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Market Research Report

WCIS Insight: Global Mobile Prepaid Markets

Published by Informa Telecoms & Media
Published January, 2009 Product code 79978
Content info 49 Pages (includes 4 ToC pages)
Price
US $ 950 online license single user


WCIS Insight: Global Mobile Prepaid Markets published by Informa Telecoms & Media in January, 2009. This report consists of 49 Pages (includes 4 ToC pages) and the price starts from US $ 950.

Introduction

Abstract

Focusing on the world' s regions, this Insight looks at the state of the prepaid market around the globe. Each chapter is divided into sub-sections looking at market status, key performance indicators, drivers and challenges, and the regulatory and competitive trends of each region.

Key issues addressed:

  • What are the main differences between the prepaid market in developed and emerging markets?
  • Will the availability of new WCDMA services boost the global prepaid market?
  • What impact will MVNOs have on the prepaid market, especially in developed markets?
  • Are operators actively pursuing a migration strategy (from prepaid to contract)?
  • Will we see increased competition in the global prepaid market?
  • Could prepaid take advantage of new mobile network infrastructure trends?
  • Is prepaid still the method of choice for customers entering the telecommunications market?

Key Highlights:

  • At the end of 1H08, there were 2.52 billion prepaid subscriptions globally with 43% of these in Asia Pacific representing 28% year-on-year growth, compared to 13% growth for contract subscriptions during the same period.
  • Africa has the highest penetration of prepaid subscriptions (95%), whilst conversely the region with the lowest penetration of prepaid subscriptions is North America with just 12%.
  • Prepaid services generated US$242 billion in revenues for mobile network operators with Asia Pacific the largest region contributing US$68.4 billion ahead of Western Europe on US$55.7 billion. The smallest region was North America with just below US$10 billion of prepaid revenues in 2007.
  • Informa forecasts a total of 3.93 billion mobile prepaid subscriptions at the end of 2013 with the proportion of prepaid subscriptions set to increase to approximately 74% in 2013 from 70.5% in 2008. The fastest growing prepaid region will be Asia Pacific and the slowest is likely to be Western Europe.
  • Prepaid services will generate US$382.2 billion in annual revenues globally by 2013, up from US$288 billion in 2008 with Asia Pacific set to account for more than one third of global prepaid revenues by 2013.

Who should read this report:

  • Operators
  • Vendors
  • Telecoms Strategists
  • Content Providers
  • Financial Institutions
  • Consultancies
  • Governments
  • Regulators

Who should read this report:

  • Operators
  • Vendors
  • Telecoms Strategists
  • Content Providers
  • Financial Institutions
  • Consultancies
  • Governments
  • Regulators

Table of Contents

CHAPTER - 1

  • INTRODUCTION
  • Scope & Structure
  • Market Status
    • Figure 1.1: Global mobile prepaid subscriptions by region, June 2008
    • Figure 1.2: Global mobile prepaid penetration by region, June 2008
  • Key Performance Indicators
    • Figure 1.3: Global mobile prepaid revenue by region, 2007
  • Prepaid mobile market growth
    • Figure 1.4: Global share of prepaid subscriptions by region, 2013
    • Figure 1.5: Global share of prepaid revenues by region, 2013
  • Growth Drivers

CHAPTER - 2

  • WESTERN EUROPE
  • Highlights
  • Market Status
    • Figure 2.1: Western Europe, total quarterly mobile prepaid customers by country, 1Q07-2Q08
    • Figure 2.2: Western Europe, annual mobile prepaid growth by country, 1Q07 vs1Q8 and 2Q07 vs 2Q08
    • Figure 2.3: Western Europe, proportion of prepaid and total subscriptions, 1Q07-2Q08
  • Key Performance Indicators
  • Drivers and challenges
  • Regulatory and competitive trends

CHAPTER - 3

  • EASTERN EUROPE
  • Highlights
  • Market Status
    • Figure 3.1: Eastern Europe, total quarterly mobile prepaid customers by country, 1Q07-2Q08
    • Figure 3.2: Eastern Europe, annual mobile prepaid growth by country, 1Q07 vs 1Q08 and 2Q07 vs 2Q8
    • Figure 3.3: Eastern Europe, proportion of prepaid and total subscriptions, 1Q07-2Q08
  • Key Performance Indicators
  • Drivers and challenges
  • Regulatory and competitive trends

CHAPTER - 4

  • NORTH AMERICA
  • Highlights
  • Market Status
    • Figure 4.1: North America, total quarterly mobile prepaid customers by country, 1Q07-2Q8
    • Figure 4.2 North America, annual mobile prepaid growth by country, 1Q7 vs 1Q08 and 2Q07 vs 2Q08
  • Key Performance Indicators
  • Drivers and challenges
  • Regulatory and competitive trends

CHAPTER - 5

  • LATIN AMERICA
  • Highlights
  • Market Status
    • Figure 5.1: Latin America, total quarterly mobile prepaid customers by country, 1Q07-2Q08
    • Figure 5.2: Latin America, annual mobile prepaid growth by country, 1Q07 vs 1Q08 and 2Q07 vs 2Q08
    • Figure 5.3 Latin America, proportion of prepaid and total subscriptions, 1Q07-2Q08
  • Key Performance Indicators
  • Drivers and challenges
  • Regulatory and competitive trends

CHAPTER - 6

  • AFRICA
  • Highlights
  • Market Status
    • Figure 6.1: Africa, total quarterly mobile prepaid customers by country, 1Q07-2Q08
    • Figure 6.2: Africa, annual mobile prepaid growth by country, 1Q07 vs 1Q08 and 2Q07 vs 2Q08
    • Figure 6.3 Africa, proportion of prepaid and total subscriptions, 1Q07-2Q08
  • Key Performance Indicators
  • Drivers and challenges
  • Regulatory and competitive trends

CHAPTER - 7

  • MIDDLE EAST
  • Highlights
  • Market Status
    • Figure 7.1: Middle East, total quarterly mobile prepaid customers by country, 1Q07-2Q08
    • Figure 7.2: Middle East, annual mobile prepaid growth by country, 1Q07 vs 1Q8 and 2Q07 vs 2Q08
    • Figure 7.3: Middle East, proportion of prepaid and total subscriptions, 1Q07-2Q08
  • Key Performance Indicators
  • Drivers and challenges
  • Regulatory and competitive trends

CHAPTER - 8

  • ASIA PACIFIC
  • Highlights
  • Market Status
    • Figure 8.1: Asia Pacific, total quarterly mobile prepaid customers by country, 1Q07-2Q08
    • Figure 8.2: Asia Pacific, annual mobile prepaid growth by country, 1Q07 vs 1Q08 and 2Q07 vs 2Q08
    • Figure 8.3: Asia Pacific, proportion of prepaid and total subscriptions, 1Q07-2Q08
  • Key Performance Indicators
  • Drivers and challenges
  • Regulatory and competitive trends

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