The global social employee recognition systems market is estimated to be valued at US$ 13.27 bn in 2024 and is expected to reach US$ 28.72 bn by 2031, exhibiting a compound annual growth rate (CAGR) of 11.7% from 2024 to 2031.
Figure 1. Social Employee Recognition Systems Market Share (%), By Region, 2024
The global social employee recognition systems market has seen significant growth in recent years as companies are increasingly acknowledging the importance of recognizing employee efforts and contributions. A recognition system provides an easy platform for companies to appreciate their workers through rewards, incentives, and other social acknowledgments. This helps boost employee morale and engagement levels. With the growing hybrid work culture, social features on recognition platforms play a key role in making remote employees feel valued and connected to their organization. Advanced analytical capabilities on these systems also help management track productivity metrics and performance trends. Global Social Employee Recognition Systems Market is expected to further expand with more organizations implementing such solutions to cultivate a culture of appreciation in the workplace.
Market Dynamics:
The global social employee recognition systems market is driven by the need for companies to retain top talent and maximize employee engagement and productivity. As the hybrid work model becomes more prominent, such platforms help remote employees feel part of the larger organizational culture through social interactions. However, high implementation and maintenance costs of these specialized solutions act as a restraint. Advancements in technologies like Artificial Intelligence (AI) and analytics present an opportunity for vendors to incorporate more powerful analytical tools that assist management with real-time visibility into performance indicators. Furthermore, integrating recognition systems with other HR platforms allows automated reward disbursement, eliminating manual efforts. The market also faces challenge from open-source and free recognition apps, which provides basic features.
Key Features of the Study:
- This report provides an in-depth analysis of the global social employee recognition systems market, and provides market size (US$ Bn) and compound annual growth rate (CAGR%) for the forecast period (2024-2031), considering 2023 as the base year.
- It elucidates potential revenue growth opportunities across different segments and explains attractive investment proposition matrices for this market.
- This study also provides key insights about market drivers, restraints, opportunities, new product launches or approvals, market trends, regional outlook, and competitive strategies adopted by key players.
- It profiles key players in the global social employee recognition systems market based on the following parameters - company highlights, products portfolio, key highlights, financial performance, and strategies.
- Key companies covered as a part of this study include Achievers, BambooHR, Bonusly, Culture Amp, Emplify, Engagedly, Globoforce, Kazoo, Kenexa, Kudos, Motivosity, Nectar, Peerboard, Peanut Butter Bots, Qatalog, Reward Gateway, Sodexo Engage, Soylent, Terryberry, and Workstars.
- Insights from this report would allow marketers and the management authorities of the companies to make informed decisions regarding their future product launches, type up-gradation, market expansion, and marketing tactics.
- The global social employee recognition systems market report caters to various stakeholders in this industry including investors, suppliers, product manufacturers, distributors, new entrants, and financial analysts.
- Stakeholders would have ease in decision-making through various strategy matrices used in analyzing the global social employee recognition systems market.
Detailed Segmentation:
- By Deployment
- By Enterprise Size
- By Industry
- Retail & Consumer Goods
- IT & Telecom
- Healthcare
- Media & Entertainment
- Travel & Hospitality
- Manufacturing
- Others
- By Regional
- North America
- Europe
- Asia Pacific
- Latin America
- Middle East & Africa
- Key Players Insights
- Achievers
- BambooHR
- Bonusly
- Culture Amp
- Emplify
- Engagedly
- Globoforce
- Kazoo
- Kenexa
- Kudos
- Motivosity
- Nectar
- Peerboard
- Peanut Butter Bots
- Qatalog
- Reward Gateway
- Sodexo Engage
- Soylent
- Terryberry
- Workstars