth prospects now and in the near future in question, the possibilities for U.S. hardcopy vendor revenue and profit growth could become even more problematic. This is the third IDC QuickPoll conducted on the impact of the economy on the hardcopy market. In IDC' s view, the economy' s impact on the market is first and foremost on the minds of hardcopy vendor decision makers. This serves as the rationale for regularly polling our panel on this high-interest topic.

"Corporate buyers are telling IDC that all spending is coming under greater scrutiny, even measures that offer promises of near-term cost-cutting benefits. Customers need immediate relief from the pressures put on them by a difficult economic climate. With this requirement in mind, hardcopy vendors should focus on conveying a cost-savings message that grants nearly immediate relief from these challenges," says Keith Kmetz, program vice president for IDC' s Hardcopy Solutions research programs.

Table of Contents

• IDC Opinion
• In This Study
• Methodology
• Situation Overview
• 2009 QuickPoll Versus the 2008 QuickPolls — The Mood Becomes Increasingly Darker
• Expected Budget Trends
• Economy' s Impact on Hardcopy Spending
• If an Impact Exists, What Is It?
• Tools to Cut Hardcopy Spending
• Time Frame for Economic Recovery Moves Further into the Future
• 2008 Versus 2009 Hardcopy Budgets
• 2009 Versus 2010 Hardcopy Budgets
• Economic Impact over the Past 12 Months on Hardcopy Spending
• Device-Type Acquisition Trends
• Priority Action Items to Address Hardcopy Costs and Usage
• Anticipated Time Frame for U.S. Economic Rebound
• Future Outlook
• Essential Guidance
• Learn More
• Related Research
• Synopsis
• Table: Change in Printer, Copier, and MFP Budget from 2008 to 2009: U.S. Respondents (% of Respondents)
• Table: Change in Printer, Copier, and MFP Budget from 2008 to 2009: All Respondents (% of Respondents)
• Table: Percentage Increase in Printer, Copier, and MFP Budget from 2008 to 2009: U.S. Respondents (% of Respondents)
• Table: Percentage Increase in Printer, Copier, and MFP Budget from 2008 to 2009: All Respondents (% of Respondents)
• Table: Percentage Decrease in Printer, Copier, and MFP Budget from 2008 to 2009: U.S. Respondents (% of Respondents)
• Table: Percentage Decrease in Printer, Copier, and MFP Budget from 2008 to 2009: All Respondents (% of Respondents)
• Table: Average Change in Company' s Budget for Printers, Copiers, and MFPs in 2009: U.S. Respondents (% of Respondents)
• Table: Average Change in Company' s Budget for Printers, Copiers, and MFPs in 2009: All Respondents (% of Respondents)
• Table: Expected Change in Printer, Copier, and MFP Budget from 2009 to 2010: U.S. Respondents (% of Respondents)
• Table: Expected Change in Printer, Copier, and MFP Budget from 2009 to 2010: All Respondents (% of Respondents)
• Table: Expected Percentage Increase in Printer, Copier, and MFP Budget from 2009 to 2010: U.S. Respondents (% of Respondents)
• Table: Expected Percentage Increase in Printer, Copier, and MFP Budget from 2009 to 2010: All Respondents (% of Respondents)
• Table: Expected Percentage Decrease in Printer, Copier, and MFP Budget from 2009 to 2010: U.S. Respondents (% of Respondents)
• Table: Expected Percentage Decrease in Printer, Copier, and MFP Budget from 2009 to 2010: All Respondents (% of Respondents)
• Table: Expected Average Change in Company' s Budget for Printers, Copiers and MFPs in 2009: U.S. Respondents (% of Respondents)
• Table: Expected Average Change in Company' s Budget for Printers, Copiers, and MFPs in 2009: All Respondents (% of Respondents)
