Malaysia Mobile Market

Malaysia Mobile Market published by Ovum, Ltd. in September, 2009. This report consists of 17 pages and the price starts from US $ 1095.

Introduction

Abstract

In 2009 Malaysian mobile operators have been reconfiguring their strategies to fit a maturing mobile market, with a focus on cost management and segmentation. Key recent growth drivers have included 3G - especially mobile broadband - and enterprise services.

Table of Contents

• Executive summary
• In a nutshell
• Ovum view
• Key messages
• Potential for growth in postpaid and mobile data
• Operators must adjust to a mature market
• Economic weakness has impacted the mobile market
• Mobile broadband providing new wave of growth
• Handset-based data will also aid growth
• Mobile market overview
• Operators
• Connections, penetration and growth
• Revenues
• Market share
• By subscribers
• By revenues
• By EBITDA
• MVNOs
• Mobile number portability
• 3G, mobile data and broadband
• 3G licences and commercial launches
• 3G uptake now growing rapidly
• Wireless meeting pent-up broadband demand
• Limited availability of fixed broadband in Malaysia
• Wireless plays a big part in Malaysia' s broadband landscape
• WiMAX is also important
• Handset content
• Operator strategies
• Celcom: two years of success
• DiGi: needs to stimulate growth
• Maxis: still the market leader
• U Mobile: struggling to gain scale

List of Tables

• Table 1: Malaysia mobile operators

List of Figures

• Figure 1: Malaysia mobile market connections, penetration and growth: 2006- 2014
• Figure 2: Malaysia mobile voice and data service revenues: 2007- 2014
• Figure 3: Malaysia mobile connection market shares by operator: 2006- 2009
• Figure 4: Malaysia mobile revenue market shares by operator: 2006- 2009
• Figure 5: Malaysia mobile EBITDA market shares by operator: 2006- 2009
• Figure 6: Mobile connections by technology, 2007- 2014
• Figure 7: Malaysia messaging and premium content revenue forecasts

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