The information in Catching Wind: The Small Wind Turbine Global Market is
based on primary and secondary research. Primary research entailed in-depth
interviews with companies and associations involved in the industry to obtain
information on market size, technology, and industry growth. Secondary
research drew from energy and industry publications, newspapers, periodicals,
company literature and websites, annual reports, conference proceedings, and
data from the U.S. Department of Commerce and the Census Bureau, along with
information from trade associations such as the American Wind Energy
Association, Global Wind Energy Council, U.S. Department of Energy, business
journals, and research services such as Hoover' s and OneSource.
Key Technologies Examined
Small Wind Turbine Technologies including:
- Horizontal wind turbine systems (HAWT)
- Vertical wind turbine systems (VAWT)
- Hybrid small wind turbine systems
- Interconnection with the public electricalgrid system
Who Should Buy This Report
- Marketing managers - to identify market opportunities and develop
targeted promotion plans for small wind energy markets.
- Research and development professionals - to stay on top of
competitor initiatives and explore demand for small wind energy technologies.
- Advertising agencies - working with clients in energy, banking,
infrastructure, and local and state governments, to develop messages and
images that compel consumers and businesses to investigate or use small wind
- Venture capitalists and business development executives - to
understand the dynamics of the market and identify possible investment
- Information and research center librarians - to provide market
researchers, brand and product managers and other colleagues with accurate and
timely information that they need to do their jobs more effectively.
Companies profiled include product and technology suppliers to the small wind
turbine industry. Detailed profiles of each of the following companies plus
other key players are included in the report:
- Aerostar, Inc.
- Alaska Wind Turbine
- Bergey Windpower Co.
- Cascade Engineering, Inc.
- Endurance Wind Power
- Entegrity Wind Systems
- Fortis Wind Energy
- Four Seasons Windpower LLC
- Gaia-Wind Ltd.
- Helix Wind, Corp.
- Northern Power Systems
- Proven Energy Ltd
- Raum Energy Inc.
- ReDriven Power
- Rooftop Wind Power
- Seaforth Energy Inc.
- Southwest Windpower, Inc.
- TechnoSpin, Inc.
- Urban Green Energy
- Ventera Energy, Inc.
- VQ Wind
- Wind Energy Solutions
- Windspire (formerly Mariah Power)
- Wind Turbine Industries Corp.
- Xzeres Wind Corporation
How You Will Benefit From This Report
If your company is already doing business in the wind turbine market, or is
considering making the leap, you will find this report invaluable, as it
provides a comprehensive package of information and insight not offered in any
other single source. You will gain a thorough understanding of the current
market for small wind turbine technologies, as well as projected markets and
trends through 2014.
Key Report Deliverables
In-depth description of small wind energy technologies currently in use
including various designs for horizontal and vertical turbine systems as well
as utility company interconnection Key trends and issues. Current (2010)
market size and forecast of market size through 2014. Review of drivers and
influencers of demand and assessment of their impact on future demand.
Marketplace acceptance of alternative energy forms like small wind turbines.
Legal and regulatory requirements. In-depth profiles of leading participants
within the industry including background, product portfolio, financial
performance, M & A activity, technology development, strategic direction and
key personnel changes.
Small wind energy is an inexhaustable, renewable, no-carbon energy source that
can be used to generate electricity almost anywhere. Advances in wind turbine
technology are enabling even limited-wind locations to take advantage of the
free energy available. In some locations, simply changing the height of the
turbine' s tower can solve any problems with limited wind velocity. In other
locations, almost any reasonable tower size can capture the prevalent winds.
Wind turbines can access the winds on the earth' s surface and use it to
generate electricity for homes or commercial buildings. Since the source of
energy is found all over the world, this technology can be utilized virtually
anywhere on the planet and is a clean, renewable energy source that is not
dependent on geology or solar radiation.
Current usage of wind turbines for energy in a small turbine (home, farm or
small business) situation has been limited. However, the demand for more
environmentally sensitive energy sources as well as the desire to locally
control them is leading to increased research and improvements in small
turbine wind technologies.
Small wind turbines offer a number of advantages over traditional dependence
on the electrical grid or local sources of electricity such as carbon-based
power generators. Some of those advantages are:
- Reliable, comparatively simple technology
- Renewable source (self-replenishing natural resource)
- Combustion-free power generation
- Zero environmental emissions
- No contribution to global warming
- Local availability (no expense in getting power to the user)
The primary drawback to local electrical generation using wind turbines is
that without wind, there is no power generation. If the power generated by the
wind is not required at the time, it can be stored in batteries. However,
optimum efficiency in storage technologies is still being developed. In those
locations where it is available, connection to the electrical grid is
typically maintained as the alternative to storage solutions. When available
wind is below minimums, electricity is purchased from the utility. When wind
availability is beyond local needs, the excess electricity is sold back to the
utility company. Essentially, the local utility "becomes" the storage
technology for small wind producers.
The total market for U.S. small wind turbines for 2009 expanded by about 15%.
Almost 10,000 units were sold to generate over 20 megawatts of new
electricity. The total value was estimated to be about $121 million dollars,
including equipment and installation cost (and not reduced by government or
utility incentives). The dealer who sells the equipment often installs it. PMG
expects the growth rate to remain in double digits for the next five years. By
2014, PMG projects the U.S. small wind turbine market to be in excess of a
quarter billion dollars. As of 2009, the global market for small wind turbines
was approximately equal to the U.S. market but with a high concentration of
installations in just a few countries.
Catching Wind presents a firm understanding of the technical, economic, and
market potential for small wind turbines. Such an understanding is required to
assist decision-makers in the identification of the most efficient use of
resources. Both historical and projected metrics were gathered to determine
technology improvements and commercialization opportunities. The report
conducted analyses of market, policy, and technology status by evaluating the
impacts of research and testing options. Additionally, results of the analyses
will provide information to researchers, policy makers, and investors on areas
to target for greater cost reduction and market transformation.
Catching Wind contains comprehensive data on the U.S. and global small wind
turbine market, including historical (2005 - 2009) and forecast (2010 - 2014)
market size data in terms of number and dollar value of unit shipments. The
report identifies key trends affecting the marketplace and significant drivers
of growth, and includes profiles of major marketers and producers