Market Research Report
Men Personal Care Market by Type, Age Group, Price Point and Distribution Channel : Global Opportunity Analysis and Industry Forecast 2021-2030
|Men Personal Care Market by Type, Age Group, Price Point and Distribution Channel : Global Opportunity Analysis and Industry Forecast 2021-2030|
Published: September 17, 2021
Allied Market Research
Content info: 351 Pages
Delivery time: 2-3 business days
The global men personal care market size was valued at $124.8 billion in 2020, and is projected to reach $276.9 billion by 2030, registering a CAGR of 8.6% from 2021 to 2030.
Men personal care products comprise shampoos and rinses, hair conditioners, face creams and moisturizers, deodorants, and other such products used by men for hygiene and grooming. The demand for such products is anticipated to increase in coming years, driven by rise in awareness toward men's grooming and incorporation of grooming activities in their routine.
However, probable effect of chemicals may restrain the market growth in near future. A wide range of men personal care products have been discussed in the report through different segments which include, hair care, shaving, skin care, oral care, personal cleanliness, and others.
Men's personal care market growth has been encouraging in recent years, prompting new entrants to gain a foothold in niche segments. An increase in effective advertising campaigns, an increase in the popularity of herbal products, and technological advancements in manufacturing processes are some of the key growth drivers in the global men personal care market. Furthermore, rise in disposable income and increase in consumer spending capacity benefit the global men's personal care industry.
Some of the key growth drivers in the global men personal care market include an increase in effective advertising campaigns, an increase in the popularity of herbal products, and technological advancements in manufacturing processes. Furthermore, increase in disposable income as well as increased consumer spending capacity benefits the global men personal care industry. Attractive packaging, high consumer awareness of the best personal care products on the market, and the popularity of various styling products all contribute to the organization's growth.
A fast-paced lifestyle has shifted consumer focus to organic products that claim to relieve stress and are chemical-free. This represents a significant opportunity for personal care companies, which are increasingly focusing on developing natural or organic products to address consumer concerns about the toxic effects of chemical-filled products.
However, the high cost of several personal-care products, as well as various countries' stagnant economic status, may pose significant challenges to the leading players in the coming years.
The COVID-19 crisis has stunned the global men's personal care market. The first quarter's sales were disappointing, and many stores were closed down. Despite the fact that many industries are suffering as a result of the COVID-19 crisis, with several sectors experiencing a drop in consumer demand, the men's personal care market is expected to emerge undamaged and grow at a promising rate.
The men personal care market is segmented on the basis of type, age group, price point, distribution channel, and region. On the basis of type, the market is categorized into hair care, shaving, oral care, personal cleanliness, skin care, and others. As per age group, it is divided into 18-29 years, 30-59 years, and 60 years and above. As per price point, it is divided into low, medium, and high. According to distribution channel, the men personal care market is fragmented into hypermarkets & supermarkets, drug stores or pharmacy, mass merchandiser, departmental stores, mono-brand stores, specialty stores, and online sales channel. Region wise, the market is analyzed across North America (the U.S., Canada, and Mexico), Europe (the UK, France, the Netherlands, Germany, Turkey, and rest of Europe), Asia-Pacific (China, Japan, India, South Korea, Australia, and rest of Asia-Pacific), and LAMEA (Brazil, South Africa, the United Arab Emirates, and rest of LAMEA).
The major players operating in the global men personal care market are Johnson & Johnson (U.S.), P&G Co. (P&G) (U.S.), L'Oreal S.A. (France), The Estee Lauder Companies, Inc. (U.S.), Unilever (UK), Avon Products, Inc. (U.S.), Kao Corporation (Japan), Colgate-Palmolive Company (U.S), Beiersdorf Akteingesellschaft (AG) (Germany), and Shiseido Company Ltd. (Japan). Other players in the value chain, even though not profiled in the report, include Combe, Inc., Conaire Corporation, Revlon, Inc., Godrej Industries Ltd., Mary Kay, Inc., and Amway Corporation.
By Age Group
By Price Point
By Distribution Channel