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Global Hotel Industry Survey 2013: Emerging Trends in Technology, Sustainability, Health and Wellness Tourism

  • Published:
  • 122 Pages
  • Timetric

Synopsis

  • The report provides with a definitive analysis of emerging trends in the global hotel industry and explores how key industry dynamics and trends are set to change in 2013
  • The report grants access to the opinions and strategies of hotel operators and suppliers
  • The report examines hotel operators and suppliers' intentions related to expenditure on technology and online media channels
  • In this report both buyers and suppliers examine their actions surrounding sustainable procurement practices and marketing green initiatives
  • The report provides the reader with the significance of health and wellness tourism for business growth across the global hotel industry

Summary

"Global Hotel Industry Survey 2013: Emerging Trends in Technology, Sustainability, Health and Wellness Tourism" is the result of an extensive survey drawn from Timetric's exclusive panel of respondents from leading hotel industry companies. The report includes both buyer and supplier respondents' opinions towards changes in RevPAR and occupancy rates within the industry in 2013, providing insights into the key growth drivers. The report provides an overview of how hotels with selected investment in new technologies gain a competitive advantage. Additionally, the report summarizes the necessary budget allocations to technologies identified as attractive by travellers when selecting a hotel and analyzes the investment changes across various online media channels. The report analyzes the energy efficient measures and green marketing initiatives, which the respondents' have implemented, or plan to implement in 2013. Furthermore, the report examines the significance of health and wellness tourism for business growth across the global hotel industry.

Scope

The report features the opinions of global hotel industry respondents related to the following:

Changes in RevPAR and occupancy rates

Key drivers of growth

  • Emerging trends
  • Technologies for improving operational efficiency
  • Investment in online media channels
  • Most implemented sustainability measures
  • Cost saving targets
  • Demand for health and wellness tourism

Existing health and wellness facilities

Reasons To Buy

  • Secure stronger customer relationships by understanding the emerging trends in the global hotel industry
  • Uncover the business outlook, key technology initiatives and investment decisions identified by buyers and suppliers in the industry
  • Drive revenues by understanding the importance of key technologies that improve operational efficiency
  • Formulate effective sales and marketing strategies by identifying change in expenditure on online media channels
  • Identify key sustainability measures and levels of implementation, analyzed by company type, region of operation and company turnover
  • Uncover key energy efficiency measures either implemented or planned by respondents from the hotel industry
  • Predicts the importance of health and wealth tourism in growing hotel industry revenues

Table of Contents

1 Introduction

  • 1.1 What is this Report About?
  • 1.2 Definitions
  • 1.3 Methodology
  • 1.4 Profile of Survey Respondents
    • 1.4.1 Profile of buyer respondents
    • 1.4.2 Profile of supplier respondents

2 Executive Summary

3 Hospitality Industry Dynamics in 2013

  • 3.1 Change in RevPAR and Occupancy Rate
    • 3.1.1 Change in RevPAR and occupancy rate in 2013 - comparison between buyer and supplier responses
    • 3.1.2 Change in RevPAR and occupancy rates in 2013 by buyers
    • 3.1.3 Change in RevPAR and occupancy rates in 2013 by suppliers
    • 3.1.4 Change in RevPAR and occupancy rates in 2013 by region
    • 3.1.5 Change in RevPAR and occupancy rate in 2013 by company turnover
  • 3.2 Key Drivers of Growth in the Global Hotel Industry
    • 3.2.1 Key drivers of growth - comparison between buyer and supplier responses
    • 3.2.2 Key drivers of growth by buyers
    • 3.2.3 Key drivers of growth by suppliers
    • 3.2.4 Key drivers of growth by region
    • 3.2.5 Key drivers of growth by company turnover
  • 3.3 Emerging Trends in the Global Hospitality Industry
    • 3.3.1 Emerging trends in the global hospitality industry - comparison between buyers and suppliers
    • 3.3.2 Emerging trends in the global hospitality industry by buyers
    • 3.3.3 Emerging trends in the global hospitality industry by suppliers
    • 3.3.4 Emerging trends in the global hospitality industry by region
    • 3.3.5 Emerging trends in the global hospitality industry by company turnover

