PUBLISHER: Analysys Mason | PRODUCT CODE: 1072659
PUBLISHER: Analysys Mason | PRODUCT CODE: 1072659
"Operators account for most smartphone sales in developed Asia-Pacific, but their market share is decreasing over time."
This report provides an analysis of the trends in device adoption among smartphone users in developed Asia-Pacific (DVAP). It uses consumer survey data to assess the distribution channels, spend and replacement cycles for handsets.
The survey was conducted in association with Dynata between August and September 2021. The survey groups were chosen to be representative of the mobile-internet-using population in Australia, New Zealand and South Korea. We set quotas on age, gender and geographical spread to that effect. There were at least 1000 respondents per country.
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