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Market Research Report - 204033

Global Power Sports Market Report: 2014 Edition

Published by Koncept Analytics
Published Content info 59 Pages
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Global Power Sports Market Report: 2014 Edition
Published: December 18, 2014 Content info: 59 Pages

Powersports market is bifurcated into off-road vehicles (ATVs & side-by-side vehicles), heavy-weight motorcycles, snowmobiles, and personal watercrafts. ATV (All-Terrain Vehicle) is designed to handle a wide variety of terrain, for the purpose of sports and is also used for camping or hunting. The Side-by-Side is a small 2 or 4 person four-wheel off-road vehicle. There are six main categories of motorcycles including: cruiser, sport, touring, standard, dual purpose and dirt bike. A snowmobile is a land vehicle designed for winter travel on snow. There are mainly five types of snowmobiles: entry level, performance, touring, mountain and utility. A personal water craft (PWC), also called water scooter, is a recreational watercraft that the rider rides or stands on, rather than inside of, as in a boat. On the basis of their method of operation and seating capacity, the personal watercrafts are of the following three types: stand-up models, sit-down models and multi-person models.

The key factors driving growth of the global power sports industry include improving economic conditions such as rising GDP and GNI, rising urban population apart from others. This enables individuals to spend more on the recreational activities in their day to day life. Some of the noteworthy trends and developments of this industry include increasing use of snowmobiles in North America, rising cost of personal watercrafts in the US and age and income of the snowmobilers. Major challenges faced by this market include the increasing number of deaths and injuries taking place due to ATVs and rising environmental concerns.

North America is the largest market for ATVs representing more than two-thirds of the market. In North America, the US accounts for the largest share followed by Canada. Also, in snowmobile segment, the US and Canada are the major regions globally accounting for more two-thirds of the market share. In motorcycle segment, the sales in North America improved after the global economic recession. The sales of PWC in the US have showed improvement after undergoing a huge loss due to global economic recession.

The report, "Global Power Sports Market" analyzes the development of the respective market, with focus on its four sub segments. The major trends, growth drivers as well as issues being faced by the industry are being presented in this report. The power sport industry is predominated by a handful of players including Honda Motor, Yamaha Motor, Polaris industries, Harley Davidson contending and vying for capturing market share. The profiles of these leading players are also included in the report along with their key financials and strategies for growth. In competitive analysis section, segment wise competitive landscape is also included in the report.

Table of Contents

Table of Contents

1. Overview

  • 1.1 Off-Road Vehicles (ORV)
  • 1.2 Snowmobiles
  • 1.3 Personal Watercrafts (PWC)
  • 1.4 Motorcycles

2. Global Power Sports Market

  • 2.1 Off-Road Vehicles Market
    • Global Market Volume
    • Market Segmentation
    • North American Market Volume
    • 2.1.1 All-Terrain Vehicles (ATV) Market
      • Global Market Volume
      • Regional Breakdown
      • North American Market Volume
    • 2.1.2 Side-by-Side Market
      • Global Market Volume
      • North American Market Volume
  • 2.2 Snowmobiles
    • 2.2.1 Global Snowmobiles Market
      • Global Market Volume
      • Regional Breakdown
    • 2.2.2 North American Snowmobile Market
      • US Market Volume
      • Canadian Market Volume
  • 2.3 Heavyweight Motorcycles
    • 2.3.1 The US
      • Market Volume (601 cc+ & 651 cc+)
    • 2.3.2 Europe
      • Market Volume (601 cc+ & 651 cc+)
  • 2.4 Personal Watercrafts (PWC)
    • 2.4.1 Global PWC Market
      • Market Volume
    • 2.4.2 The US Personal Watercraft Market
      • Market Volume
      • Market Value

3. Market Dynamics

  • 3.1 Key Trends and Developments
    • 3.1.1 Value-Priced ATVs and Bigger Side-by-Side UTVs Coming Up
    • 3.1.2 Consumer Trends in US Motorcycle Market
    • 3.1.3 Snowmobilers' Trends
    • 3.1.4 Slingshot by Polaris: Next-Great Innovation
  • 3.2 Growth Drivers
    • 3.2.1 Economic Development
    • 3.2.2 Growing Urban Population
    • 3.2.3 Emergence of Electric and Hybrid Power Sports Vehicles
  • 3.3 Challenges
    • 3.3.1 Unfavorable Weather Conditions
    • 3.3.2 Environmental Issues
    • 3.3.3 Rise in Number of ATV-Related Injuries and Deaths

