Hybrid projectors were first introduced commercially by Casio at CES in 2010 and have since been introduced by multiple additional vendors. These projectors have all used a laser-excited green phosphor instead of a lamp, LED or laser to produce the green light. Currently pure LED projectors cannot achieve sufficient output to enter this >2000 lumen market and lasers are too expensive for most end-users. Going forward, hybrid projectors are expected to cannibalize an increasing share of the lamp-based projector market. Projector manufacturers, LED, laser and lamp suppliers, optical component suppliers, module makers and others need to understand the upcoming changes in the projection market that hybrid projectors portend. This report is designed to address this need.
Careful evaluation of the technology, markets and end-user needs are required to create forecasts that are realistic. This sober and independent evaluation is required to understand and plan for developments in the hybrid projector market, as well as the market for projectors with solid state illumination in general.
The market for mobile projectors with solid-state illumination can be broken into multiple market segments, as shown in the table below. This report addresses the hybrid projection market.
Table 1: Pic/Micro/Hybrid Projector Market Segments
|Segment||Pico/micro||Typical Key Specs in 2011||Identifying Characteristic|
|1: Toy||Pico||<5 lumen output,|
|Very low cost,|
|2: Smart phone handset||Pico||<15 lumen output,<1.5W||Small enough to fit in
a cell phone handset
|3: Digital cameras||Pico||<15 lumen output,|
<1.5W,VGA or better resolution
|Small enough to fit in
a point-and-shoot pocket camera
|4: Stand-Alone Picoprojectors||Pico||<25 lumens*, <5W||Stand-alone system
that may or may not
include a media
player and/or game
|5: Consumer microprojectors||Micro||>5W, >25 lumens*,|
|6: Presentation microprojectors||Micro||>5W, >50 lumens*,|
|Intended for business
some crossover to
|7: Hybrid projectors||Hybrid||>200W, >2,000 Lumens,|
SVGA or higher resolutions
In competition with
*By 2016, the end of the study period, 5W solid state projectors are expected be able to produce about 100 Lumens. This will produce a “grey area” where it will be difficult to categorize a unit as a picoprojector or a microprojector. Insight Media will use a more-or-less arbitrary division point of 50 lumens.
Part 1 of this report covers the technology, human factors and market drivers that are common for all seven market segments. This common section has been extensively updated and expanded from the common section in previous reports to accommodate the higher output of hybrid projectors and to include new information that became available in 2012.
Part 2 of the report then takes a deep-dive into how this general information applies to hybrid projectors. The use of hybrid projectors in three key markets; education, business and the home, is examined in detail. Part 2 also provides optimistic, conservative and expected sales forecasts through 2017 for hybrid projectors. These forecasts involve both unit sales and overall industry revenue from retail sales.
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