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Market Research Report

3G wireless broadband for laptops

Published by Ovum, Ltd.
Published February, 2007 Product code 49588
Content info 15 PAGES
Price
US $ 1365 PDF by E-mail (Single User License)
US $ 3412.50 PDF by E-mail (Global License)


3G wireless broadband for laptops published by Ovum, Ltd. in February, 2007. This report consists of 15 PAGES and the price starts from US $ 1365.

Introduction

Abstract

HSDPA and EVDO networks have now been widely deployed globally. As with initial 3G launches these networks are first being used to deliver wireless broadband via data cards- initially targeted at the enterprise. Yet unlike previous technologies, the technologies are providing a user experience which lives up to the marketing. These services are mobilising workers with speedy connection to a VPN, email, applications and the Internet. The two largest drivers for take-up are simple and affordable pricing and ADSL-like speeds. At this stage take-up is strongest in white- collar and SME segments, but we are sceptical about broader take-up in the grey- or blue-collar segment unless current prices fall. In this report, Ovum looks at operator strategies and market trends in the delivery of 3G wireless broadband to laptops.

Table of Contents

  • Key messages
  • Recommendations for players
  • Drivers and barriers
  • Data card vendors
  • Data card products
  • Embedded laptops
  • Operator strategies
  • HSDPA and EVDO network launches have driven uptake
  • Service pricing
  • Channels
  • Development

Table of figures

  • Figure 1 Drivers and barriers for data cards
  • Figure 2 Embedded laptops: competitive landscape
  • Figure 3 Advantages and disadvantages of embedded modules or data cards
  • Figure 4 Orange UK pricing
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