ENTERPRISE MOBILITY SOLUTIONS, 2010 MARKET INTELLIGENCE SERVICE, SEVENTH EDITION - TRACK 1: ENTERPRISE MOBILITY HARDWARE - Vol 1 Mobile Devices

ENTERPRISE MOBILITY SOLUTIONS, 2010 MARKET INTELLIGENCE SERVICE, SEVENTH EDITION - TRACK 1: ENTERPRISE MOBILITY HARDWARE - Vol 1 Mobile Devices published by VDC Research Group in August, 2010. This report price starts from US $ 6250.

Introduction

Abstract

The 2010 Enterprise Mobility Solutions Market Intelligence Service is designed to serve as a guide for any company operating in, or targeting, the enterprise mobility markets. The market research reports in this service will provide: (1) supply side analysis with market estimates and forecasts from 2010 - 2014, (2) demand-side analysis focused on technical and commercial requirements & preferences and investment plans, and; (3) channel research including analysis of traditional (VAR) and emerging (ISV) channels.

Table of Contents

2010 Rugged Mobile Computer Market Beginning to Rebound After Disastrous 2009

• Slide 2 However, outlook remains unstable

Resurgence in Non-rugged Market Driven by New Form Factors

• Slide 3 Demand to extend enterprise applications to mobile devices

Panasonic & Motorola are Clear Leaders in their Respective Segments ...

• Slide 4 However, competition is intensifying

Soft Market Drives 2009 Drop in Average Selling Price (ASPs)

• Slide 5 High degree of price competition eroding market value

VDC Research Methodologies

• Slide 7 Enterprise mobility primary research
• Slide 8 Enterprise mobility secondary research
• Slide 9 Forecast methodology
• Slide 10 Enterprise mobility research scope

VDC Research Definitions

• Slide 11 Enterprise mobility research scope

Rugged Notebooks: More Stable Than Other Segments

• Slide 13 Lift by military and other government sectors

Rugged Slate Tablets: Niche Segment

• Slide 14 Diverse mix of niche applications - iPad to provide segment lift?

Rugged on Board: Tale of Two Markets

• Slide 15 Demand for enhanced workstation functionality

Rugged Handheld / PDA: Severe Contraction in 2009

• Slide 16 Rebound in retail sector and return of Tier I deals driving positive outlook

Rugged Wearable: Project-based Solution

• Slide 17 Focus on warehouse environments leading segment highly exposed

Distribution: Major Strategic Focus

• Slide 18 Vendors increasingly emphasizing indirect distribution - could lead to over-distribution

Carriers Become an Increasingly Important Enterprise Mobility Distribution Channel

• Slide 19

Large Form Factor OS: Windows 7 Driving Upgrade

• Slide 20 Critical will be Windows 7 support of touchscreen solutions

Small Form Factor OS: Unclear Outlook

• Slide 21 Windows Embedded CE and Mobile to remain leading platforms in near term...future less certain

I / O Trends: Multifunctional Demand

• Slide 22 GPS, voice and imaging demand is strong; touch is critical; RFID looks strong but unpredictable

Integrated Wireless: Standard Requirement

• Slide 23 New business model opportunities enabled by software defined modems

Fully Rugged Mobile Devices: Stable Outlook

• Slide 25 Less severe contraction than overall rugged market...some ' trading down' to semi-rugged devices

Fully Rugged by Region

• Slide 26 Resurgence of commercial sector to drive growth as government shipments slow

Fully Rugged by Vertical

• Slide 27 Specialized differentiators that can further streamline logistics needed
• Slide 28 Low-cost data plans and GPS navigation drive adoption of new mobile solutions
• Slide 29 Evidence management and command / control leading application opportunities

Distribution: Split Between Custom & OTS Strategies

• Slide 30 Fully rugged demands more expertise from the channel

Commercial-grade Notebooks: Major ASP Erosion

• Slide 32 Threat of sales cannibalization of notebook sales by the netbook

Commercial-grade Slate Tablets: iPad Euphoria

• Slide 33 Success of iPad drives resurgence in slate tablet opportunity

Commercial-grade UMPC: Market in Transition

• Slide 34 UMPC vendors rethinking strategies on heels of success of netbooks

Commercial-grade Netbook: Slowing Growth

• Slide 35 Low price point drives adoption, however, is it enterprise ready?

