Market Research Report
Connected Consumer Survey 2018: OTT Communication Services in Australia and New Zealand
|Published by||Analysys Mason||Product code||787133|
|Published||Content info||7 Slides
Delivery time: 1-2 business days
|Connected Consumer Survey 2018: OTT Communication Services in Australia and New Zealand|
|Published: February 14, 2019||Content info: 7 Slides||
"Facebook services dominate the OTT communication and social media market in Australia and New Zealand, as in Europe and the USA."
This report focuses on aspects of Analysys Mason's Connected Consumer Survey that relate to the behaviour, preferences and plans of smartphone users in Australia and New Zealand. In particular, it focuses on respondents' usage of over-the-top (OTT) communications and social media services.
The research was conducted between July and September 2018. The survey groups were chosen to be representative of the mobile-Internet-using population in Australia and New Zealand. We set quotas on age, gender and geographical spread to that effect. There were a minimum of 1000 respondents per country.