4 Technology Initiatives and Investment Decisions

  • 4.1 Change in Technology Expenditure
    • 4.1.1 Change in technology expenditure by buyers
    • 4.1.2 Change in technology expenditure by region
    • 4.1.3 Change in technology expenditure by company turnover
  • 4.2 Customer Expectations vs. Existing Technologies
    • 4.2.1 Customer expectations vs. existing technologies by buyers
  • 4.3 Technologies for Improving Operational Efficiency in 2013
    • 4.3.1 Technologies for improving operational efficiency in 2013 by buyers
    • 4.3.2 Technologies for improving operational efficiency in 2013 by region
    • 4.3.3 Technologies for improving operational efficiency in 2013 by company turnover
    • 4.3.4 Technologies for improving operational efficiency in 2013 by decision making authority
  • 4.4 Investment in Online Media Channels
    • 4.4.1 Investment in online media channels - comparison between buyers' and suppliers' 'increase' responses
    • 4.4.2 Investment in online media channels by buyers
    • 4.4.3 Investment in online media channels by suppliers
    • 4.4.4 Investment in online media channels by region
    • 4.4.5 Investment in online media channels by company turnover

5 Sustainability in the Hotel Industry, 2013

  • 5.1 Most Implemented Sustainability Measures
    • 5.1.1 Most implemented sustainability measures - comparison between buyers and suppliers
    • 5.1.2 Most implemented sustainability measures by buyers
    • 5.1.3 Most implemented sustainability measures by suppliers
    • 5.1.4 Most implemented sustainability measures by region
    • 5.1.5 Most implemented sustainability measures by company turnover
  • 5.2 Energy Efficiency Measures in 2013
    • 5.2.1 Energy efficiency measures - comparison between buyer and supplier responses
    • 5.2.2 Energy efficiency measures by buyers
    • 5.2.3 Energy efficiency measures by suppliers
    • 5.2.4 Energy efficiency measures by region
    • 5.2.5 Energy efficiency measures by company turnover
  • 5.3 Green Marketing Initiatives
    • 5.3.1 Green marketing initiatives by buyers
    • 5.3.2 Green marketing initiatives by suppliers
    • 5.3.3 Green marketing initiatives by company turnover
    • 5.3.4 Green marketing initiatives by senior level respondents
  • 5.4 Cost Saving Targets in 2013
    • 5.4.1 Cost saving targets - comparison between buyer and supplier responses
    • 5.4.2 Cost saving targets by buyers
    • 5.4.3 Cost saving targets by suppliers
    • 5.4.4 Cost saving targets by region
    • 5.4.5 Cost saving targets by company turnover

6 Health and Wellness Trends in 2013

  • 6.1 Demand of Health and Wellness Tourism
    • 6.1.1 Demand of health and wellness tourism by buyers
    • 6.1.2 Demand of health and wellness tourism by region
    • 6.1.3 Demand of health and wellness tourism by company turnover
    • 6.1.4 Demand of health and wellness tourism by decision making authority
  • 6.2 Menu Alterations for Health and Wellness Tourists
    • 6.2.1 Menu alterations for health and wellness tourists by buyers
    • 6.2.2 Menu alterations for health and wellness tourists by region
    • 6.2.3 Menu alterations for health and wellness tourists by company turnover
  • 6.3 Existing Health and Wellness Facilities
    • 6.3.1 Existing health and wellness facilities by buyers
    • 6.3.2 Existing health and wellness facilities by region
    • 6.3.3 Existing health and wellness facilities by company turnover
  • 6.4 Availability of Complimentary Facilities
    • 6.4.1 Availability of complimentary facilities by buyers
    • 6.4.2 Availability of complimentary facilities by region
    • 6.4.3 Availability of complimentary facilities by company turnover

7 Appendix

  • 7.1 Full Survey Results
  • 7.2 Methodology
  • 7.1 Contact Us
  • 7.2 About Timetric
  • 7.3 Disclaimer

