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Digital Services

Published: annual subscription | Analysys Mason | Subscription Program

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Digital Services
Published: annual subscription
Analysys Mason
Content info: Subscription Program
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  • Description


This programme helps operators to understand the opportunities and challenges of offering a broader range of digital services, such as mobile financial services, digital advertising, identity management, healthcare and commerce enablement as well as new opportunities that are emerging with technologies such as VR and AR. The programme focuses on revenue growth strategies outside of core telecoms services and media/entertainment.


  • Global and regional market sizing of key digital service areas (mobile financial services, digital advertising, m-commerce and identity management).
  • Strategy reports and comments on the opportunity and strategies for operators in each sector (for example, the opportunity for telecoms operators in healthcare).
  • Identification of best practices from peers and tech giants such as Apple, Google or Tencent.


Strategy reports: key issues

  • Operator strategies for investing in digital services
  • External data monetisation: the opportunity for operators
  • Mobile financial services: case studies and analysis
  • Direct-to-consumer digital healthcare services: opportunities for telecoms operators

Forecasts, datasets and primary research

  • COVID-19 scenarios for telecoms operator service revenue: worldwide forecasts 2019-2024
  • Digital economy initiatives tracker 4Q 2020


Strategy reports: key issues

  • Operator growth strategies (Volume IV): case studies and analysis
  • Mobile advertising: case studies and analysis
  • Operator digital strategies in the round: case studies and analysis
  • Digital education: opportunities for operators
  • Consumer 5G use cases: operator strategies for AR/MR in contextual services

Forecasts, datasets and primary research

  • Digital economy initiatives tracker 1Q 2021
  • Connected Consumer Survey 2020: digital services (Australia and New Zealand; emerging Asia-Pacific; Europe and the USA; the Middle East; and sub-Saharan Africa)
  • Digital service opportunities for operators: trends and forecasts 2020-2025