Australia - Broadcasting and Pay TV

Published by	Paul Budde Communication Pty Ltd.
Published	March, 2011	Product code	115651
Content info	136 Pages
Price	US $ 995 PDF by E-mail (Single User License) US $ 1095 Hard Copy US $ 1990 PDF By Email (10 User License) US $ 2985 PDF By Email (20 User License) US $ 3980 PDF by E-mail (Site License)

Introduction
Related Reports

Australia - Broadcasting and Pay TV published by Paul Budde Communication Pty Ltd. in March, 2011. This report consists of 136 Pages and the price starts from US $ 995.

Introduction

Abstract

Overview

For those needing high level strategic information and objective analysis of Australia' s FTA TV, Digital TV, Pay TV and radio markets in Australia, this report provides essential reading and gives in-depth information on:

Revenue and subscriber statistics;
Analyses of market and industry trends and developments;
Regulatory and government policy developments;
Overviews of key market segments including:
- Personal Video Recorders;
- Digital Radio;
- Interactive TV (iTV);
- Set-top Boxes (STBs);
- Podcasting and datacasting;

Overviews of major players in the market including:
- Public and Commercial FTA TV broadcasters;
- Foxtel;
- Austar;
- Austereo;
- Australian Radio Network.

1. Free-to-Air TV

1.1 Market overview and statistics
- 1.1.1 Overview of Digital TV broadcasters
- 1.1.2 Market trends, developments and analysis
- 1.1.3 Statistics
- 1.1.4 Market surveys
1.2 Broadcasters
- 1.2.1 Market overview
- 1.2.2 National broadcasters
- 1.2.3 Regional broadcasting
- 1.2.4 Community television broadcasting services
- 1.2.5 Indigenous broadcasters

2. Pay TV

2.1 Industry revenues and analysis
- 2.1.1 Market analysis
- 2.1.2 Revenue statistics
- 2.1.3 ARPU statistics
- 2.1.4 Infrastructure statistics
2.2 Subscribers, overview and analysis
- 2.2.1 Market statistics
- 2.2.2 Industry and market analysis
- 2.2.3 Forecasts - Pay TV penetration - 2010 - 2012
- 2.2.4 Major players - overview and major developments

3. Digital TV

3.1 Market overview and statistics
- 3.1.1 Overview of Digital TV broadcasters
- 3.1.2 Market trends, developments and analysis
- 3.1.3 Statistics
- 3.1.4 Market surveys
3.2 Interactive TV, IPTV, & EPGs
- 3.2.1 Interactive TV
- 3.2.2 IPTV and Video-on-Demand
- 3.2.3 Electronic Program Guides (EPGs)
3.3 Datacasting overview
- 3.3.1 Regulatory framework
- 3.3.2 Government digital media reforms
- 3.3.3 Other market developments
- 3.3.4 Summary of datacasting developments and trials
- 3.3.5 Brief history
3.4 Digital Video Recorders
- 3.4.1 Introduction
- 3.4.2 Subscriber statistics and forecasts
- 3.4.3 Market analysis - PVRs are not taking off
- 3.4.4 Key players and products
- 3.4.5 DVRs and advertising
- 3.4.6 Market and regulatory developments (Historic)

4. Digital Media

4.1 Industry overview
- 4.1.1 The traditional media industry
- 4.1.2 New business models for digital media
- 4.1.3 Digital media regulation
- 4.1.4 Free to Air TV broadcasters
- 4.1.5 Pay TV operators
- 4.1.6 Newspaper publishers
- 4.1.7 News Corp and subsidiaries
- 4.1.8 Fairfax Digital
4.2 Advertising, statistics, revenues and forecasts
- 4.2.1 The online advertising market - moving into 2010
- 4.2.2 Mobile Internet advertising
- 4.2.3 Generation Y is driving the online media push
- 4.2.4 Revenue statistics
- 4.2.5 Online classified advertising
- 4.2.6 Online search and directories market
- 4.2.7 Online video advertising market
- 4.2.8 Website usage statistics
- 4.2.9 Market surveys

