PUBLISHER: Blueweave Consulting | PRODUCT CODE: 1208578
PUBLISHER: Blueweave Consulting | PRODUCT CODE: 1208578
Thailand Two-Wheeler market, By Vehicle Type (Motorcycle, Scooter/Moped); By Engine Capacity (Up to 125cc, 126-250cc, 250-500cc, Above 500cc), Trend Analysis, Competitive Landscape & Forecast, 2019-2029
Thailand Two-Wheeler Market Size Set to Grow at Steady CAGR of 5.3% During 2023-2029
Thailand two-wheeler market is gaining traction because of the increasing demand for two-wheelers as the principal mode of transportation in urban and suburban areas of Thailand as well as the increasing disposable income of households.
BlueWeave Consulting, a leading strategic consulting and market research firm, in its recent study, Thailand two-wheeler market size is projected to grow at a steady CAGR of 5.3% during the forecast period between 2023 and 2029. The increasing demand for two wheelers as the principal mode of transportation in urban and suburban areas of Thailand as well as the increased disposable income of households are both contributing to the brisk expansion of the two-wheeler market in Thailand. The biggest manufacturers, including in Japan, are progressively introducing their products in Thailand in order to capitalize on the burgeoning demand for electric two-wheelers and are setting up manufacturing facilities there, which is projected to offer lucrative growth opportunities to the Thailand two-wheeler market during the forecast period.
Thailand Two-wheeler market - Overview
An automobile with two wheels is referred to as a two-wheeler. As with single-track vehicles, the two wheels can be placed side by side on the same axle or in tandem, one after the other. Honda, Yamaha, and Piaggio are the market leaders in the Thailand two-wheeler market. A current international or Thai motorcycle license is legally required to operate a two wheeler in Thailand. Prior to 2021, the regulations were stricter and called for a Paris Convention on Motor Vehicle Traffic-issued international license, but after 2021, an International Driver's Permit will do.
Thailand Two-wheeler market - By Vehicle Type
Based on vehicle type, Thailand Two-wheeler market is segregated into motorcycles and scooters/mopeds. The scooter/moped segment accounts for a higher share in the Thailand two-wheeler market. The rising demand for scooters is being fueled by individual commute needs as well as increasing launches of electric scooters. Electric vehicles are environmentally friendly and save fuel costs for the owners. Furthermore, domestic production of scooters/mopeds also allows the manufacturers to keep the prices of the scooters competitive, which is also propelling market growth.
Impact of COVID-19 on Thailand Two-wheeler market
The unprecedented COVID-19 outbreak resulted in a significant decline in the demand for two wheelers in the Thailand market. Thailand is a manufacturing hub for two wheeler production. However, with the lockdown imposition by the government and a shortage of components, the two-wheeler market had to undergo a rough phase. Furthermore, as the World Bank reported, "more than 70% of the interviewed households experienced a decline in their income since March 2020, with around 80% of the households in rural areas, the southern region, and low-income groups experiencing income declines." It also affected the Thailand two-wheeler market, incurring huge losses to the manufacturers.
Competitive Landscape:
Major players operating in Thailand two-wheeler market include Honda Automobile (Thailand) Co., Ltd., Kawasaki Motor Enterprise Company Limited, Yamaha Thailand, Suzuki Motor (Thailand) Company Limited, Ducati, Triumph Motorcycles (Thailand) Limited, Harley Davidson, Piaggio & C. SpA, BMW, and Bajaj Auto Limited. To further enhance their market share, these companies employ various strategies, including mergers and acquisitions, partnerships, joint ventures, license agreements, and new product launches.
The in-depth analysis of the report provides information about growth potential, upcoming trends, and the Thailand Two-Wheeler Market. It also highlights the factors driving forecasts of total market size. The report promises to provide recent technology trends in the Thailand Two-Wheeler Market and industry insights to help decision-makers make sound strategic decisions. Furthermore, the report also analyzes the growth drivers, challenges, and competitive dynamics of the market.