• Table: Impact of the Economy on Printer, Copier, and MFP Spending over the Past 12 Months: U.S. Respondents (% of Respondents)
• Table: Impact of the Economy on Printer, Copier, and MFP Spending over the Past 12 Months: All Respondents (% of Respondents)
• Table: Specific Impact of the Economy on Printer, Copier, and MFP Spending over the Past 12 Months: U.S. Respondents (% of Respondents)
• Table: Specific Impact of the Economy on Printer, Copier, and MFP Spending over the Past 12 Months: All Respondents (% of Respondents)
• Table: Change in Inkjet Acquisitions in 2009: U.S. Respondents (% of Respondents)
• Table: Change in Inkjet Acquisitions in 2009: All Respondents (% of Respondents)
• Table: Change in Fax Machine Acquisitions in 2009: U.S. Respondents (% of Respondents)
• Table: Change in Fax Machine Acquisitions in 2009: All Respondents (% of Respondents)
• Table: Change in Personal Desktop Monochrome Laser Printer Acquisitions in 2009: U.S. Respondents (% of Respondents)
• Table: Change in Personal Desktop Monochrome Laser Printer Acquisitions in 2009: All Respondents (% of Respondents)
• Table: Change in Personal Desktop Monochrome Laser MFP Acquisitions in 2009: U.S. Respondents (% of Respondents)
• Table: Change in Personal Desktop Monochrome Laser MFP Acquisitions in 2009: All Respondents (% of Respondents)
• Table: Change in Personal Desktop Monochrome Laser Copier Acquisitions in 2009: U.S. Respondents (% of Respondents)
• Table: Change in Personal Desktop Monochrome Laser Copier Acquisitions in 2009: All Respondents (% of Respondents)
• Table: Change in Personal Desktop Color Laser Printer Acquisitions in 2009: U.S. Respondents (% of Respondents)
• Table: Change in Personal Desktop Color Laser Printer Acquisitions in 2009: All Respondents (% of Respondents)
• Table: Change in Personal Desktop Color Laser MFP Acquisitions in 2009: U.S. Respondents (% of Respondents)
• Table: Change in Personal Desktop Color Laser MFP Acquisitions in 2009: All Respondents (% of Respondents)
• Table: Change in Shared Workgroup Monochrome Laser Printer Acquisitions in 2009: U.S. Respondents (% of Respondents)
• Table: Change in Shared Workgroup Monochrome Laser Printer Acquisitions in 2009: All Respondents (% of Respondents)
• Table: Change in Shared Workgroup Monochrome Laser MFP Acquisitions in 2009: U.S. Respondents (% of Respondents)
• Table: Change in Shared Workgroup Monochrome Laser MFP Acquisitions in 2009: All Respondents (% of Respondents)
• Table: Change in Shared Workgroup Monochrome Laser Copier Acquisitions in 2009: U.S. Respondents (% of Respondents)
• Table: Change in Shared Workgroup Monochrome Laser Copier Acquisitions in 2009: All Respondents (% of Respondents)
• Table: Change in Shared Workgroup Color Laser Printer Acquisitions in 2009: U.S. Respondents (% of Respondents)
• Table: Change in Shared Workgroup Color Laser Printer Acquisitions in 2009: All Respondents (% of Respondents)
• Table: Change in Shared Workgroup Color Laser MFP Acquisitions in 2009: U.S. Respondents (% of Respondents)
• Table: Change in Shared Workgroup Color Laser MFP Acquisitions in 2009: All Respondents (% of Respondents)
• Table: Change in Inkjet Cartridge Acquisitions in 2009: U.S. Respondents (% of Respondents)
• Table: Change in Inkjet Cartridge Acquisitions in 2009: All Respondents (% of Respondents)
• Table: Change in Fax Machine Toner Cartridge Acquisitions in 2009: U.S. Respondents (% of Respondents)
• Table: Change in Fax Machine Toner Cartridge Acquisitions in 2009: All Respondents (% of Respondents)
• Table: Change in Personal Desktop Monochrome Laser Toner Cartridge Acquisitions in 2009: U.S. Respondents (% of Respondents)
