Notice: Global Information Announces Listing on JASDAQ Standard Market of the Tokyo Stock Exchange

Cover Image
Market Research Report

Connected Consumer Survey 2020: 5G, Data Consumption and Monetisation in the Middle East

Published by Analysys Mason Product code 991365
Published Content info 4 Slides
Delivery time: 1-2 business days
Price
Back to Top
Connected Consumer Survey 2020: 5G, Data Consumption and Monetisation in the Middle East
Published: February 25, 2021 Content info: 4 Slides
Description

"Operators should introduce new bundles to support the adoption of 5G and maximise returns."

This report focuses on aspects of Analysys Mason's Connected Consumer Survey that relate to the behaviour, preferences and plans of smartphone users in the Middle East. In particular, it focuses on data consumption and monetisation, and the impact of 5G on customer satisfaction metrics. The survey was conducted in association with On Device Research.

THIS REPORT PROVIDES:

  • an assessment of the adoption of 4G and 5G and their impact on mobile users' spending and satisfaction
  • insights into subscribers' awareness of 5G and their interest in 5G use cases
  • analysis of mobile data usage patterns among respondents and how they are affected by data pricing.

SURVEY DATA COVERAGE:

The research was conducted between August and September 2020. The survey groups were chosen to be representative of the mobile-Internet-using population in the region. We set quotas on age, gender and geographical spread to that effect. There was a minimum of 750 respondents per country, and 3750 respondents in the region.

GEOGRAPHICAL COVERAGE:

  • Kuwait
  • Oman
  • Saudi Arabia
  • UAE
Table of Contents

Table of Contents

  • Executive summary
  • Analysis
  • Methodology and panel information
  • About the author and Analysys Mason
Back to Top