Table of Contents
1. Research Framework
- 1.1. Research Objective
- 1.2. Product Overview
- 1.3. Market Segmentation
2. Executive Summary
3. Thailand Two-Wheeler Market Insights
- 3.1. Industry Value Chain Analysis
- 3.2. DROC Analysis
- 3.2.1. Growth Drivers
- 3.2.1.1. Population Growth
- 3.2.1.2. Rise in Consumer Spending Power
- 3.2.1.3. Increasing Demand for Electric Two-Wheeler
- 3.2.2. Restraints
- 3.2.2.1. High Installation Cost
- 3.2.3. Opportunities
- 3.2.3.1. Increasing Research and Development Activities
- 3.2.4. Challenges
- 3.2.4.1. Stringent Government Regulations
- 3.2.1. Growth Drivers
- 3.3. Technology Advancements/Recent Developments
- 3.4. Regulatory Framework
- 3.5. Porter's Five Forces Analysis
- 3.5.1. Bargaining Power of Suppliers
- 3.5.2. Bargaining Power of Buyers
- 3.5.3. Threat of New Entrants
- 3.5.4. Threat of Substitutes
- 3.5.5. Intensity of Rivalry
4. Thailand Two-Wheeler Market Overview
- 4.1. Market Size & Forecast, 2019-2029
- 4.1.1. By Value (USD Million)
- 4.2. Market Share & Forecast
- 4.2.1. By Vehicle Type
- 4.2.1.1. Motorcycle
- 4.2.1.2. Scooter/Moped
- 4.2.2. By Engine Capacity
- 4.2.2.1. Up to 125cc
- 4.2.2.2. 126-250cc
- 4.2.2.3. 250-500cc
- 4.2.2.4. Above 500cc
- 4.2.1. By Vehicle Type
5. Competitive Landscape
- 5.1. List of Key Players and Their Offerings
- 5.2. Thailand Two-Wheeler Company Market Share Analysis, 2022
- 5.3. Competitive Benchmarking, By Operating Parameters
- 5.4. Key Strategic Developments (Mergers, Acquisitions, Partnerships, etc.)
6. Impact of Covid-19 on Thailand Two-Wheeler Market
7. Company Profile (Company Overview, Financial Matrix, Competitive Landscape, Key Personnel, Key Competitors, Contact Address, Strategic Outlook, SWOT Analysis)
- 7.1. Honda Automobile (Thailand) Co., Ltd.
- 7.2. Kawasaki Motor Enterprise Company Limited
- 7.3. Yamaha Thailand
- 7.4. Suzuki Motor (Thailand) Company Limited
- 7.5. Ducati
- 7.6. Triumph Motorcycles (Thailand) Limited
- 7.7. Harley Davidson
- 7.8. Piaggio & C. SpA
- 7.9. BMW
- 7.10. Bajaj Auto Limited
- 7.11. Other Prominent Players
8. Key Strategic Recommendations
9. Research Methodology
- 9.1. Qualitative Research
- 9.1.1. Primary & Secondary Research
- 9.2. Quantitative Research
- 9.3. Market Breakdown & Data Triangulation
- 9.3.1. Secondary Research
- 9.3.2. Primary Research
- 9.4. Breakdown of Primary Research Respondents, By Region
- 9.5. Assumptions & Limitations
*Financial information of case of non-listed companies can be provided as per availability.
**The segmentation and the companies are subject to modifications based on in-depth secondary research for the final deliverable.
List Of Figures
- Figure 1 Thailand Two-Wheeler Segmentation
- Figure 2 Thailand Two-Wheeler Market Value Chain Analysis
- Figure 3 Company Market Share Analysis, 2022
- Figure 4 Thailand Two-Wheeler Market Size, By Value (USD Million), 2019-2029
- Figure 5 Thailand Two-Wheeler Market Share, By Vehicle Type, By Value, 2019-2029
- Figure 6 Thailand Two-Wheeler Market Share, By Engine Capacity, By Value, 2019-2029
List of Tables
- Table 1 Thailand Two-Wheeler Market Size, By Value (USD Million), 2019-2029
- Table 2 Thailand Two-Wheeler Market Size, By Vehicle Type, By Value, 2019-2029
- Table 3 Thailand Two-Wheeler Market Size, By Engine Capacity, By Value, 2019-2029
- Table 4 Honda Automobile (Thailand) Co., Ltd. Company Overview
- Table 5 Honda Automobile (Thailand) Co., Ltd. Financial Overview
- Table 6 Kawasaki Motor Enterprise Company Limited Company Overview
- Table 7 Kawasaki Motor Enterprise Company Limited Financial Overview
- Table 8 Yamaha Thailand Company Overview
- Table 9 Yamaha Thailand Financial Overview
- Table 10 Suzuki Motor (Thailand) Company Limited Company Overview
- Table 11 Suzuki Motor (Thailand) Company Limited Financial Overview
- Table 12 Ducati Company Overview
- Table 13 Ducati Financial Overview
- Table 14 Triumph Motorcycles (Thailand) Limited Company Overview
- Table 15 Triumph Motorcycles (Thailand) Limited Financial Overview
- Table 16 Harley Davidson Company Overview
- Table 17 Harley Davidson Financial Overview
- Table 18 Piaggio & C. SpA Company Overview
- Table 19 Piaggio & C. SpA Financial Overview
- Table 20 BMW Company Overview
- Table 21 BMW Financial Overview
- Table 22 Bajaj Auto Limited Company Overview
- Table 23 Bajaj Auto Limited Financial Overview
