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Market Research Report

Home Security Update - Security System Forecasts: 2005 and Beyond

Published by Parks Associates
Published May, 2005 Product code 39979
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This publication has been discontinued on July 19, 2011.

Introduction

Abstract

As the market for residential monitored security matures, the product and service mix for home security and safety and environmental monitoring solutions will adapt accordingly. This report analyzes the market for home security products and services, focusing on their integration with Internet-enabling technologies and emerging safety and security features that leverage a growing number of advanced communications and telemetry solutions.

Table of Contents

Overview

1.0 A Summary of the U.S. Home Security Market

  • 1.1 High Growth in the 1990s
    • 1.1.1 Reasons for High Growth in the 1990s
  • 1.2 2000 - Present: Reasons for a Slowing Market Place
  • 1.3 Current Trends
  • 1.4 Revenues for the U.S. Residential Security Market
  • 1.5 Consumers and Their Security Systems
  • 1.6 Scenarios for the Future

2.0 Profiles of Selected Security Companies

  • 2.1 ADT Security Services, Inc. (the #1 U.S. Residential Security Provider)
  • 2.2 Brinks Home Security (#2 Dealer in Nation)
  • 2.3 DSC
  • 2.4 GE Security (#2 Residential Equipment Security Manufacturer)
  • 2.5 Home Automation, Inc. (an Example of ISSC)
  • 2.6 Honeywell Security (formerly ADEMCO) (#1 Residential Equipment Provider)
  • 2.7 Monitronics
  • 2.8 NAPCO Security Systems, Inc.
  • 2.9 On-Q Home (Example of Structured Wiring Selling to Security Dealers)
  • 2.10 Ranger American
  • 2.11 X-10 Limited (Example of Security Lighting Additions, DIY Security Systems, and Webcams)

Security System Forecasts: 2005 and Beyond

1.0 Executive Summary

  • 1.1 Forecast Methodology
    • 1.1.1 Housing
    • 1.1.2 Housing Value
    • 1.1.3 New Housing Starts vs. Existing Housing
    • 1.1.4 Data Sources
    • 1.1.5 Forecast Techniques
  • 1.2 System Classifications
    • 1.2.1 Mass-Market Monitored Security Systems
    • 1.2.2 Custom Monitored Security Systems
    • 1.2.3 Do-It-Yourself Security Systems
    • 1.2.4 Dealer-Installed Security Systems
    • 1.2.5 Intelligent Security Systems
  • 1.3 Key Forecast Assumptions
    • 1.3.1 Base Housing Stock
    • 1.3.2 Housing Value Categories
    • 1.3.3 New Home Sales
    • 1.3.4 System Classifications
    • 1.3.5 Replacement Sales
    • 1.3.6 Hardware Pricing
    • 1.3.7 Average Price for Monitoring
  • 1.4 Summary of Findings
    • 1.4.1 Initial Sales of Security Systems by Category
    • 1.4.2 Total Homes with Security Systems
    • 1.4.3 Total Residential Security Revenues
    • 1.4.4 Remaining Market Size

2.0 Sizing the Market: Housing Penetration by Market Segmentation

  • 2.1 Existing Housing Forecasts
  • 2.2 Security Unit and Penetration Forecasts: Existing Homes
  • 2.3 New-Start Housing Forecasts
    • 2.3.1 Security Unit and Penetration Forecasts: New-Start Homes
    • 2.3.2 Security Unit and Penetration Forecasts: Total Initial Sales
    • 2.3.3 Total Homes with Security Systems
  • 3.0 Security Industry Revenue Forecasts
  • 3.1 Average Security System Price Forecasts
    • 3.1.1 Do-It-Yourself System Hardware
    • 3.1.2 Regular Dealer-Installed System Hardware
    • 3.1.3 Intelligent Security System Controller Hardware
  • 3.2 Residential Monitoring
  • 3.3 Residential Labor Revenue
  • 3.4 Total Residential Security Revenues
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