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Market Research Report

Monetization of Customer Data: Perspectives and Beyond

Published by BCC Research Product code 913360
Published Content info 19 Pages
Delivery time: 1-2 business days
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Monetization of Customer Data: Perspectives and Beyond
Published: October 4, 2019 Content info: 19 Pages

Report Highlights:

With the modernization and advances in technology, there has been the birth of an entirely new kind of currency i.e. the “data.” Just like any other high-value commodity, data has gained popularity in leaps and bounds in the last decade. This report provides a brief description on customer data monetization and personal data marketplaces.

Report Includes:

  • An overview of customer data monetization
  • Information on biological and healthcare data
  • Explanation of why there is a need to establish balance between customer independence and business advantages
  • Coverage of government regulation and guidelines that impact data protection and privacy for all individual citizens
  • Review of recent developments and case studies related to data security
Table of Contents
Product Code: FIN003A

Table of Contents

Chapter 1: Scope and Summary

  • Data in Today's World?
    • Value of Data
    • Types of Customer Data and Their Potential
  • Concerns About Data Privacy
  • Data Privacy Regulations
  • Data Ownership Dilemma
  • Data Monetization: A New Market
    • New Line of Businesses: Consumer Compensation Model
    • Personal Data Marketplaces and Blockchain Technology
    • How are Consumers Paid for Data?
  • Monetization of Customer Data: What is the Market Worth?
  • Information Sources
  • Methodology
  • Analyst Credentials
  • Related BCC Research Reports

List of Tables

  • Table 1: Laws Applied to Data Ownership
  • Table 2: Facebook Facts as of October 2018
  • Table 3: Personal Data Marketplaces and Compensation Methods

List of Figures

  • Figure 1: Types of Data and Primary Data Collectors
  • Figure 2: A Typical Data Marketplace
  • Figure 3: Typical Customer-Buyer Data Transaction
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