Market Research Report
Connected Consumer Survey 2020: Mobile Devices and Distribution Channels in the Middle East
|Published by||Analysys Mason||Product code||991366|
|Published||Content info||4 Slides
Delivery time: 1-2 business days
|Connected Consumer Survey 2020: Mobile Devices and Distribution Channels in the Middle East|
|Published: February 25, 2021||Content info: 4 Slides||
"Bundling smart devices enables operators to differentiate their connectivity propositions, but they should be clear about what they want to achieve with these devices beyond increasing sales."
This report focuses on aspects of Analysys Mason's Connected Consumer Survey that relate to the behaviour, preferences and plans of smartphone users in the Middle East. In particular, it focuses on the adoption of mobile devices and distribution channels. The survey was conducted in association with On Device Research.
The research was conducted between August and September 2020. The survey groups were chosen to be representative of the mobile-internet-using population in the region. We set quotas on age, gender and geographical spread to that effect. There was a minimum of 750 respondents per country, and 3750 respondents in the region.