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Market Research Report

RFID Opportunities: Markets & Technologies in Western Europe

Published by Juniper Research
Published January, 2005 Product code 26523
Content info 190 PAGES
Price
Not Available

This publication has been discontinued on July 19, 2011.

Introduction

RFID has generated much industry excitement following the initiatives by Wal-Mart in the United States and METRO Group in Germany. Key standards for RFID were formalised in 2004 leaving the way open for accelerated adoption of RFID across sectors as diverse as containers & transportation, people tracking and retail. Fresh business opportunities will arise for those wishing to implement RFID across sectors as diverse as transport and logistics, pharmaceuticals and fraud management.

The report serves as a timely guide on the emerging market for RFID at a time when industry expectations are high and implementations in Europe are taking off. Interviews were conducted with a range of industry players to help formulate our view of the market and establish our market sizing and growth expectations. Some key findings are shown inthe graph below.

Table of Contents

Executive Summary

Introduction
RFID Technology and Systems
The Components of an RFID System
Characteristics of RFID Tags
The RFID Standards Debate
International Standards for RFID
European Standards Issues
EPCglobal
RFID Industry Participants
Key RFID Suppliers
The Opportunities for RFID in Europe
Market Applications
Initiatives by Country
European Wide Initiatives
Challenges of Implementing RFID
Item versus Pallet and Case Tagging
RFID Revenue Opportunities

Business Opportunities

Applications of RFID
Location Tracking
Baggage Tracking
People Tracking
Animal Tracking
Other Asset Tracking
Containers & Transportation
Laundry Services
Postal and Parcel Services
Telemetry
Manufacturing Processes
Supply Chain Management
Logistics & Distribution
Retail Sector Applications
Product Recall
Post Sale Service
Waste Management
Fraud Management
Financial Services
Drug Authentication
Transport Sector
Conclusion

Systems

History
System Overview
RFID Tags
Operation of RFID
Competing Technologies
Barcodes
Electronic Article Surveillance Tags
Multiple Readers and Tags
Sharing the Same Physical Space
Issues Raised
The Components of an RFID System
Example of an RFID System in Operation
The Supply Chain
Five Stages of a Retail Product s Life
Technology Employed in an RFID System

RFID Technology

Transponders and Interrogators
Tag Classifications
Frequency of Operation
Source of Power
Passive Tags
Active Tags
Semi-passive Tags
Read/Write Capabilities
Radio Propagation ? Near Field and Far Field Communications
The Near Field Communications (NFC) Forum
One-Bit Electronic Article Surveillance (EAS) Devices
Multi-Bit RFID Tags
Tag Capabilities
New Developments
Data Communications
Full Duplex (FDX) and Half Duplex (HDX)
Communicating with Many Tags
How Tags Communicate
Tag Talks First  Approach
Reader Talks First  Approach
Contention and Collision
Space Division
Frequency Division
Time Division
Aloha Protocols
Use of Aloha in EPCglobal Specifications
Binary Tree Searching
Authentication and Security

Standards

Introduction
International Standards for RFID
International Organisation for Standardisation (ISO)
International Electrotechnical Commission (IEC)
ISO/IEC Joint Technical Committee
Radio Spectrum Assignment
European Standards for RFID
European Conference of Postal & Telecommunications Administrations (CEPT)
European Telecommunications Standards Institute (ETSI)
Spectrum Availability for RFID in Europe
Available Spectrum in the UHF band around 900MHz
Duty Cycle and Listen Before Talk  (LBT)
The Difference between ERP and EIRP
Spectrum Availability in ITU Region 3 (Asian and Pacific Ocean Countries)
EPCglobal and the Auto-ID Center
Key Technological Components
Electronic Product Code (EPC)
ID System
EPC Middleware
Object Name Service (ONS)
EPC Information Systems (EPC-IS)
EPC Discovery Service
Current Status of EPCglobal Standards
Electronic Product Code (EPC) Structure
EPCglobal Tag Types and Standards
Human Safety Requirements
Conclusions

