Not so long ago, the automotive industry was protecting an old technology yet nowadays it appears to have embraced the need for hybrids and the use of advanced battery technology. Macro economic, political and environmental events such oil dependency, new competition and increasing carbon emissions have all contributed towards the new move to electrification of transportation.
Yet some industry observers argue that the emerging electric vehicle (EV) and plug-in hybrid electric vehicle (PHEV) markets could flatten out due to unproven technology. They reckon that these markets will be initially bolstered by heavy subsidies to
automakers, battery makers and consumers but that sustained growth will depend on yet-to-be-proven battery technology as well as on supporting government policies.
This report on batteries includes market trends, shares and forecasts as well as a technical round-up of various lead-acid and advanced automotive battery technologies and brief company profiles. Our manufacturer market share estimates for lead-acid starter batteries cover global (OE and aftermarket share estimates combined), North America (OE only), Europe (OE and
aftermarket combined), Germany (independent aftermarket), UK (independent aftermarket), France (independent aftermarket)
and Asia-Pacific (OE only). Our forecasts cover lead-acid starter batteries and advanced automotive batteries.
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