Commercial-grade Smartphone

• Slide 36 Strong momentum for enterprise applications among knowledge workers

Smartphone Application Support Moving Beyond Wireless Email & PIMS

• Slide 37

Competitive Analysis: Rugged Notebook

• Slide 39 Panasonic remains clear leader...however, lost some ground to Dell and Getac
• Slide 40 Panasonic remains clear leader...however, lost some ground to Dell and Getac

Competitive Analysis: Rugged Slate Tablet

• Slide 41 Motion Computing share gains driven by repositioning complete product portfolio as rugged
• Slide 42 Motion Computing share gains driven by repositioning complete product portfolio as rugged

Competitive Analysis: On Board / Fixed Vehicle

• Slide 43 DRS increases market share
• Slide 44 DRS increases market share

Competitive Analysis: Forklift Mounted

• Slide 45 Overall market contracts...Motorola grows based on product refresh and pent up demand
• Slide 46 Overall market contracts...Motorola grows based on product refresh and pent up demand

Competitive Analysis: Rugged Handheld / PDA

• Slide 47 Tier I vendors lose share to emerging Asia-based vendors
• Slide 48 Tier I vendors lose share to emerging Asia-based vendors

Competitive Analysis: Wearable Mobile Computing

• Slide 49 Historically high growth rates threatened by recession and saturation of target applications
• Slide 50 Historically high growth rates threatened by recession and saturation of target applications

Competitive Analysis: Commercial Grade Notebooks

• Slide 51 HP gains share in shipments for enterprise mobility
• Slide 52 HP gains share in shipments for enterprise mobility

Competitive Analysis: Smartphones

• Slide 53 Apple iPhone, Android and RIM/BlackBerry represent success stories of 2009
• Slide 54 Apple iPhone and Android represent success stories of 2009

Summary Observations

• Slide 55 What happened in 2009 and predictions for 2010
• Slide 56 Succeeding in a recession

