Mobile Device Management (MDM) policy deployed under Corporate
Owned-Personally Enabled (COPE) strategy has recently gained much attention to
manage enterprise mobility system of an organization overcoming the pitfalls
of the so called "Bring Your Own Device" (BYOD) approach. Factors driving the
COPE strategy include adoption corporate data control & security, high cost
mobility management, distracted ineffective troubleshooting and challenges,
high cost burden on total billing, usage & support staff, and more.
COPE represents a strategy in which an organization extends BYOD for their
employees while allowing them to use their device for personal usage wherein
security is imposed on the data network - not the device itself. This allows
an organization to create a secure environment for data transmission and
usage, leading to huge cost savings with respect to total mobility management
expenditures when deployed. Mind Commerce research has identified that 77% of
BYOD organizations suffered from sensitive data loss leading to negative
impact on balance-sheet and roughly two thirds of them are considering COPE as
an optimal strategy. It is predicted that 70% of global organizations will
deploy vendor managed COPE by 2015.
Key Benefits of Report:
Understand how IT can leverage COPE benefits
Identify strategic benefits of COPE over BYOD (with SWOT analysis)
Case studies from successful implementation including evaluation of COPE
cost savings
Identify mobile workforce adoption trends, employer and employee
perception over BYOD, COPE and security issues, and adoption trend by region
Companies in Report:
Advantix Solution Group
Azurati
GOSC
HC
MED
MFG
MOBI Wireless Management
Nine23
Streebo
Yahoo
Target Audience:
Mobile network operators
Mobile network infrastructure providers
Mobile Device Management (MDM) companies
Mobile personalization and entertainment companies
Enterprise mobility management across all industry verticals
Report Statistics
Publication Date: January 2013
Total Number of Pages: 29
Keywords: BYOD, Bring Your Own Device, COPE, Corporate
Owned-Personally Enabled, MDM, Mobile Device Management
Table of Contents
Table of Contents
1.0. COIT, MOBILE DEVICES IN WORKPLACE AND RATIONAL FOR MDM POLICY
1.1. MDM TREND 2013 TO BEYOND
1.1.1. % OF BUSINESS CONSIDER USING PERSONAL DEVICES IN WORKPLACE AS
CORPORATE SECURITY RISK
1.1.2. WHAT 100% BUSINESS BELIEVES OVER MOBILE WORKFORCE
1.1.3. WORKPLACE MOBILITY TREND OF PROFESSIONALS 2013 - 2015
1.1.4. EMPLOYEE RATION OF USING PERSONAL DEVICES 2013-2015
1.1.5. WHAT EMPLOYEE THINKS OVER USING PERSONAL DEVICES FOR WORK
1.1.6. COMPANIES ON MOBILE WORKFORCE ADOPTION 2013-2015
1.1.7. COMPANY CONCERN OVER ALLOWING PERSONAL DEVICES IN WORKPLACE
1.1.8. MOBILE WORKFORCE ADOPTION SCENARIO
1.1.9. PERSONAL MOBILE DEVICES IN TODAY'S WORKPLACE
1.1.10. MOBILE MALWARE THREAT & MOBILE WORKFORCE DILEMMA
1.1.11. HOW COMPANIES MANAGE MOBILITY WITH SOLID STRATEGY
1.1.12. COMPANY REPLY ON BYOD & COPE: US VS. UK VS. FRANCE VS. GERMANY
1.1.13. BYOD VS. COPE ADOPTION TREND
2.0. BYOD VS. COPE
2.1. HOW DOES IT APPLIES FOR MDM?
2.2. WHY BYOD IS A GROWING THREAT FOR BUSINESS & IT MANAGER?
2.3. HOW BYOD INCREASE COST?
2.4. SWOT ANALYSIS
2.5. WHY COPE IS BETTER FOR ORGANIZATION & EMPLOYEES?
3.0. COPE POLICY / MODEL
3.1. HOW TO DEVELOP FOR ORGANIZATION?
3.2. COST-THRESHOLD
4.0. COPE VENDOR ANALYSIS
4.1. ADVANTIX SOLUTIONS GROUP: TLM VS. REPLACING CMO VS. COST-EFFECTIVE
MODEL
4.2. MOBI WIRELESS MANAGEMENT: COST THRESHOLD VS. MOBILITY BUDGET VS. FULL
SCALE COPE
4.3. AZURATI: SHAREPOINT2GOR VS. APPS LEVEL COPE
4.4. NINE23: MOBILE INFORMATION ASSURANCE (MOBILEIA)
4.5. STREEBO: CLOUD ENTERPRISE APP STORE (EAS)
5.0. CASE STUDY
5.1. YAHOO STEP TOWARDS COPE AND FORESEE
5.2. GOSC: US$2.6 MLILLION ANNUAL SAVINGS CASE
5.3. MFG: US$380,000 ANNUAL SAVINGS CASE
5.4. HC: US$240,000 SAVINGS CASE
5.5. MED: US$2.5 MILLION SAVINGS CASE
6.0. CONCLUSIONS AND RECOMMENDATIONS
Illustrations
Figure 1: % of Business Consider Using Personal Devices as Corporate
Security Risk
Figure 2: % of Professionals will use at least 2 or More than 2 devices
for work 2013 - 2015
Figure 3: % of Company Employee use their Personal Devices vs. Ownership
Status 2013-2015
Figure 4: % of Employee thinks as Right vs. Want to break company rule vs.
Dislike MDM on Device
Figure 5: % of Companies allow personal devices vs. MDM policy adoption
vs. allow corporate application on consumer devices
Figure 6: % Company considers data security vs. cost vs. support problem
vs. smarter policy vs. need vendor company while taking decision to allow
personal devices for official work
Figure 7: Scenario of companies who allowed personal devices in workplace
Figure 8: % of Personal Mobile Devices in Today's workplace
Figure 9: % of Companies managing mobility in different ways
Figure 10: % of companies in US, UK, France & Germany Rely on BYOD & COPE
Figure 11: % of Company will adopt BYOD vs. COPE 2013 -2015
Figure 12: % of BYOD company reports cost increased due to BYOD
Bring Your Own Device (BYOD) vs. Corporate Owned-Personally Enabled (COPE) Strategy for Enterprise Mobility published by Mind Commerce Publishing LLC in January 18, 2013. This report consists of 29 Pages and the price starts from US $ 995.
