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Market Research Report

The Prepaid Cards Phenomenon

Published by Retail Banking Research Ltd.
Published January, 2009 Product code 81686
Content info 46 pages
Price
US $ 1125 Hard Copy
US $ 1460 PDF by E-mail (Single User License) & Hard Copy
US $ 2250 PDF by E-mail (Multi-User single-region License) & Hard Copy
US $ 2800 PDF by E-mail (Multi-User multi-region License) & Hard Copy


The Prepaid Cards Phenomenon published by Retail Banking Research Ltd. in January, 2009. This report consists of 46 pages and the price starts from US $ 1125.

Introduction

Abstract

Overview:

Both anecdotal evidence and recent research confirm that the dynamic growth of the global prepaid card sector is set to continue, despite the difficulties being experienced in other parts of the banking industry. Indeed, many of the prepaid applications will do much to assist the development of both valuable new sources of income and process improvements.

This executive report reviews the extensive range of open loop and closed loop prepaid card applications and identifies examples of many that have already proven their ability to deliver major benefits for consumers, business and government. The report also discusses key issues that remain to be resolved at industry level, and looks at how the sector is gearing up to promote greater cooperation and best practice.

Table of Contents

1. PREPAID: THE DEVELOPING CARDS PHENOMENON

  • 1.I Introduction
  • 1.2 Defining the product
  • 1.3 Sizing the opportunity
  • 1.4 Delivering the service
  • 1.5 Prepaid cards account status
  • 1.6 The economics of prepaid cards
  • 1.7 Increasing industry coordination

2. CONSUMER PREPAID PRODUCTS

  • 2.1 The general spending card
  • 2.2 The gift card
  • 2.3 The online card
  • 2.4 The remittance card
  • 2.5 The travel card
  • 2.5 The young persons' card
  • 2.6 Other issues

3. GOVERNMENT AND BUSINESS PRODUCTS

  • 3.1 Government and prepaid
  • 3.2 The business sector and prepaid
  • 3.3 Other institutional applications
  • 3.4 Management information systems

4. PREPAID CONTACTLESS CARD PRODUCTS

  • 4.1 Gathering momentum
  • 4.2 The Octopus payment system, Hong Kong

5. EVALUATION AND IMPLEMENTATION

  • 5.1 Four business models
  • 5.2 A first view of viability
  • 5.3 Building the profit and loss account
  • 5.4 The implementation project
  • 5.5 The bottom line!
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