Vendors

RIFD Landscape
Chip Manufacturer
Tag & Transponder Manufacturer
RFID Readers
Label Converting and Printing
Label Converters
Smart Label Printers
Printronix
KSW Microtec
Zebra Technologies
Resellers
RFID Middleware Providers
Enterprise Applications
Packaged Application Specialists
Consultants and Systems Integrators (SI)
Independent Consultants
Full Service Consultants
Retailer/Customers
RFID Managed Service
BT Auto-ID
Trenstar
RFID End to End Solutions
ADT Tyco
Tagsys
Conclusion

Country Profiles

United Kingdom
Chipping of Goods Initiative
Demonstrator Projects
RFID Centre
Other Retail Sector Applications
Trials by Major Chain Stores
Libraries
Traffic Congestion
Industrial Applications
Brewing Industry
Container Handling
Postal Service
Germany
Metro Group Initiative
Other Initiatives
Brewing Industry
Aviation Services
Transport Systems
Postal Services
Sports Tickets
France
RFID Initiatives
Retail Distribution
Newspaper Distribution
Library
Smart Tracing Consortium
L Echangeur
IBM s RFID Testing Centre
Netherlands
RFID Initiatives
Flower Auctions
Returnable Transport Items
Retail Shrinkage
Libraries
Aviation Services
Public Transport Network
Spain
RFID Initiatives
Payment Services
Animal Tracking
Retail Tagging
Distribution using Pallets
Italy
RFID Initiatives
Retail
Vatican Library
Rest of Europe
Greece
Denmark
Sweden
Portugal
Austria
Sports Racing & Public Transport
EU Initiatives
The US Approach
EU Programmes
Conclusions

Strategic Issues

Technical Issues
Competing technologies
Technology Standards and Interoperability
Reliability of Technology/Maturity of Technology
Accuracy of Reading Tags
Tag Data "Snooping"
Spectrum Congestion/Frequency Availability
Environmental Issues (Heat, Moisture)
Data Integration
Volume of Data Produced
Economic Issues
Return on Investment
Cost of Implementation
Data Sharing Between Supply Chain Partners
Data Volumes
Legal Issues
RFID Patents
Environmental Issues
Disposal of Tag
Privacy and Data Protection
North America
Europe
The Privacy Debate
Conclusions

Business Case

Benefits of Implementing RFID
Better Inventory Management
Reduced Errors in the Supply Chain
Improved Product Recalls
Reduced Counterfeiting of Goods
Single Dataflow Benefits
Reduced Shrinkage
Scope of RFID Implementation
Item vs. Case tagging
Project Planning
Hardware Considerations
Data Considerations
Print and Label Considerations
Enterprise Software and Systems Integration
Process Issues
Organisation Skills and Expertise
Conclusion

Shipment & Revenue Forecasts

Global Market
Shipment of RFID Tags
Unit Prices for RFID Tags
Revenues from RFID Tags, Readers, Software & Services
Other Revenue Opportunies
Western European Market
Shipment of RFID Tags
Unit Prices for RFID Tags
Revenues from RFID Tags, Readers, Software & Services
Germany
Shipment of RFID Tags
Unit Prices for RFID Tags
Revenues from RFID Tags, Readers, Software & Services
France
Shipment of RFID Tags
Unit Prices for RFID Tags
Revenues from RFID Tags, Readers, Software & Services
UK
Shipment of RFID Tags
Unit Prices for RFID Tags
Revenues from RFID Tags, Readers, Software & Services
Rest of Western Europe
Shipment of RFID Tags
Unit Prices for RFID Tags
Revenues from RFID Tags, Readers, Software & Services
Market Sector Split ? Western Europe
Revenue by Market Sector
Retail
Pharmaceutical and Healthcare
Mass Transportation
Supply Chain
Other Sectors
Summary

Appendices

Appendix 1: How Tags Work
One-Bit Electronic Article Surveillance (EAS) Tags
Electromagnetic EAS Device
Low Frequency EAS Device Using Frequency Division
High Frequency EAS Device
Microwave Frequency EAS Device using Varicap Diode
Multi-bit RFID tags
Low Frequency RFID Tag Using Inductive Coupling
High Frequency RFID Tag Using Load Modulation
UHF RFID Tag using Backscatter
Surface Acoustic Wave (SAW) RFID Tag
Appendix 2: ERP and EIRP
Relevance to RFID
Appendix 3: List of Vendors
Appendix 4: Companies Mentioned in the Report
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