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Latin American Benchmark

Published by Tarifica Product code 912861
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Latin American Benchmark
Published: annual subscription Content info:

Tarifica, headquartered in New York, is the leading provider of global telecom plan and pricing data. Our custom software and state of the art data extraction techniques enable our clients to make smart decisions in real time based on insightful, actionable data.

Tarifica's Benchmark Solutions leverage our industry leading data analysis capabilities to produce a rich blend of insights on market trends, competitive pricing and consumer information.

Who Our Benchmark Solutions Help

The Tarifica Methodology

Tarifica Benchmark Solutions Help Our Clients....

  • Track: market trends
  • Ensure: a level playing field
  • Optimize: pricing and promotions
  • Understand: competitive performance
  • Stay Ahead: of the competition

Latin American Benchmark(Produced Quarterly)

This benchmark is an excellent tool for understanding mobile plans and prices across Latin America and tracking their continued evolution.

A quarterly deep dive into the mobile plans and pricing of 15 South and Central American countries. With its specialized geographic focus, the LatAmBenchmark comprehensively compares pricing and available services across the region's mobile sector, including data pricing and allowances for zero rated apps such as Whatsappand Facebook.

This benchmark provides the following:

  • A robust dataset of plans and prices from all major MNOs in the 15 countries covered
  • Analysis of the most noteworthy findings and operator strategies
  • Graphical comparison of prices both within and across the countries studied
  • Quarter-over-quarter identification and analysis of trends

Clients are able to compare many different metrics, including in this sample the cost of mobile plans that come with a social media data allowance.

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