Press Release

Cell Phone Enabled Diagnostics Perfect for Emerging Markets

September 7th, 2012

Global Information Inc. would like to present a new market research report, "Cell Phone-Enabled Diagnostics: mHealth Applications in IVD" by Kalorama Information.

For developing countries looking to quickly build quality healthcare systems, the key may be found in a cell phone. Kalorama Information says that the recent trend of cell phone-enabled diagnostics products may be the key to the clinical diagnostics industry achieving their goal of sales to emerging nations. The healthcare market research publisher details 45 companies and foundations that are already significantly involved in linking IVD products to cellular technology to provide fast results and, in some cases, provide remote consultations. Kalorama Informations recent report, Cell Phone-Enabled Diagnostics: mHealth Applications in IVD, reports that these technologies are just what s needed for fast-growing healthcare systems in BRICs and other emerging nations.

Diagnostic products that are increasingly cell phone-enabled include diabetes smart phones and apps for self-testing and glucose management; cell phones for digital microbiology, hematology and histology to send images for consultation; and cell phone-enabled rapid immunoassays with a focus on infectious diseases. Roches Accu-ChekR Glucose Buddy iPhone app and Arkrays Smart e-SMBG Android app are just two examples in the glucose field. Tests for STDs and other infectious diseases, which are badly needed for world health, are in development at universities and companies. The report suggests these developments are arriving just in time for an IVD industry that is looking to earn its fastest revenue growth from emerging nations.

"Approximately 80% of the worlds population lives within range of a cell phone tower," said Shara Rosen, Kalorama Informations lead diagnostics analyst. "This means that cell phone technology can bridge the gaps left by a lack of healthcare infrastructure, especially in developing countries. With the aid of a cell phone, healthcare can be in range for them too."

The report also suggests that the lack of infrastructure could actually be an advantage for these products in rural areas of the developed world or in the developing world. Given that there is only limited healthcare delivery in rural areas and emerging markets, agencies are ready to put the most advanced technologies into action. These new technologies are allowing POC devices to produce quantitative lab-quality test results that can be transferred automatically to an information system, to a remote caregiver service for consultation or to an electronic medical record.

Kalorama Informations report, Cell Phone-Enabled Diagnostics: mHealth Applications in IVD, takes a complete look at the significant companies in the market, gives analyst estimates of the outlook for these types of devices in the IVD market, and analyzes the best areas of IVD for products to succeed.

Global Information Inc.(GII) - specializing in market research provision for the vertical industries, GII offers expert independent recommendations of publications from hundreds of the globe's leading market research firms.

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