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Market Research Report

India - an attractive market despite rock-bottom ARPU

Published by Ovum, Ltd.
Published April, 2007 Product code 51985
Content info 29 PAGES
Price
US $ 2827.50 PDF by E-mail (Single User License)
US $ 7070 PDF by E-mail (Global License)


India - an attractive market despite rock-bottom ARPU published by Ovum, Ltd. in April, 2007. This report consists of 29 PAGES and the price starts from US $ 2827.5.

Introduction

Abstract

India remains a fascinating mobile market. Recent growth has exceeded our expectations, and the regulator' s over-enthusiastic predictions for future market development seem less outlandish. Growth will largely come from rural areas going forward. For operators this means significant network investments and lower call charges in order to make mobile communications affordable for the majority of consumers. But can operators continue to perform in this environment beyond this initial acquisition phase? And as ARPU reaches new lows, will they be able to invest for growth? It seems that the answer is a resounding yes. This report provides an overview of this complex and exciting market.

Table of Contents

Key messages

Ovum view

Market overview and trends

  • Mobile dominates the Indian telecoms landscape
  • GSM operators continue to lead with a combined 70% share of connections
  • Expansion and tariff cuts drive uptake
  • ARPU will continue to drop despite MoU increase
  • Regulatory impact - competition and growth
  • Handset market - distribution and brand

Operator analysis

  • Overview
  • Is there room for consolidation and new launches?
  • Bharti Airtel
  • BSNL (CellOne/Excel)
  • IDEA Cellular
  • Hutchison India / Vodafone Essar
  • Reliance (Reliance Infocomm)
  • Tata Teleservices (Tata Indicom)

Table of figures

  • Figure 1 India mobile connections and growth, 2000- 2006
  • Figure 2 India Mobile connections and growth forecast, 2005- 2011
  • Figure 3 CDMA and GSM connections in India, 2000- 2011
  • Figure 4 GSM connections by service area, 2006- 2007
  • Figure 5 Connections by service area, 2003- 2005
  • Figure 6 GSM connections by service area, 2006- 2007
  • Figure 7 CDMA and GSM ARPU in India, September 2006
  • Figure 8 Overview of India' s main operators
  • Figure 9 Market share of connections by operator, 2003- 2006
  • Figure 10 Blended GSM ARPU by operator, Q3 2006
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