• Table: Change in Personal Desktop Monochrome Laser Toner Cartridge Acquisitions in 2009: All Respondents (% of Respondents)
• Table: Change in Personal Desktop Color Laser Toner Cartridge Acquisitions in 2009: U.S. Respondents (% of Respondents)
• Table: Change in Personal Desktop Color Laser Toner Cartridge Acquisitions in 2009: All Respondents (% of Respondents)
• Table: Change in Shared Workgroup Monochrome Laser Toner Cartridge Acquisitions in 2009: U.S. Respondents (% of Respondents)
• Table: Change in Shared Workgroup Monochrome Laser Toner Cartridge Acquisitions in 2009: All Respondents (% of Respondents)
• Table: Change in Shared Workgroup Color Laser Toner Cartridge Acquisitions in 2009: U.S. Respondents (% of Respondents)
• Table: Change in Shared Workgroup Color Laser Toner Cartridge Acquisitions in 2009: All Respondents (% of Respondents)
• Table: Hardcopy Usage and Cost Priorities: U.S. Respondents (Mean Score)
• Table: Hardcopy Usage and Cost Priorities: All Respondents (Mean Score)
• Table: Priority of Ensuring That Hardcopy Fleet Can Be Supported Remotely to Reduce the Workload on Internal Help Desk: U.S. Respondents (% of Respondents)
• Table: Priority of Ensuring That Hardcopy Fleet Can Be Supported Remotely to Reduce the Workload on Internal Help Desk: All Respondents (% of Respondents)
• Table: Priority of Setting the Ability to Print on Both Sides of the Page as a Default to Reduce Paper Consumption: U.S. Respondents (% of Respondents)
• Table: Priority of Setting the Ability to Print on Both Sides of the Page as a Default to Reduce Paper Consumption: All Respondents (% of Respondents)
• Table: Priority of Analyzing the Company' s Hardcopy Usage to See if the Company Can Reduce the Number of Printers/Copiers/MFPs in Use: U.S. Respondents (% of Respondents)
• Table: Priority of Analyzing the Company' s Hardcopy Usage to See if the Company Can Reduce the Number of Printers/Copiers/MFPs in Use: All Respondents (% of Respondents)
• Table: Priority of Using the Expertise of Copier/Printer/MFP Supplier to Design a More Effectively Managed Document Environment in Company: U.S. Respondents (% of Respondents)
• Table: Priority of Using the Expertise of Copier/Printer/MFP Supplier to Design a More Effectively Managed Document Environment in Company: All Respondents (% of Respondents)
• Table: Priority of Integrating Software Solutions That Scan, Route, Distribute, and Store Electronic Documents: U.S. Respondents (% of Respondents)
• Table: Priority of Integrating Software Solutions That Scan, Route, Distribute, and Store Electronic Documents: All Respondents (% of Respondents)
• Table: Priority of Reducing Color Printing: U.S. Respondents (% of Respondents)
• Table: Priority of Reducing Color Printing: All Respondents (% of Respondents)
• Table: Priority of Installing Document Accounting Software to Track Output Produced on Printers/Copiers/MFPs: U.S. Respondents (% of Respondents)
• Table: Priority of Installing Document Accounting Software to Track Output Produced on Printers/Copiers/MFPs: All Respondents (% of Respondents)
• Table: Priority of Creating a More Environmentally-Friendly Print/Copy Infrastructure: U.S. Respondents (% of Respondents)
• Table: Priority of Creating a More Environmentally-Friendly Print/Copy Infrastructure: All Respondents (% of Respondents)
• Table: Year in Which Respondents Expect U.S. Economy to Rebound: U.S. Respondents (% of Respondents)
• Table: Year in Which Respondents Expect U.S. Economy to Rebound: All Respondents (% of Respondents)

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