4. Competitive Landscape

  • 4.1 ATV Market
  • 4.2 Side-by-Side Market
  • 4.3 Snowmobile
  • 4.4 Motorcycles

5. Company Profiles

  • 5.1 Yamaha Motor Co, Ltd.
    • 5.1.1 Business Overview
    • 5.1.2 Financial Overview
    • 5.1.3 Business strategies
      • New Product Introduction
      • Launch of Medium-Term Management Plan
  • 5.2 Honda Motor Co., Ltd.
    • 5.2.1 Business Overview
    • 5.2.2 Financial Overview
    • 5.2.3 Business Strategies
      • Augmented Research & Development
      • Strengthening Competitiveness of Products
  • 5.3 Harley Davidson
    • 5.3.1 Business Overview
    • 5.3.2 Financial Highlights
    • 5.3.3 Business Strategies
      • Investment in Product Development
      • Expanding International Sales
  • 5.4 Polaris Industries Inc.
    • 5.4.1 Business Overview
    • 5.4.2 Financial Highlights
    • 5.4.3 Business Strategies
      • Expansion through Acquisitions
      • Focus on Research & Development

List of Charts

  • Power Sports Vehicle Industry - Segments
  • Worldwide ORV Retail Sales by Units (2007-2013)
  • Global Off-Road Vehicles by Segments (2013)
  • North American ORV Sales by Units (2004-2013)
  • Global ATV Retail Sales by Units (2004-2013)
  • Global ATV Unit Sales - Share Breakdown by Region (2013)
  • North American (US and Canada) ATV Unit Sales (2004-2013)
  • The US ATV Retail Sales by Units (2004-2013)
  • Global Side-by-Side Sales by Units (2007-2013E)
  • North American (US and Canada) SxS Unit Sales (2004-2013)
  • Worldwide Snowmobiles Sales - by Volume (2007-2014)
  • Snowmobile Unit Sales - Share Breakdown by Region (2014)
  • Economic Impact of Snowmobiling-by Region (2006-2014)
  • Snowmobiles Sales in the US - by Volume (2008-2014)
  • Snowmobiles Sales in Canada - by Volume (2008-2014)
  • Number of Jobs Generated by Snowmobiling Industry (2006-2013)
  • Snowmobiles Sales in Rest of World - By Volume (2008-2014)
  • US Motorcycle Market 651cc+ Unit Sales (2004-2014E)
  • US Motorcycle Market 601cc+ Registrations (2011-2013)
  • European Motorcycle 651cc+ Registrations (2000-2013E)
  • European Motorcycle 601cc+ Registrations (2008-2013)
  • Global PWC Industry Size - By Volume (2008-2013E)
  • PWC Retail Sales in the US - By Volume (2005-2013)
  • PWC Retail Sales in the US - By Value (2005-2013)
  • Motorcycle Population by Gender (1990-2013)
  • Age Distribution of Motorcycle Ownership (1990-2013E)
  • Average Age of the Snowmobilers (2006-2013)
  • Average Income of the Snowmobilers (2006-2013)
  • Average Distance Travelled by Snowmobilers in the North America (2011-2013)
  • Global GDP (2007-2013)
  • Global Urban Population (2007-2013)
  • Power Sports Industry Market Share - By Units (2013E)
  • Worldwide ATV Market - Share by Companies (2014E)
  • Worldwide Side-by-Side Market Share (2014E)
  • Worldwide Snowmobiles Market Share - By Volume (2014E)
  • US Motorcycle Market Share (2013E)
  • Yamaha Revenue Breakdown by Segments (2013)
  • Yamaha Revenue Breakdown by Region (2013)
  • Yamaha Motors Revenue and Net Income (2009-2013)
  • Honda Revenue Breakdown by Segments (2014)
  • Honda Revenue Breakdown by Region (2014)
  • Honda Motor Revenue and Net Income (2008-2014)
  • Harley Davidson Share Breakdown by Segments (2013)
  • Harley Davidson Revenue and Net Income (2009-2013)
  • Polaris Revenue-Share by Segments (2013)
  • Polaris Revenue-Share by Region (2013)
  • Polaris Revenue and Net Income (2009-2013)

List of Tables

  • Total Snowmobile Registrations in the US-by State (2014)
  • Snowmobile Registrations in Canada-by Provinces (2014)
  • New Product Outlook
  • Global ATV Market Share (2000-2013)
  • Global Side-by-Sides Market Share (2009-2013)
  • Global Snowmobile Market Share (2000-2013)
  • Model Types as a Percentage of Respective Portfolios
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