List of Tables

  • Table 1: Total Global Hotel Industry Survey Respondents by Company Type, 2013
  • Table 2: Global Hotel Industry Buyer Respondents by Job Role (%), 2013
  • Table 3: Global Hotel Industry Buyer Respondents by Company Turnover (%), 2013
  • Table 4: Global Hotel Industry Buyer Respondents by Region (%), 2013
  • Table 5: Global Hotel Supplier Respondents by Job Role (%), 2013
  • Table 6: Global Hotel Supplier Respondents by Company Turnover (%), 2013
  • Table 7: Global Hotel Supplier Respondents by Region (%), 2012
  • Table 8: Comparison Between Buyer and Supplier Respondents' Projection of Change in RevPAR and Occupancy Rates (%), 2013
  • Table 9: Buyer Respondents' Projected Change in RevPAR (%), 2013
  • Table 10: Buyer Respondents' Projected Change in Occupancy Rates (%), 2013
  • Table 11: Supplier Respondents' Projected Change in RevPAR and Occupancy Rates (%), 2013
  • Table 12: Projected Change in RevPAR for 2013 by Region (%)
  • Table 13: Projected Change in Occupancy Rates for 2013 by Region (%)
  • Table 14: Projected Change in RevPAR for 2013 by Company Turnover (%)
  • Table 15: Projected Change in Occupancy Rates for 2013 by Company Turnover (%)
  • Table 16: Global Hotel Industry Buyer and Supplier Respondents' Key Drivers of Growth (%), 2013
  • Table 17: Global Hotel Industry Buyer Respondents' Key Drivers of Growth (%), 2013
  • Table 18: Global Hotel Industry Supplier Respondents' Key Drivers of Growth (%), 2013
  • Table 19: Emerging Trends in the Hospitality Industry - Buyer and Supplier Comparison (%), 2013
  • Table 20: Emerging Trends in the Global Hospitality Industry: Buyer Respondents (%), 2013
  • Table 21: Emerging Trends in the Global Hospitality Industry: Supplier Respondents (%), 2013
  • Table 22: Emerging Trends in the Global Hospitality Industry by Region (%), 2013
  • Table 23: Emerging Trends in the Global Hospitality Industry by Company Turnover (%), 2013
  • Table 24: Change in Technology Expenditure - Respondents from Luxury Hotels (%), 2013
  • Table 25: Change in Technology Expenditure - Respondents from Other Hotels (%), 2013
  • Table 26: Change in Technology Expenditure by Company Turnover (%), 2013
  • Table 27: Customer Expectations vs. Existing Technologies - Respondents from Other Hotels (%), 2013
  • Table 28: Technologies for Improving Operational Efficiency in 2013 - Respondents from Luxury Hotels (%)
  • Table 29: Technologies for Improving Operational Efficiency in 2013 - Respondents from Other Hotels (%)
  • Table 30: Technologies for Improving Operational Efficiency by Region (%), 2013
  • Table 31: Technologies for Improving Operational Efficiency by Decision Making Authority (%), 2013
  • Table 32: Buyer and Supplier Respondents who Expect Increase in Investment on Online Media Channels (%), 2013
  • Table 33: Investment in Online Media Channels in 2013 - Respondents from Luxury Hotels (%)
  • Table 34: Investment in Online Media Channels in 2013 - Respondents from Other Hotels (%)
