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Market Research Report

United States Cider Market Insights Report 2016

Published by GlobalData Product code 216785
Published Content info 70 Pages
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United States Cider Market Insights Report 2016
Published: November 30, 2016 Content info: 70 Pages
Country specific reports on the topic are available for purchase. Please contact us.


The growth rate of cider slowed in 2015, following an increase in 2014. It nonetheless remained the fastest-growing alcoholic beverage category. While much of the drop-off in growth can be attributed to the substantial increase in category volume, consumer interest in ciders is beginning to wane, and the category faces an emerging threat in the form of hard sodas, encompassing beer mixes and flavored alcoholic beverages such as root beer, ginger ale and hard orange soda. These have grown substantially in popularity.

Key Findings

  • With consumers increasingly looking for alternatives to traditional, plain apple cider, producers have been experimenting with new flavor variants.
  • Brand operators and local producers alike have sought to expand their range of cider operations.
  • The category continued to increase at a very high rate in 2015, in comparison to the rest of the alcoholic beverages market.

Canadean's United States Cider Market Insights 2015 Report provides a complete overview of the United States cider industry structure offering a comprehensive insight into historical background trends, 2015 performance and 2016 outlook. Covering total market (on and off-premise) the report details:

  • 2011-2015 actual detailed cider consumption volume data by segment, brand, brewer, packaging and distribution (on-/off-premise), with 2016 forecasts
  • Top line production, import, export and consumption volume from 2005-2015 with forecasts for 2016
  • Value by distribution channel 2011-2015, with 2016 forecasts
  • 2014-2016 selected on- / off-premise retail prices
  • Details of key cider new product launches in 2015 by company
  • Overview of the competitive landscape in the cider market, with analysis of key company performance
  • Insightful and valuable analysis of the drivers behind both current and emerging trends in the cider market
  • Data is also available in excel format

Reasons To Buy

  • Gain in-depth understanding of the dynamics and structure of the United States cider industry, from the latest competitive intelligence of both historical and forecast trends to enhance your corporate strategic planning
  • Evaluate the current emerging trends and future growth opportunities in the United States cider market to support your brand development and marketing initiatives
  • Compare and track the performance of brands and brewers to develop a competitive advantage
  • Understand volume vs. value trends and identify the key growth opportunities across the super-premium, premium, mainstream and discount segments to best target profitability
  • Identify how brewers can capitalize on current consumer trends and increase brand volume and profit by expanding operations into new areas such as cider
  • Interrogate the unique granularity of our data to analyze the market on a variety of levels to make well-informed decisions on future threats and growth prospects in the marketplace for your company
  • Use our new powerpoint add-on to quickly absorb a succinct summary of the key trends in the United States cider market
  • View a selection of the key 2015 product launches and identify competitor activity and product innovation and differentiation prospects
Table of Contents
Product Code: CRMIUS16

Table of Contents

1. Market Context

  • 1.1. Market Parameters Tables
  • 1.2. Legislation and Taxation Tables

2. Market Update

  • 2.1. New Products and Photo Shots
  • 2.2. Cider Pricing Tables
  • 2.3. Cider Data Tables

3. Brewer Profiles

4. Appendix

  • 4.1. Disclaimer
  • 4.2. Methodology, Wisdom Attributes and Product Definitions
  • 4.3. Map

List of Tables

  • Table 1: United States of America Population Size and Growth, 1987-2018F
  • Table 2: North America Population Size and Growth, 2005-2016F
  • Table 3: United States of America Economic Indicators, 2007-2017F
  • Table 4: Taxation Base
  • Table 5: Historical Excise Rates of Cider
  • Table 6: Legal Controls on Cider
  • Table 7: State Taxes
  • Table 8: Cider Key Facts
  • Table 9: Top 10 Cider Brands - Volume, 2013-2015
  • Table 10: Top 10 International Premium and Super premium Cider Brands - Volume, 2013-2015
  • Table 11: Licensed Brand Owners and Licensees
  • Table 12: Cider Market Valuation (Local Currency), 2014-2016F
  • Table 13: Selected Consumer Cider Prices: On-Premise, 2014-2016
  • Table 14: Selected Consumer Cider Prices: Off-Premise, 2014-2016
  • Table 15: Average Beverage Consumption - Liters of Pure Alcohol (LPA) Per Capita, 2005-2016F
  • Table 16: Cider Production/Trade/Consumption 000 HL, 2005-2016F
  • Table 17: Cider Production/Trade/Consumption - Growth, 2005-2016F
  • Table 18: Consumption of FABs and Cider (000 HL), 2005-2016F
  • Table 19: Cider Market Valuation (Local Currency), 2014-2016F
  • Table 20: Cider Consumption by Local Definition, 2012-2016F
  • Table 21: Cider Consumption by Standard Price Segmentation, 2012-2016F
  • Table 22: Cider Consumption by Alcoholic Strength, 2012-2016F
  • Table 23: Cider Consumption by Type, 2012-2016F
  • Table 24: Cider Consumption by Geographic Scope, 2012-2016F
  • Table 25: Cider All Trademarks, 2011-2015
  • Table 26: Cider Brands by Local Definition, 2011-2015
  • Table 27: Cider Brands by Standard Price Segment, 2011-2015
  • Table 28: Cider Brands by Alcoholic Strength, 2011-2015
  • Table 29: Cider Brands by Type, 2011-2015
  • Table 30: Imported Brands by Origin, 2011-2015
  • Table 31: Cider Licensed Brands, 2013-2015
  • Table 32: Cider Private Label Brands, 2011-2015
  • Table 33: Cider Trademark Owners, 2011-2015
  • Table 34: Cider Local Operators, 2011-2015
  • Table 35: Cider leading Brewers/Importers, 2011-2015
  • Table 36: Cider Consumption by Pack Mix: Refillability/Pack/Size, 2012-2016F
  • Table 37: Cider Distribution: On vs. Off Premise, 2012-2016F
  • Table 38: Anheuser-Busch Brand Volumes 2011-2015
  • Table 39: Boston Beer Co. Brand Volumes 2011-2015
  • Table 40: Crispin Cider Company Brand Volumes 2011-2015
  • Table 41: Heineken USA Brand Volumes 2013-2015
  • Table 42: Hornsby's Pub Draft Cider Ltd Brand Volumes 2011-2015
  • Table 43: MillerCoors Brand Volumes 2014-2015
  • Table 44: Vermont Hard Cider Company Brand Volumes 2011-2015

List of Figures

  • Figure 1: Cider Leading Brewers/Importers, 2015
  • Figure 2: Cider Consumption by Pack Material/Type, 2015
  • Figure 3: Cider Distribution by Channel, 2015
  • Figure 4: Cider Consumption by Price Segment, 2015
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