List of Exhibits

Market Forecasts

• Exhibit III-1 Worldwide Shipment and Average Selling Price Forecasts for Rugged Form Factor Mobile Computers
• Exhibit III-2 Americas Shipment and Average Selling Price Forecasts for Rugged Form Factor Mobile Computers
• Exhibit III-3 EMEA Shipment and Average Selling Price Forecasts for Rugged Form Factor Mobile Computers
• Exhibit III-4 Asia-Pacific Shipment and Average Selling Price Forecasts for Rugged Form Factor Mobile Computers
• Exhibit III-5 Current and Forecast Large Form Factor Rugged Mobile Computer Shipments for Consumption in Regions and Major Countries
• Exhibit III-6 Current and Forecast Small Form Factor Rugged Mobile Computer Shipments for Consumption in Regions and Major Countries
• Exhibit III-7 Current and Forecast Rugged Mobile Computer Large Form Factor Shipments for Consumption in Regions and Major Countries
• Exhibit III-8 Current and Forecast Rugged Mobile Computer Small Form Factor Shipments for Consumption in Regions and Major Countries
• Exhibit III-9 Current and Forecast Worldwide Rugged Mobile Computer Shipments for Consumption by Major Industries/Sectors
• Exhibit III-10 Current and Forecast Worldwide Rugged Mobile Form Factor Computer Shipments for Consumption by Industries/Secto
• Exhibit III-11 Current and Forecast Americas Rugged Mobile Form Factor Computer Shipments for Consumption by Industries/Sectors
• Exhibit III-12 Current and Forecast EMEA Rugged Mobile Form Factor Computer Shipments for Consumption by Industries/Sectors
• Exhibit III-13 Current and Forecast Asia/Pacific Rugged Mobile Form Factor Computer Shipments for Consumption by Industries/Sectors
• Exhibit III-14 Current and Forecast Worldwide Rugged Mobile Computer Shipments for Consumption by Major Deployment Environment
• Exhibit III-15 Current and Forecast Worldwide Rugged Mobile Form Factor Computer Shipments for Consumption by Major Deployment Environment
• Exhibit III-16 Current and Forecast Americas Rugged Mobile Form Factor Computer Shipments for Consumption by Major Deployment Environment
• Exhibit III-17 Current and Forecast EMEA Rugged Mobile Form Factor Computer Shipments for Consumption by Industries/Sectors
• Exhibit III-18 Current and Forecast Asia/Pacific Rugged Mobile Form Factor Computer Shipments for Consumption by Industries/Sectors
• Exhibit III-19 Current (2009) Worldwide Large Form Factor Rugged Mobile Computer Shipments for Consumption by Industry and Application Matrix
• Exhibit III-20 Current (2009) Worldwide Small Form Factor Rugged Mobile Computer Shipments for Consumption by Industry and Application Matrix
• Exhibit III-21 Current (2009) Worldwide Forklift Shipments for Consumption by Industry and Application Matrix
• Exhibit III-22 Current (2009) Worldwide Handheld Shipments for Consumption by Industry and Application Matrix
• Exhibit III-23 Current and Forecast Worldwide Shipments of Rugged Mobile Computers with Integrated Wireless Communications, by Types of Wireless Networks*
• Exhibit III-24 Current and Forecast Worldwide Rugged Form Factor Mobile Computer Shipment Shares by Types of Input Devices
• Exhibit III-25 Current and Forecast Worldwide Rugged Mobile Computer Shipments Segmented by Screen Size
• Exhibit III-26 Current and Forecast Worldwide Rugged Mobile Computer Shipments by Operating System
• Exhibit III-27 Current and Forecast Worldwide Rugged Form Factor Mobile Computer Shipments by Operating System Being Used
• Exhibit III-28 Current and Forecast Rugged Mobile Computer Worldwide Sales Through Channels of Distribution
• Exhibit III-29 Current and Forecast Rugged Mobile Computer Worldwide Sales Through Channels of Distribution
• Exhibit III-30 Worldwide Shipment and Average Selling Price Forecasts for Fully Rugged Form Factor Mobile Computers
• Exhibit III-31 Current and Forecast Fully Rugged Mobile Computer Shipments for Consumption in Regions and Major Countries
• Exhibit III-32 Current and Forecast Worldwide Fully Rugged Mobile Computer Shipments for Consumption by Major Industries/Sectors
• Exhibit III-33 Current and Forecast Worldwide Fully Rugged Mobile Computer Shipments for Consumption by Major Deployment Environment
• Exhibit III-34 Current and Forecast Worldwide Shipments of Fully Rugged Mobile Computers with Integrated Wireless Communications, by Types of Wireless Networks
• Exhibit III-35 Current and Forecast Worldwide Fully Rugged Form Factor Mobile Computer Shipment Shares by Types of Input
• Exhibit III-36 Current and Forecast Worldwide Fully Rugged Mobile Computer Shipments Segmented by Screen Size
• Exhibit III-37 Worldwide Shipment and Average Selling Price Forecasts for Commercial-Grade Mobile Computers (Computers not designed to be more "ruggedized" in design or performance)
• Exhibit III-38 Worldwide Commercial Grade Mobile Computer Unit Shipments by User Type (Computers not designed to be more "ruggedized" in design or performance)
• Exhibit III-39 Worldwide Commercial Grade Mobile Computer Revenue Shipments by User Type (Computers not designed to be more "ruggedized" in design or performance) Dollar Volume (In Millions)
• Exhibit III-40 Current and Forecast Commercial Grade Mobile Computer Shipments for Consumption in Regions and Major Countries Dollar Volume (In Millions)
• Exhibit III-41 Current and Forecast Worldwide Commercial Grade Mobile Computer Shipments for Consumption by Major Industries/S Dollar Volume (In Millions)
• Exhibit III-42 Current and Forecast Worldwide Shipments of Commercial Grade Mobile Computers Shipments with Integrated Wireless Communications Unit Volume (In Thousands)
• Exhibit III-43 Current and Forecast Worldwide Shipments of Commercial Grade Mobile Computers with Integrated Wireless Communications, by Types of Wireless Networks* Unit Volume
• Exhibit III-44 Current and Forecast Worldwide Small Form Factor Commercial-Grade Mobile Computer Shipment Shares by Operating System Being Used -- Shipments (In Units)
• Exhibit III-45 Current and Forecast Commercial-Grade Mobile Computer Worldwide Sales Through Channels of Distribution Dollar Volume (In Millions)

