The study documents the 2011 and H1 2012 quarterly shipments in dollars and
units. It provides regional shipment analysis by company, a far more granular
look at the industry than is available anywhere else at any price.
All PC makers have to switch to making tablet computers. PC computers are not
going away, but they become significantly less important in a relative manner.
Tablet and smartphone shipments have already eclipsed PC shipments and the
trend is anticipated to continue. Tablets are mobile computing devices that
provide Internet access and ultimately will do everything a PC will do,
faster, cheaper, better. Who knew this would come along?
2012 has seen a significant jump in tablet screen quality; from resolution, to
panel technology, to the types of LEDs, tablet screens look better. With
rumors of Samsung getting ready to leapfrog all current tablet displays,
things are bound to get only more exciting.
The expanding market opportunities related to mobile communication and media
devices include transmission of digital data into and out of the tablets. The
markets are highly competitive. The competition is expected to intensify
significantly.
The features of the tablets and applications are evolving. Products support
collaboration. Solutions are competitive. The industry is characterized by
aggressive pricing practices, frequent product introductions, evolving design
approaches and technologies, rapid adoption of technological and product
advancements by competitors, and price sensitivity on the part of consumers
and businesses.
Factors that influence commercial success in the wireless device and services
market relate to usability above all: The designs of the iPad are genius
designs because of the usability they bring. Development of an integrated
hardware, software and service platform to support multiple wireless network
standards is an essential aspect of market participation. Worldwide tablet
market revenues at $32 billion in 2011 are anticipated to reach $40.4 billion
in 2012 and $181.5 billion by 2018. Tablet markets are forecast to grow at 29%
year-over-year. This is in the context of a world communications
infrastructure that is changing. Technology is enabling interaction,
innovation, and sharing of knowledge in new ways. Tablets promise to bring
significant new Internet access capability making the Internet available for
increasingly productive, efficient use.
WinterGreen Research is an independent research organization funded by the
sale of market research studies all over the world and by the implementation
of ROI models that are used to calculate the total cost of ownership of
equipment, services, and software. The company has 35 distributors worldwide,
including Global Information Info Shop, Market Research.com, Research and
Markets, Bloomberg, and Thompson Financial.
Table of Contents
Table of Contents
Tablets Market Description And Market Dynamics
1. TABLET MARKET DESCRIPTION AND MARKET DYNAMICS
1.1 Tablets As Multi-Purpose Mobile Devices
1.2 Apple iPad
1.3 Tablet Global Markets
1.3.1 Tablet Company Operations And Performance
1.3.2 Tablet Markets Highly Competitive
1.3.3 Competitive Positioning: Patents And Copyrights
1.3.4 Tablet Vendors Compete Primarily Through Aggressive Pricing And
Very Low Cost Structures
1.3.5 Factors Impacting Demand for Tablets
1.3.6 Business and Technology Trends
1.3.7 Cloud Computing And Virtualization
1.3.8 Enterprise Mobility
1.4 Enterprise Wireless Communications Leverage Tablet and BYOD
1.4.1 BYOD Wireless Communications Industry Enterprise Markets and
Consumer Segments
1.4.2 Middleware Addresses "Bring Your Own Device" ("BYOD") Evolution of
Tablets
1.5 Impact of Operating Systems on Tablets
1.6 Distribution and Direct Sales
1.6.1 Carriers Providing Cellular Network Services Typically Subsidize
User Purchase Of The Device
1.6.2 Direct And Indirect Distribution Channels
1.6.3 Vendors Seek To Ensure A High-Quality Buying Experience
1.7 Mobile Device Combines Functions
1.7.1 Mobile Devices: Feature Phones And Tablets
1.8 Tablet Market Segments
1.8.1 Consumer and Small and Mid-Sized Business Use of Tablets
1.8.2 Retail Stores
1.8.3 The Apple iTunes Store
1.8.4 Education Use of Tablets
1.8.5 Enterprise and Government Use of Tablets
Tablets Market Shares And Market Forecasts
2. TABLET MARKET SHARES AND FORECASTS
2.1 Tablet Market Driving Forces
2.2 Tablet Market Shares
2.2.1 Tablet Market Shares, Dollars, First Half 2012
2.2.2 Tablet Market Shares, Units and Dollars, Worldwide, Quarter 2 2012
2-10
2.2.3 Tablet Market Shares, Units and Dollars, Worldwide, Quarter 1 2012
2-11
2.2.4 Tablet Market Shares, Units and Dollars, Worldwide, 2011
2.2.5 Tablet Market Shares, Units and Dollars, Worldwide, Quarter 1,
2011 2-13
2.2.6 Tablet Market Shares, Units and Dollars, Worldwide, Quarter 2,
2011 2-14
2.2.7 Tablet Market Shares, Units and Dollars, Worldwide, Quarter 3,
2011 2-15
2.2.8 Tablet Market Shares, Units and Dollars, Worldwide, Quarter 4,
2011 2-16
2.2.9 Selected Tablets and Providers
2.2.10 Apple iPad
2.2.11 Amazon Kindle Fire
2.2.12 Amazon Kindle White Paper Tablet
2.2.13 Samsung Galaxy Note 10.1 Tablet With A Pen
2.2.14 Google Nexus 7
2.2.15 Barnes & Noble
2.2.16 Research in Motion
2.3 Tablet Forecast
2.3.1 Tablet Demand Is Building
2.3.2 High End Tablet Market Forecasts
2.3.3 Mid-Range Tablet Market Forecasts
2.3.4 Low End Tablet Market Forecasts
2.3.5 Tablet Installed Base and Tablet Operating Systems Market Shares,
Table 5-6 Research in Motion Key Areas of Expertise
Figure 5-7 Research in Motion Regional Revenue
Figure 5-8 Samsung Vision
Figure 5-9 Samsung 2011 Profile
Figure 5-10 Samsung Revenue Growth
Table 5-11 Selected Samsung Service Providers
Tablets: Market Shares, Strategy, and Forecasts, Worldwide, 2012 to 2018 published by WinterGreen Research, Inc. in September 17, 2012. This report consists of 334 Pages and the price starts from US $ 3700.