  • Table 35: Supplier Respondents' Investment in Online Media Channels (%), 2013
  • Table 36: Increase in Investment on Online Media Channels, by Region (%), 2013
  • Table 37: Increase in Investment on Online Media Channels, by Company Turnover (%), 2013
  • Table 38: Most Implemented Sustainability Measures: Buyers and Suppliers (%), 2013
  • Table 39: Most Implemented Sustainability Measures by Respondents from Luxury Hotels (%), 2013
  • Table 40: Most Implemented Sustainability Measures by Respondents from Other Hotels (%), 2013
  • Table 41: Supplier Respondents' Most Implemented Sustainability Measures (%), 2013
  • Table 42: Most Implemented Sustainability Measures by Region (%), 2013
  • Table 43: Most Implemented Sustainability Measures by Company Turnover (%), 2013
  • Table 44: Most Popular Energy Efficiency Measures in the Global Hotel Industry (%), 2013
  • Table 45: Global Hotel Industry Buyer Respondents' Most Popular Energy Efficiency Measures in 2013 (%)
  • Table 46: Global Hotel Industry Supplier Respondents' Most Popular Energy Efficiency Measures in 2013 (%)
  • Table 47: Most Popular Energy Efficiency Measures in 2013 by Company Turnover (%)
  • Table 48: Global Hotel Industry Buyer Respondents' Green Marketing Initiatives (%), 2013
  • Table 49: Global Hotel Industry Supplier Respondents' Green Marketing Initiatives (%), 2013
  • Table 50: Green Marketing Initiatives by Company Turnover (%), 2013
  • Table 51: Green Marketing Initiatives by Senior Level Respondents (%), 2013
  • Table 52: Hotel Industry Buyer and Supplier Respondents' Cost Saving Targets in 2013 (%)
  • Table 53: Cost Saving Targets in 2013 by Respondents from Luxury Hotels (%)
  • Table 54: Cost Saving Targets in 2013 by Respondents from Other Hotels (%)
  • Table 55: Global Hotel Industry Supplier Respondents' Cost Saving Targets in 2013 (%)
  • Table 56: Cost Saving Targets by Region (%), 2013
  • Table 57: Cost Saving Targets by Company Turnover (%), 2013
  • Table 58: Hotel Industry Buyer Respondents' Demand of Health and Wellness Tourism (%), 2013
  • Table 59: Demand of Health and Wellness Tourism by Region (%), 2013
  • Table 60: Demand of Health and Wellness Tourism by Company Turnover (%), 2013
  • Table 61: Buyer Respondents' Menu Alterations for Health and Wellness Tourists (%), 2013
  • Table 62: Menu Alterations for Health and Wellness Tourists, by Region (%), 2013
  • Table 63: Menu Alterations for Health and Wellness Tourists, by Company Turnover (%), 2013
  • Table 64: Provision of Health and Wellness Facilities by Respondents from Luxury Hotels (%), 2013
  • Table 65: Provision of Health and Wellness Facilities, by Region (%), 2013
  • Table 66: Provision of Health and Wellness Facilities, by Company Turnover (%), 2013
  • Table 67: Complimentary Facilities provided by Hotels - Buyer Respondents (%), 2013
  • Table 68: Complimentary Facilities Provided by Hotels, by Region (%), 2013
  • Table 69: Complimentary Facilities Provided by Hotels, by Company Turnover (%), 2013
  • Table 70: Survey Results - Closed Questions

