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Market Research Report

Operator Business Services: Germany Forecast 2018-2023

Published by Analysys Mason Product code 763971
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Operator Business Services: Germany Forecast 2018-2023
Published: January 4, 2019 Content info: 17 Slides
Description

"Operator business services revenue in Germany is forecast to increase during the forecast period, mainly driven by other business services and growing mobile data revenue."

This report provides an outlook on the telecoms and ICT services market in Germany for business of all sizes. It contains forecasts for fixed and mobile voice and data network services, as well as other business services such as security, unified communications, and public and private cloud services.

THIS REPORT CONTAINS:

  • forecasts for operator services to businesses of all sizes, including fixed and mobile voice and data services, IoT connectivity services, and other business services such as security and co-location and hosting
  • an estimate of the total market for these other business services and the likely share achievable by operators for each service
  • quantification of revenue, connections or users, and ARPU for each service and each enterprise segment (micro, small, medium and large)
  • demographic data on the number of employees, enterprises and sites within each segment (note that we include entities in the governmental and public sectors).

This report also provides brief profiles of operators active in the enterprise market in Germany including Deutsche Telekom, NFON, QSC, Telefónica (O2), United Internet, Unitymedia and Vodafone.

COVERAGE:

Geographical coverageServices
  • Germany

Business size

Segments

  • Micro (0-9 employees)
  • Small (10-49 employees)
  • Medium (50-249 employees)
  • Large (250+ employees)

Connections

Mobile

  • Voice, messaging and handset data
  • Mobile broadband
  • IoT connectivity (mobile and LPWA)

Fixed

  • Narrowband and VoBB
  • ADSL/SDSL, vDSL, FTTP/B, cable, BFWA, other fixed broadband
  • Dedicated connections up to 100Mbps, >100Mbps and up to 1Gbps, and >1Gbps
  • Traditional managed services
  • IoT connectivity
  • Pay TV

Other business services

  • Unified communications
  • Security
  • Co-location and hosting
  • Private cloud
  • Software-as-a-service (SaaS, public cloud)
  • Platform-as-a-service (PaaS, public cloud)
  • Infrastructure-as-a-service (IaaS, public cloud)
  • Enterprise mobility
  • Desktop management
Table of Contents

Table of Contents

  • 7.Executive summary
  • 8.Executive summary: increases in revenue from other business services and mobile data will drive operator enterprise revenue growth between 2018 and 2023
  • 9.Implications for operators
  • 10.Forecast results
  • 11.Operator enterprise revenue in Germany will increase during the forecast period, and other business services will be the most-significant contributor to this growth
  • 12.Enterprises of all sizes will deliver revenue growth, and large enterprises will remain by far the largest source of operators' enterprise revenue
  • 13.Handset data and IoT connectivity revenue growth will drive the increase in mobile services revenue in Germany over the forecast period
  • 14.Operator revenue from fixed services in Germany will fall during the forecast period, driven by decreases in fixed voice and dedicated connections revenue
  • 15.The number of fixed data connections to enterprises in Germany will increase between 2018 and 2023, along with demand for higher bandwidth services
  • 16.Operators' addressable market for other business services will continue to grow as enterprises migrate further towards cloud-based business solutions
  • 17.The key other business services markets addressed by operators in Germany are security, co-location and hosting and private cloud
  • 18.The broader enterprise IT and managed services market reaches beyond those services addressed by operators and is currently worth around EUR100 billion
  • 19.Operator profiles
  • 20.Operator profiles: Deutsche Telekom
  • 21.Operator profiles: Deutsche Telekom (T-Systems)
  • 22.Operator profiles: Vodafone
  • 23.Operator profiles: QSC
  • 24.Regional comparison
  • 25.Operator enterprise revenue growth in Germany is expected to be limited, but will still be higher than in Western Europe as a whole
  • 26.Other business services in Germany account for a smaller share of operator revenue than in Western Europe as a whole, but this revenue will grow more rapidly
  • 27.Revenue growth among enterprises of all sizes in Germany will exceed the Western European average
  • 28.Forecast methodology and assumptions
  • 29.Forecast methodology and assumptions: presentation of results
  • 30.Forecast methodology and assumptions: market definition
  • 31.Forecast methodology and assumptions: modelling approach
  • 32.Forecast methodology and assumptions: mobile services
  • 33.Forecast methodology and assumptions: fixed services [1]
  • 34.Forecast methodology and assumptions: fixed services [2]
  • 35.Forecast methodology and assumptions: other business services [1]
  • 36.Forecast methodology and assumptions: other business services [2]
  • 37.Forecast methodology and assumptions: broader IT categories
  • 38.About the author and Analysys Mason
  • 39.About the author
  • 40.Analysys Mason's consulting and research are uniquely positioned
  • 41.Research from Analysys Mason
  • 42.Consulting from Analysys Mason

List of figures

  • Figure 1: Change in telecoms operator retail revenue from enterprises by service type, Germany, 2018--2023
  • Figure 2: Connections for enterprises for 2018 and 2023 and CAGRs for --2023, by type of connection, Germany
  • Figure 3: Telecoms operator retail revenue from enterprises in 2018 and CAGR for 2018--2023 by enterprise size, Germany
  • Figure 4: Telecoms operator retail revenue from enterprises by service type, Germany, 2014--2023
  • Figure 5: Percentage of operator retail revenue from enterprises in 2018 and CAGR for 2018--2023 by service type, Germany
  • Figure 6: Percentages of retail revenue, total employees and total enterprises by enterprise size, Germany, 2018
  • Figure 7: Telecoms operator retail revenue from enterprises by service type and enterprise size, Germany, 2018 and 2023
  • Figure 8: Telecoms operator mobile service retail revenue and connections for enterprises, Germany, 2014--2023
  • Figure 9: Telecoms operator fixed service retail revenue and connections for enterprises, Germany, 2014--2023
  • Figure 10: Number of enterprise fixed broadband and dedicated connections by type of connection, Germany, 2014--2023
  • Figure 11: Addressable market other business services retail revenue from enterprises by service type, Germany, 2014--2023
  • Figure 12: Other business services retail revenue from enterprises by service type and provider and operators' share of this revenue by service type, Germany, 2023
  • Figure 13: Enterprise IT spend, Germany, 2018--2023
  • Figure 14: Deutsche Telekom's enterprise revenue in Germany, 2015--9M 2018
  • Figure 15: T-Systems' revenue across all markets in 2017 (Germany being the largest one), split by service category
  • Figure 16: QSC's telecommunications revenue, split by direct sales to business customers and those going through resellers, 2016--1H 2018
  • Figure 17: Changes in operator enterprise revenue, Germany and Western Europe, 2018--2023
  • Figure 18: Share of operator enterprise revenue by product category, Germany and Western Europe, 2018
  • Figure 19: CAGR in operator enterprise revenue, by product category, Germany and Western Europe, 2018--2023
  • Figure 20: CAGR in operator enterprise revenue by segment, Germany and Western Europe, 2018--2023
  • Figure 21: Share of operator enterprise revenue by segment, Germany and Western Europe, 2018
  • Figure 22: Percentage of enterprises, employees and business sites by enterprise size, Germany, 2018
  • Figure 23: Diagram of the forecast modelling approach
  • Figure 24: Definitions and key drivers for mobile services
  • Figure 25a: Definitions and key drivers for fixed services
  • Figure 25b: Definitions and key drivers for fixed services
  • Figure 26a: Definitions and key drivers for other business services
  • Figure 26b: Definitions and key drivers for other business services
  • Figure 27: Description of broader IT categories tracked by AMI Partners
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