5. Radio

5.1 Digital Radio
- 5.1.1 Market overview
- 5.1.2 Market analysis
5.2 Overview and statistics
- 5.2.1 Market overview
- 5.2.2 AM/FM and digital
- 5.2.3 Market trends
- 5.2.4 Radio usage statistics
- 5.2.5 2010 statistics
- 5.2.6 Advertising statistics
- 5.2.7 Number of radio licences
- 5.2.8 PWC report
- 5.2.9 Major players
- 5.2.10 Overview
- 5.2.11 ABC
- 5.2.12 SBS Radio
- 5.2.13 Austereo Group
- 5.2.14 Australian Radio Network (ARN)
- 5.2.15 Fairfax Media/Southern Cross Broadcasting (SBC)
- 5.2.16 DMG Radio Australia (DMG)
- 5.2.17 Macquarie Radio Network (MRN)
- 5.2.18 Macquarie Regional Radioworks
- 5.2.19 Digital media developments
- 5.2.20 Market overview
- 5.2.21 Podcasting and vodcasting
- 5.2.22 Brief history of radio broadcasting

6. Glossary of Abbreviations

TABLES:

Table 1 - Household conversion to digital TV - 2009
Table 2 - Percentage of digital TV households - Q1 - Q3 2009
Table 3 - Annual unit sales in Australia; plasma and LCD digital TVs - 2003 - 2009
Table 4 - Number of television and radio licences on issue - 2009
Table 5 - Pay TV revenue per operator - 1997 - 2010
Table 6 - Percentage change of pay TV revenue per operator - 1998 - 2010
Table 7 - Pay TV advertising revenue - 2000 - 2013
Table 8 - Net losses pay TV industry - 1996 - 2010
Table 9 - ARPU levels per operator - Austar, Foxtel and Optus - 1999 - 2002; 2003 - 2010
Table 10 - Pay TV industry annual churn rates - 1996 - 2009
Table 11 - Pay TV rollout statistics (homes passed) - 1996 - 1998; 2002 - 2008
Table 12 - Pay TV subscribers by operator - 1995 - 2010
Table 13 - Pay TV subscribers annual change by operator - 1997 - 2010
Table 14 - Pay TV household penetration rate - 1997 - 2010
Table 15 - Pay TV viewing versus FTA channel viewing - October 2009
Table 16 - Forecast pay TV household penetration - lower market growth scenario - 2010 - 2012
Table 17 - Forecast pay TV household penetration - higher market growth scenario - 2010 - 2012
Table 18 - Household conversion to digital TV - 2009
Table 19 - Percentage of digital TV households - Q1 - Q3 2009
Table 20 - Annual unit sales in Australia; plasma and LCD digital TVs - 2003 - 2009
Table 21 - Media centre penetration forecasts - Australia - 2005; 2007; 2010; 2015
Table 22 - DVR subscribers - total market - pay TV and FTA TV - 2006 - 2010
Table 23 - Online advertising revenue and forecasts - 1997 - 2010
Table 24 - Market shares key online advertising markets - 2006; 2009 - 2010
Table 25 - Australian online advertising revenue - 2006 - 2010
Table 26 - Changed in Australian ad revenue by sector - 2007 - 2010
Table 27 - Nielsen top Australian websites by unique audience - July 2009
Table 28 - Users of social networking sites - 2009
Table 29 - Social networking in the workplace - 2009
Table 30 - Social networking among children - 2009
Table 31 - Online chat room use among children - 2009
Table 32 - Australian entertainment and media market revenue by industry - 2007 - 2012
Table 33 - Australian entertainment and media market - annual growth by industry - 2008 - 2012
Table 34 - Australian consumer/end-user spending - 2007 - 2012
Table 35 - Australian consumer/end-user spending - annual growth by industry - 2008 - 2012
Table 36 - Australian advertising spend - 2007 - 2012
Table 37 - Australian advertising spend - annual growth by industry - 2008 - 2012
Table 38 - Australian entertainment and media market revenue by industry - 2006 - 2008; 2011
Table 39 - Australian entertainment and media market - annual change by industry - 2007 - 2008; 2011
Table 40 - Australian entertainment and media market - consumer/end user spending by industry - 2006 - 2008; 2011
Table 41 - Australian entertainment and media market - consumer/end user annual change by industry - 2007 - 2008; 2011
Table 42 - Australian entertainment and media market - advertising spending by industry - 2006 -2008; 2011
Table 43 - Australian entertainment and media market - advertising annual growth by industry - 2007 - 2008; 2011
Table 44 - Share of consumer spending by industry sector - 2006; 2011
Table 45 - Share of advertising revenue by industry sector - 2006; 2011
Table 46 - Paid search advertising revenue - 2005 - 2006; 2010
Table 47 - Radio ad revenue by city - three months to 30 September 2009
Table 48 - Number of commercial and government radio stations
Table 49 - Number of commercial radio services by city