Market Shares

• Exhibit IV-1 Large Form Factor Rugged Mobile Computer Shipments by Regional Market (USD Millions)
• Exhibit IV-2 Worldwide Vendor Shipments and Shares of Rugged Notebook/Convertible Notebook Computers
• Exhibit IV-2a Worldwide Vendor Shipments and Shares of Rugged Notebook/Convertible Notebook Computers
• Exhibit IV-3 Worldwide Vendor Shipments and Shares of Rugged Mobile On Board/Fixed Vehicle Computers
• Exhibit IV-4 Forklift Mounted Rugged Mobile Computer Shipments by Regional Market (USD Millions)
• Exhibit IV-4a Forklift Mounted Rugged Mobile Computer Shipments by Regional and Country Market (USD Millions)
• Exhibit IV-5 Worldwide Vendor Shipments and Shares of Rugged Slate Tablet Computers
• Exhibit IV-6 Small Form Factor Rugged Mobile Computer Shipments by Regional Market (USD Millions)
• Exhibit IV-7 Handheld/PDA Form Factor Rugged Mobile Computer Shipments by Regional Market (USD Millions)
• Exhibit IV-7a Handheld/PDA Form Factor Rugged Mobile Computer Shipments by Regional and Country Market
• Exhibit IV-7b Worldwide Vendor Shipments and Shares of Rugged Handheld/PDA Mobile Computers Segmented by Vertical Market/Industry
• Exhibit IV-8 Wearable Form Factor Rugged Mobile Computer Shipments by Regional Market (USD Millions)

Vendor Profiles

• BELTRONIC
• BLUEBIRD SOFT
• CIPHERLAB
• DATALOGIC MOBILE SRL
• DATALOGIC MOBILE INC.
• DELL COMPUTER CORPORATION
• DENSO WAVE
• ADVANTECH-DLOG
• DRS TECHNOLOGIES, INC.
• DRS TACTICAL SYSTEMS, INC.
• DT RESEARCH
• FIMI PHILIPS
• GENERAL DYNAMICS
• GENERAL DYNAMICS ITRONIX CORP.
• GETAC INC.
• MITAC TECHNOLOGY CORP.
• HANDHELD EUROPE
• HOFT & WESSEL
• HONEYWELL SCANNING AND MOBILITY
• INTERMEC
• JANAM TECHNOLOGIES
• JLT MOBILE
• LXE, INC.
• M3 MOBILE
• MOTION COMPUTING
• MOTOROLA ENTERPRISE MOBILITY BUSINESS
• PANASONIC CORPORTATION
• PANASONIC COMPUTER SOLUTIONS CO.
• PSION PLC
• PSION TEKLOGIX
• QUALCOMM, INC.
• ROPER MOBILE TECHNOLOGYTRIPOD
• DATA SYSTEMS
• XPLORE TECHNOLOGIESR

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