List of Figures

  • Figure 1: Comparison Between Buyer and Supplier Respondents' Projection of Change in RevPAR and Occupancy Rates (%), 2013 18
  • Figure 2: Buyer Respondents' Projected Change in RevPAR (%), 2013 19
  • Figure 3: Buyer Respondents' Projected Change in Occupancy Rates (%), 2013 20
  • Figure 4: Supplier Respondents' Projected Change in RevPAR and Occupancy Rates (%), 2013 21
  • Figure 5: Projected Change in RevPAR for 2013 by Company Turnover (%) 24
  • Figure 6: Projected Change in Occupancy Rates for 2013 by Company Turnover (%) 25
  • Figure 7: Global Hotel Industry Buyer Respondents' Key Drivers of Growth (%), 2013 28
  • Figure 8: Global Hotel Industry Supplier Respondents' Key Drivers of Growth (%), 2013 29
  • Figure 9: Key Drivers of Growth in the Global Hotel Industry by Region (%), 2013 30
  • Figure 10: Key Drivers of Growth in the Global Hotel Industry by Company Turnover (%), 2013 31
  • Figure 11: Emerging Trends in the Hospitality Industry - Buyer and Supplier Comparison (%), 2013 34
  • Figure 12: Emerging Trends in the Global Hospitality Industry: Buyer Respondents (%), 2013 35
  • Figure 13: Emerging Trends in the Global Hospitality Industry: Supplier Respondents (%), 2013 36
  • Figure 14: Emerging Trends in the Global Hospitality Industry by Region (%), 2013 37
  • Figure 15: Emerging Trends in the Global Hospitality Industry by Company Turnover (%), 2013 38
  • Figure 16: Change in Technology Expenditure - Respondents from Luxury Hotels (%), 2013 41
  • Figure 17: Change in Technology Expenditure - Respondents from Other Hotels (%), 2013 43
  • Figure 18: Change in Technology Expenditure by Region (%), 2013 45
  • Figure 19: Change in Technology Expenditure by Company Turnover (%), 2013 47
  • Figure 20: Customer Expectations vs. Existing Technologies - Respondents from Luxury Hotels (%), 2013 49
  • Figure 21: Technologies for Improving Operational Efficiency in 2013 - Respondents from Luxury Hotels (%) 53
  • Figure 22: Technologies for Improving Operational Efficiency in 2013 - Respondents from Other Hotels (%) 55
  • Figure 23: Technologies for Improving Operational Efficiency by Company Turnover (%), 2013 56
  • Figure 24: Buyer and Supplier Respondents who Expect Increase in Investment on Online Media Channels (%), 2013 59
  • Figure 25: Investment in Online Media Channels in 2013 - Respondents from Luxury Hotels (%) 60
  • Figure 26: Supplier Respondents' Investment in Online Media Channels (%), 2013 62
  • Figure 27: Most Implemented Sustainability Measures: Buyers and Suppliers (%), 2013 67
  • Figure 28: Most Implemented Sustainability Measures by Respondents from Luxury Hotels (%), 2013 69
  • Figure 29: Most Implemented Sustainability Measures by Respondents from Other Hotels (%), 2013 71
  • Figure 30: Most Popular Energy Efficiency Measures in the Global Hotel Industry (%), 2013 76
  • Figure 31: Global Hotel Industry Supplier Respondents' Most Popular Energy Efficiency Measures in 2013 (%) 79
  • Figure 32: Most Popular Energy Efficiency Measures in 2013 by Region (%) 80
  • Figure 33: Global Hotel Industry Buyer Respondents' Green Marketing Initiatives (%), 2013 84
  • Figure 34: Global Hotel Industry Supplier Respondents' Green Marketing Initiatives (%), 2013 85
  • Figure 35: Green Marketing Initiatives by Company Turnover (%), 2013 87
  • Figure 36: Green Marketing Initiatives by Senior Level Respondents (%), 2013 88
  • Figure 37: Hotel Industry Buyer and Supplier Respondents' Cost Saving Targets in 2013 (%) 90
  • Figure 38: Global Hotel Industry Supplier Respondents' Cost Saving Targets in 2013 (%) 91
  • Figure 39: Cost Saving Targets by Region (%), 2013 92
  • Figure 40: Cost Saving Targets by Company Turnover (%), 2013 93
  • Figure 41: Hotel Industry Buyer Respondents' Demand of Health and Wellness Tourism (%), 2013 96
  • Figure 42: Demand of Health and Wellness Tourism by Region (%), 2013 98
  • Figure 43: Demand of Health and Wellness Tourism by Decision Making Authority (%), 2013 99
  • Figure 44: Buyer Respondents' Menu Alterations for Health and Wellness Tourists (%), 2013 101
  • Figure 45: Menu Alterations for Health and Wellness Tourists, by Region (%), 2013 102
  • Figure 46: Menu Alterations for Health and Wellness Tourists, by Company Turnover (%), 2013 103
  • Figure 47: Provision of Health and Wellness Facilities by Respondents from Luxury Hotels (%), 2013 105
  • Figure 48: Complimentary Facilities provided by Hotels - Buyer Respondents (%), 2013 108
  • Figure 49: Complimentary Facilities Provided by Hotels, by Region (%), 2013 109
  • Figure 50: Complimentary Facilities Provided by Hotels, by Company Turnover (%), 2013 110
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