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Market Research Report

SMB Security Spending in Emerging Asia-Pacific: Trends and Forecasts 2019-2024

Published by Analysys Mason Product code 945401
Published Content info 12 Slides
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SMB Security Spending in Emerging Asia-Pacific: Trends and Forecasts 2019-2024
Published: June 29, 2020 Content info: 12 Slides
Description

"SMBs in emerging Asia-Pacific accounted for 21% of the USD48 billion spent by SMBs worldwide on securing their data and devices."

This report provides forecasts for spending on security-related technology by small and medium-sized businesses (SMBs) in emerging Asia-Pacific (EMAP). It quantifies the revenue opportunity for security vendors and service providers in 7 key categories (endpoint security, network security, mobile security, security hardware, cloud security, product support services and remotely managed security services) and 20 sub-categories.

This report provides:

  • SMB spending forecasts for 7 different high-level security categories and 20 sub-categories for the period 2019-2024
  • comparisons of spending growth for cloud and on-premises security solutions
  • an outlook for security spending across businesses with varying numbers of employees
  • security spending forecasts broken down by routes to market: channel partners (CPs), managed service providers (MSPs), service providers (SPs), system integrators (SIs), DMR/retail and directly from security vendors.
Table of Contents

Table of Contents

  • 5. Executive summary
  • 6. Executive summary
  • 7. Worldwide trends
  • 8. Worldwide: EMAP accounted for 21% of SMB spending on security worldwide in 2019; spending growth is expected to significantly outpace that for the rest of world
  • 9. Trends by security category
  • 10. Security overview: the demand for hosted/cloud based, mobile and remotely managed security services will drive growth in SMB security spending
  • 11. Endpoint and network security: spending will grow at a CAGR of 8%, but the share of total security spend will decline during the forecast period
  • 12. Mobile security: strong growth rates are expected for mobile security spending as SMBs contend with rising numbers of mobile devices/users
  • 13. Cloud security: spending on cloud based security solutions will grow the fastest, driven by the migration of an increasing share of business processes to the cloud
  • 14. Security hardware: the security hardware share of cyber security spending will decline as SMBs shift to cloud based security solutions
  • 15. Security management: SMBs are prioritising outsourced cyber security management, driving growth in managed security spending
  • 16. Trends by business size
  • 17. Firm size: MBs accounted for three quarters of cyber security related spending and the majority are reporting plans to increase their security budgets
  • 18. Firm size and spending category: security spending by SBs will grow slightly faster than that by MBs, but MBs will account for the majority of the total spending
  • 19. Trends by routes to market
  • 20. Security channels: SMBs' security spending is shifting from traditional channels to MSPs
  • 21. Deployment method: the on premises share of SMB security spending will continue to fall as the migration to cloud based solutions accelerates
  • 22. Forecast methodology and assumptions
  • 23. Our SMB Technology Forecaster is underpinned by supply and demand insights and macroeconomic data, and is stress tested to ensure accuracy and predictability
  • 24. Analysys Mason's SMB Technology Forecaster: metrics included in this report [1]
  • 25. Analysys Mason's SMB Technology Forecaster: metrics included in this report [2]
  • 26. Definitions: security [1]
  • 27. Definitions: security [2]
  • 28. Definitions: security [3]
  • 29. Definitions: IT and managed services [1]
  • 30. About the author and Analysys Mason
  • 31. About the author
  • 32. Analysys Mason's consulting and research are uniquely positioned
  • 33. Research from Analysys Mason
  • 34. Consulting from Analysys Mason

List of Figures

  • Figure 1: Overview of SMB security spending in EMAP, 2019
  • Figure 2: SMB security spending, EMAP and the rest of the world, 2019--2024
  • Figure 3: SMB security spending by category, EMAP, 2019--2024
  • Figure 4: SMB spending on endpoint security by category, EMAP, 2019--2024
  • Figure 5: SMB spending on network security by category, EMAP, 2019--2024
  • Figure 6: SMB spending on mobile security by category, EMAP, 2019--2024
  • Figure 7: SMB spending on cloud security software, EMAP, 2019--2024
  • Figure 8: SMB spending on on-premises security hardware by category, EMAP, 2019--2024
  • Figure 9: SMB spending on security management by category, EMAP, 2019--2024
  • Figure 10: SMB security spending by number of employees, EMAP, 2019--2024
  • Figure 11: Breakdown of SMB security spending by category and number of employees, EMAP, 2019
  • Figure 12: SMB security spending by category and number of employees, EMAP, 2019--2024
  • Figure 13: SMB security spending by route to market, EMAP, 2019--2024
  • Figure 14: SMB security spending by deployment method, EMAP, 2019--2024
  • Figure 15: Definitions and key drivers for security solutions
  • Figure 16: Definitions and key drivers for security solutions
  • Figure 17: Definitions and key drivers for security solutions
  • Figure 18: Definitions and key drivers for IT and managed services
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